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Trigger Keywords That Will Explode your Sales Copy CTR!

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Mike39

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WTF is this? Was I just supposed to skip all the bullets and only read the text?

Please elaborate on your post
 

AgonI

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Next time you decide to post this many keywords try adding 1-2 lines explanation of what exactly this is
 

Guest682

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People really still write like this? 90% of these terms I see on a website I exit out, especially anything that sounds like an infomercial.. I feel that if someone has to sit there and convince me that its something i need through badgering words, then its most likely bullshit.

Build equity by giving something of value first to prove your worth. Not Selling first, if were talking in the realm of social media and web marketing. Its all about building communities around things that help people, maybe I'm wrong but I think the consumer is now too informed for the infomercial strategy, if you can even call it a strategy.
 
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Bruce

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People really still write like this? 90% of these terms I see on a website I exit out, especially anything that sounds like an infomercial.. I feel that if someone has to sit there and convince me that its something i need through badgering words, then its most likely bullshit.

Build equity by giving something of value first to prove your worth. Not Selling first, if were talking in the realm of social media and web marketing. Its all about building communities around things that help people, maybe I'm wrong but I think the consumer is now too informed for the infomercial strategy, if you can even call it a strategy.

Agreed, usually stuff I see from internet marketing forums (digitalpoint, bhw, warriors) all look the same. The generic landing page with all these keywords listed above. Once I see that I just exit out and make the assumption that the product seller is out for a quick sale.
 

Steele Concept

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Most of these words are keywords that tell me to keep a critical eye in analyzing whatever product I'm looking at. These are all words that make me very skeptical. How does this help?
 

Sowster

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^Maybe not everyone thinks like you guys...
These keywords do work, I've used some of them like 'easy installation', 'latest technology', etc selling graphics cards and other items on Craigslist and Ebay.
You gotta remember most people dont have the knowledge/mindset of fastlaners. Just saying, if something sounds good enough they will hand you their money!
 
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Mike39

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I just don't get what was SO amazing about that list of words, they all seemed like pretty generic marketing terms that get overused way to often.

I am just curious as to why the OP posted this, what did he feel we had to gain from this post?

I guess I learned a key marketing strategy if you have a short amount of information that would look to small by itself or in a single paragraph, put your main text in small chunks and in-between the segments add lots and lots of bullet points, people will skip right over the bullets and read your text all while making your copy seem longer and more "legit"
 

The-J

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This isn't garbage. Just poorly formatted.
 

100k

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I don't think you understand marketing (online marketing) if you see no value in that list.

Go to warrior forum and check out the most popular sales threads on there (WSO) and see how many of these keywords you can find.

Do you think people just use these sorts of keywords for fun.... -__-

I did not think I would have to spell it out for you guys. * Especially some of you senior members with XXX+ posts to your name.

Tl;dr ?

PICK AND MIX the keywords and use them in your sales page...

Kind Regards HERP DERP!
 
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100k

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This isn't garbage. Just poorly formatted.


I really don't think the format would have made any difference :)

Thanks for your encouragement!
 

1step

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^Maybe not everyone thinks like you guys...
These keywords do work, I've used some of them like 'easy installation', 'latest technology', etc selling graphics cards and other items on Craigslist and Ebay.
You gotta remember most people dont have the knowledge/mindset of fastlaners. Just saying, if something sounds good enough they will hand you their money!

Agreed with this, they aren't words for us, we aren't the target market.. It may sound like an infomercial but guess what.. They work, infomercials sell. Its all about the market
 

100k

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Agreed with this, they aren't words for us, we aren't the target market.. It may sound like an infomercial but guess what.. They work, infomercials sell. Its all about the market


The people that might not understand the impact these keywords make, are the people that REALLY should look at that list again, instead of brushing it of as a "waste of time" xD.

Because these are the people that buy WSO ebooks, methods, tools, again and again but never take a wider look at what's really going on.

I think in the fastlane the author refers to them as "consumers".... maybe try looking at that text from the point of view of a "producer"!
 
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theDarkness

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.

Go to warrior forum

Don't go to warrior forum.

Don't ever go to warrior forum.

Let the money-chasers wallow in their infinite internet wisdom.

Think of how you can provide value to one single customer.
 

100k

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Don't go to warrior forum.

Don't ever go to warrior forum.

Let the money-chasers wallow in their infinite internet wisdom.

Think of how you can provide value to one single customer.

LOOOL....

:)

No... go there to look at the marketer... there are some REALLY good marketers over there. Some of them make a lot of money selling crap... and thats a skill! (Even though I would almost never recommend you buying any of their WSO - the way to sell the sizzle is something we can all learn from)!
 
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theDarkness

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LOOOL....

:)

No... go there to look at the marketer... there are some REALLY good marketers over there. Some of them make a lot of money selling crap... and thats a skill! (Even though I would almost never recommend you buying any of their WSO - the way to sell the sizzle is something we can all learn from)!

I know what you meant. I still think it's better to just avoid it. Even if you go there to look at the marketer, there are better examples to observe. If you're going there with some specific technical question, there are better places to get it answered.

I can't think of a single use for the warrior forum where you wouldn't be better served looking elsewhere. It's just a trash forum, and the signal/noise ratio is far too out of whack to be worth the time.

Money-chasing is a disease, and as far as I'm concerned, warrior forum is the quarantine zone.
 

verial

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No... go there to look at the marketer... there are some REALLY good marketers over there. Some of them make a lot of money selling crap... and thats a skill! (Even though I would almost never recommend you buying any of their WSO - the way to sell the sizzle is something we can all learn from)!

That's a unique market. I think most in TFLF are not targeting such a market. If you are interested in marketing your product, it's best to understand your market's demographic and market specifically to them rather than drawing upon techniques successful for a different market segment.

This is what I've learned personally from writing for a niche market: The "standard" techniques are often inferior to what you create yourself based on what you know about your market. Sometimes breaking the marketing/copywriting rules brings up your conversions.
 

MJ DeMarco

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I don't think you understand marketing (online marketing) if you see no value in that list.

I found value in the list and if anyone has any interest in marketing they should as well. These words might seem over the top or superfluous to many of us, but they work.

Sidewalkers respond to these words and while they might appear to be "old school" direct marketing tactics, they work online as well.

Frankly, I'm not concerned how the word/phrase might appear or sound -- I want to know if they convert.

Thanks for posting it.
 

100k

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I found value in the list and if anyone has any interest in marketing they should as well. These words might seem over the top or superfluous to many of us, but they work.

Sidewalkers respond to these words and while they might appear to be "old school" direct marketing tactics, they work online as well.

Frankly, I'm not concerned how the word/phrase might appear or sound -- I want to know if they convert.

Thanks for posting it.

Praise from Caesar is praise indeed!
 
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Twiki

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Context is everything. This type of list is easy to snicker at and have fun with, in this forum context. But when these statements are encountered in "the dark night of the soul", when you're frustrated in some way, then we can admit that we've all probably had the experience of being guided by some mysterious power which draws our attention down a long sales-letter type website, through all the yellow-highlighted passages, the gushing testimonials and photos from the usual suspects, until eventually we get to that Add to Cart button that represents relief, ecstasy and satisfaction.

It makes sense that "we" don't respond to this list, because in the context it's presented, we don't have a need for anything at the moment --- but if we did, that'd make all the difference. It's like if someone just had sex, and then were shown a silly NSFW photo, they'd laugh at it, or be disgusted by it. But if they were alone, and hadn't had some sort of release or satisfaction in a while... well there might be a different response. These trigger keywords build up tension until we are primed to "explode", but they require some initial context of frustration, or else they just seem silly.

So I don't know if it has to do with Sidewalkers being particularly vulnerable to this sort of thing. That'd assume that humans in certain markets are too "professional" or B2B-oriented to be manipulated emotionally by promise of pleasure/fear of loss, or that they'd be any less prone to taking cognitive short-cuts. I don't know if that's a safe assumption to make without testing, might be true though. I bet it's more likely that people in such professional markets just require more stuff like Gartner charts to rationalize a decision they've already made, since needs, desires and frustrations are vulgar icky things that should be covered up in polite company, like Victorians in ye olden times.
 

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