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Monetizing Motivating People, Ideas

Idea threads

MaxwellXavier

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First off, I want to say that I have been a ghost on this forum for ~ a year and a half. I have read Unscripted and TMF and I will say both of these books have greatly changed my perspective on business and life in profound ways.

Enough of that though, I decided to finally create an account and ask questions that I have longed for pure raw answers on.

I love motivating people, I love encouraging people to do the best work possible. I enjoy helping people better themselves and make permanent changes in their lives.

I am in the process of creating a motivational Instagram page, well actually, it's already been made with over 30 posts ready to be posted. I just need to pull the trigger.

My question is when using a motivational page what are the best ways to A) Grow and most importantly, B) Monetize?

I am more focused on the Monetization as that is where I am struggling
Growing is a formula of consistent quality posts and engaging content along with a few others
But how does one monetize in a way that doesn't promote "I only want money from you guys, get my free *how to* pdf and learn from me!"

I have a few ideas, like writing books, selling products, etc but nothing solid yet other than one main idea that goes with the page.

Ultimately, I know I need to start and grow before monetizing. I would love ideas on how to monetize and if motivational pages that will stair step to a website and eventually a podcast is even a good idea?


I appreciate you all and am looking forward to updating you guys on my adventure!
 
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Primeperiwinkle

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GuestUser4aMPs1

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Ultimately, I know I need to start and grow before monetizing.
F$%# no you don't. Find a problem, and be the one to sell the solution.

What you're describing is building up a marketing arm for a business that doesn't exist.

You've got this backwards.

Find out how you can solve a problem FIRST and then you can dick around with podcasts/ig/whatever later when you actually have something to sell.

"Without paying customers, you don't have a business. You have a hobby."
 
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Last edited by a moderator:

Andy Black

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I am more focused on the Monetization as that is where I am struggling
I find the word “monetization” dehumanising. (I also find the words “traffic” and “clicks” dehumanising and try not to use them.)

How about reframing it so you put people front and center?

Maybe this call might help?
> Who have you helped?

And these threads:
> Clarity of Purpose
> Stop Building Stuff


Questions to ask yourself:
1) Who do I help?
2) What do I help them with?
3) How do I do it?

Bonus if you can help people with problems they currently pay to try and solve.
 

MaxwellXavier

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Motivate yourself to do it without monetization strategy upfront.

i wanting some ideas regarding monetization to begin with, thanks.
I find the word “monetization” dehumanising. (I also find the words “traffic” and “clicks” dehumanising and try not to use them.)

How about reframing it so you put people front and center?

Maybe this call might help?
> Who have you helped?

And these threads:
> Clarity of Purpose
> Stop Building Stuff


Questions to ask yourself:
1) Who do I help?
2) What do I help them with?
3) How do I do it?

Bonus if you can help people with problems they currently pay to try and solve.

I appreciate that, that is a very good way of looking at it. I’ve made multiple 5 figures creating/selling websites — I was curious on if anyone had ideas on ways to monetize a motivational page in generality.



I am taken aback now.
thanks for your time!
 

LitaVK

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My question is when using a motivational page what are the best ways to A) Grow and most importantly, B) Monetize?

The posts above are definitely where you want to be starting, but to answer your questions I would suggest interacting as much as you can with your followers. To grow your following I would:
  • Do Instagram lives and talk about topics related to motivation
  • Create posts/ content that invites your followers to take action such as writing comments/ answers under your posts or doing challenges
  • Do Q&A's
  • Maybe create a blog where you can post articles about motivation
  • What about a Youtube channel? That would work perfectly in combination with your IG account
To monetize:
  • Promote products or services/ tools related to motivation or work ethic etc
  • Collaborate with other influencers
  • YT ads and promotions
  • affiliate links on your blog/ website
  • Partner with brands
Here's a useful link as well: Council Post: How To Make Money Off Your Instagram Account
 
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Andy Black

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The posts above are definitely where you want to be starting, but to answer your questions I would suggest interacting as much as you can with your followers. To grow your following I would:
  • Do Instagram lives and talk about topics related to motivation
  • Create posts/ content that invites your followers to take action such as writing comments/ answers under your posts or doing challenges
  • Do Q&A's
  • Maybe create a blog where you can post articles about motivation
  • What about a Youtube channel? That would work perfectly in combination with your IG account
To monetize:
  • Promote products or services/ tools related to motivation or work ethic etc
  • Collaborate with other influencers
  • YT ads and promotions
  • affiliate links on your blog/ website
  • Partner with brands
Here's a useful link as well: Council Post: How To Make Money Off Your Instagram Account
Nice practical stuff. Thanks @LitaVK
 

MaxwellXavier

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The posts above are definitely where you want to be starting, but to answer your questions I would suggest interacting as much as you can with your followers. To grow your following I would:
  • Do Instagram lives and talk about topics related to motivation
  • Create posts/ content that invites your followers to take action such as writing comments/ answers under your posts or doing challenges
  • Do Q&A's
  • Maybe create a blog where you can post articles about motivation
  • What about a Youtube channel? That would work perfectly in combination with your IG account
To monetize:
  • Promote products or services/ tools related to motivation or work ethic etc
  • Collaborate with other influencers
  • YT ads and promotions
  • affiliate links on your blog/ website
  • Partner with brands
Here's a useful link as well: Council Post: How To Make Money Off Your Instagram Account
I really appreciate you, truly.
i have my notes out right now, clicking the link after I send this.
Thank you for genuinely replying. Means a lot.
 

LitaVK

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I really appreciate you, truly.
i have my notes out right now, clicking the link after I send this.
Thank you for genuinely replying. Means a lot.

You're welcome, happy to help!
 
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