A lot of the people who apply for the role are lying about their qualifications so the hiring manager is thinking, "Don't TELL me how great you are. SHOW ME you're great".
So how do you SHOW them that you're great? Perform the tasks that someone in the job already does.
Typical question: Why should we hire you?
Clown response: You should hire me because I'm hard working, charismatic, and...
