• The Entrepreneur Forum | Startups | Entrepreneurship | Starting a Business | Motivation | Success
  1. Trading Life for a Weekend?
    Build a Business, Build a Life.
    Unleash the Dream.

    Become an UNSCRIPTED™Entrepreneur.

    UNSCRIPTED™ Entrepreneurship is an entrepreneurial business strategy that unleashes dreams, frees time, and explodes your incomes—but more importantly, it changes your life forever. Make no mistake; this isn’t something you “try”— this is something you live.

    FREE Download (Unscripted) FREE Download (Millionaire Fastlane)  Register
    Registering for the forum removes this block!

Andy's AdWords Posts

Discussion in 'Advertising, Marketing, Social Media' started by Andy Black, Jun 12, 2014.

FORUM SEARCH


Need answers about entrepreneurship? Search FIRST! More than likely your entrepreneurial topic has already been discussed.
Powered by Google Site Search.
  1. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    If you have any questions relating to a thread, please reply to that thread instead of this master one.

    If there's anything not covered, ask in here and I'll see about creating a thread for that.

    Fill yer boots. :)


    AdWords Course:
    AdWords posts:
    1. AdWords Dude Saying Hello (<--- Intro post)
    2. The Biggest Benefit of AdWords
    3. Are You Only Buying Traffic?
    4. Your Goal Is To INCREASE CPCs
    5. What Happens When You Increase CPCs
    6. The Trick To Understanding AdWords
    7. Newbie Mistake #1 - "Limited by Budget"
    8. Launch & Learn
    9. The Single Biggest Reason People Lose Money With AdWords
    10. Don't Let Google Control Where Your Traffic Goes
    11. Hidden Dangers of Wide Funnels
    12. The Holy Trinity Of Paid Search
    13. AdWords Sneaky Extended Headlines
    14. Newbie Mistake #2 - "Our Landing Pages Don't Convert!"
    15. The Allure of Easy Money
    16. 18 Advanced AdWords Tips
    17. (Video) What's Your Problem?
    18. (Video) Online Direct Response Metrics
    19. (Video) The Most Important Formula in Business
    20. (Video) Segmenting AdWords Data By More Than One Dimension
    21. (Video) The Online Buying Lifecycle
    22. The AdWords Jumpstart (<-- 40 page HOW-TO doc in the Speedway subforum)
    23. The need for speed
    24. How to get profitable of fail fast with AdWords
    25. The What & Why of Local Lead Gen
    26. What's better than low hanging fruit?
    27. Please bid on your brand name!
    28. Lead Gen for Local Service Businesses
    29. (Video) 70 min AdWords Interview
    30. (Video) AdWords location targeting tip
    31. (Video) Segment your AdWords data!
    32. (Video) Categorising keywords with MS-Excel
    33. (Video) How I screwed up a sales pitch
    34. (Video) Local Lead Gen - simplified
    35. (Video) Andy reviews Neal's AdWords account
    36. (Video Series) Keyword & Competitor Research for Local Lead Gen
    37. [Progress] Using AdWords to sell my house


    Insiders AdWords Brain Dump:


    Other good stuff:
    1. (Radio interview) The biggest reason websites suck
    2. The biggest landing page mistake
    3. Yes, but
    4. Clarity of Purpose
    5. Finding your focus
    6. How do you say "Thank You"?
    7. Learnings from 700+ PMs with fellow forum members
    8. Start
    9. You don't need to be an expert
    10. Notable! - AndyTalks with Forum Members (Master Thread)


    Insiders Progress Thread:


    Video Progress Thread:
     
    Last edited: Apr 30, 2017
  2. SYK
    Offline

    SYK Silver Contributor Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass

    Messages:
    270
    Likes Received:
    598
    Joined:
    Mar 24, 2014
    Gender:
    Male
    Rep Bank:
    $3,903
    You can probably tell from my constant 'likes' that your Adwords posts have been a great resource for me (and plenty of others I'm sure).

    I had a solid grasp of Adwords. Your stuff has taken it to the next level though.

    Much appreciated. Keep the good stuff coming!
     
  3. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Thanks man.

    Mindset > Skillset

    This is mostly Mindset stuff. :)
     
    ZF Lee likes this.
  4. TedM
    Offline

    TedM Gold Contributor Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass

    Messages:
    815
    Likes Received:
    1,004
    Joined:
    May 21, 2013
    Location:
    Israel
    Rep Bank:
    $4,387
    any more to add to this since then?
     
  5. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    I've been adding new stuff on the inside here.
     
    TedM likes this.
  6. YellowFlash2012
    Offline

    YellowFlash2012 PARKED

    Messages:
    3
    Likes Received:
    0
    Joined:
    Mar 2, 2013
    Rep Bank:
    $19
    So what's the name of your blog...i thought it as digitalinsight.ie but the content is dead old, it can't be.
     
  7. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Currently www.andyblack.net.
    It's in my forum signature too I think.
     
    Xel and ~Phil like this.
  8. tak
    Offline

    tak Contributor

    Messages:
    25
    Likes Received:
    32
    Joined:
    Aug 14, 2013
    Location:
    Tempe, Arizona
    Rep Bank:
    $189
    So I took the plunge, and dove right in. I just setup an adwords campaign after reading your posts as well as your blog. Here's my stats from 10.19 to 10.25 By your count is this good? I'm having to reread a lot of your posts because its still a whole new concept to me. I haven't converted anyone yet so I guess my landing page needs to be better. I used exact match words, making sure that the ad copy matches the landing page. Any help would be greatly appreciated stats.jpg .
     
  9. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Oops. Just spotted this. PM sent...

     
  10. Adam Secada
    Offline

    Adam Secada Contributor Read Millionaire Fastlane Speedway Pass

    Messages:
    43
    Likes Received:
    64
    Joined:
    Jan 21, 2014
    Gender:
    Male
    Location:
    Dallas, TX
    Rep Bank:
    $594
    Freaking awesome. Thanks, mate.
     
    cautiouscapy and Andy Black like this.
  11. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Oooo.... Now that I'm a mod, I've just realised I can finally go back and reorder the links in the opening post into a more sensible order.
     
    vshetty.vs and Vigilante like this.
  12. Alan LT
    Offline

    Alan LT Bronze Contributor Read Millionaire Fastlane Speedway Pass

    Messages:
    125
    Likes Received:
    159
    Joined:
    Nov 1, 2014
    Gender:
    Male
    Location:
    South Florida
    Rep Bank:
    $846
    I never seen this before... I stopped using adwords because I was making a few mistakes, but hopefully I can read threw these post & see what I did wrong.
     
    Andy Black likes this.
  13. TedM
    Offline

    TedM Gold Contributor Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass

    Messages:
    815
    Likes Received:
    1,004
    Joined:
    May 21, 2013
    Location:
    Israel
    Rep Bank:
    $4,387
    Drunk with newfound power :)
     
    Kingmaker and Andy Black like this.
  14. jpmartin
    Offline

    jpmartin Jedi Master FASTLANE INSIDER Speedway Pass

    Messages:
    215
    Likes Received:
    165
    Joined:
    Sep 7, 2013
    Gender:
    Male
    Rep Bank:
    $1,127
    Thanks Andy! As always... your posts bring insight!
     
    Andy Black likes this.
  15. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    I've just updated the opening post to contain ALL the AdWords posts I've created, plus a few other useful ones. (Maaan... I've posted a LOT...)

    I'll keep that post up to date.
     
    Alan LT likes this.
  16. welshmin
    Online

    welshmin Bronze Contributor Speedway Pass

    Messages:
    127
    Likes Received:
    245
    Joined:
    Feb 4, 2016
    Gender:
    Male
    Location:
    Brisbane, Australia
    Rep Bank:
    $1,115
    Working my way through these, some huge insight.

    Count this as a bump for newer readers.


    Also, did you guys know that Google gifts grants of up to $10,000 per month in AdWords Credit to Non-Profit Organisations?

    I see this as a huge opportunity to offer services managing their campaigns for free or for a fee. Imagine the experience you'd gain if you managed a budget of $10,000 PER MONTH. You'd learn real quick.

    I imagine there are quite a few non-profits that are not fully utilising this service, or are not using it the right way.

    Credit to @MikeAU for pointing this out!!

    Edit: My mistake - $40,000 per month for GrantsPro users (potentially)!
    https://www.google.com.au/intl/en/grants/index.html
     
    Last edited: Apr 20, 2016
  17. MikeAU
    Offline

    MikeAU Contributor Read Millionaire Fastlane FASTLANE INSIDER

    Messages:
    44
    Likes Received:
    67
    Joined:
    Mar 24, 2014
    Gender:
    Male
    Location:
    Brisbane
    Rep Bank:
    $322
    Apparently the average spend for non profits using the google grants is only around $330 per month out of the $10k too so there would be a hell of a lot out there that need some assistance with there campaigns.
     
    Joey El, Andy Black and welshmin like this.
  18. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Have you recently descended the rabbit-hole?



    I'm interested in how long it takes people to read everything linked to in the first post

    ... and interested in your take-aways.




    If you're willing, I'd much appreciate you adding your take-aways to this thread

    ... and what you're going to do differently going forward.
     
    Joey El likes this.
  19. Joey El
    Offline

    Joey El Contributor Read Millionaire Fastlane Speedway Pass

    Messages:
    43
    Likes Received:
    59
    Joined:
    Mar 16, 2016
    Gender:
    Male
    Location:
    Down Under
    Rep Bank:
    $377
    Saving spot. Updates soon...

    Thanks Andy, I've just made a commitment to help a local fellow entrepreneur who has been unhappily running AdWords since April.

    So here I go, reading everything. Estimated time, for me a few hours...

    The things I do differently will be compared to their previous methods not mine. As for Results, I may get specific on the Inside soon but would you prefer percentages or numbers in this thread?

    Cheers
     
    Andy Black likes this.
  20. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Gosh, no numbers needed, just mindset shifts really. Thanks!
     
    Joey El likes this.
  21. Joey El
    Offline

    Joey El Contributor Read Millionaire Fastlane Speedway Pass

    Messages:
    43
    Likes Received:
    59
    Joined:
    Mar 16, 2016
    Gender:
    Male
    Location:
    Down Under
    Rep Bank:
    $377
    Oh boy.

    Thanks Andy. Thank you so much.

    You make it so simple. Who would've thought that all the complicated SEO I work with isn't essential. Your explanations show split tests and Excel multi-dimensional data segmentation can be set up quickly and "failed fast." (And cheaply or at break even/ positive ROI.) Absolutely loved the simple story of making the apple tart, helping the current clients and being ready for more. And the whole focus, set up around paid advertising, of Mindset.

    They're people not numbers and clicks. Give them what they want.

    The simple sketches I've taken as notes could be uploaded once they're soft copies. Hopefully they'll be a "value add" here, and not just to me in gaining the company I'll be promoting/getting "champions" for.

    Cheers
     
    Andy Black, welshmin and rick912 like this.
  22. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    Only just spotted this.

    @Joey El - THANK YOU for your feedback.

    It's great to know it helped, and it's very interesting to see what resonated and what your biggest takeaways were.
     
  23. MattR82
    Online

    MattR82 Bronze Contributor Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass

    Messages:
    292
    Likes Received:
    448
    Joined:
    Oct 4, 2015
    Gender:
    Male
    Location:
    Perth
    Rep Bank:
    $1,440
    Was just putting a list together of your Adwords threads to watch and read through. This saves me quite a bit of time! Great to have it in order too.
     
    Andy Black likes this.
  24. Zakary Frank
    Offline

    Zakary Frank New Contributor

    Messages:
    4
    Likes Received:
    2
    Joined:
    Nov 25, 2016
    Gender:
    Male
    Rep Bank:
    $17
    Thanks for this! I'm working my way through all this value!

    Andy, do you happen to have any books you would suggest as recommended reading?
     
  25. Andy Black
    Online

    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

    Messages:
    5,299
    Likes Received:
    21,645
    Joined:
    May 20, 2014
    Gender:
    Male
    Location:
    Ireland
    Rep Bank:
    $125,411
    I remember Perry Marshall's book was good.

    I have a thread in the Speedway Forum that has screenshots on how to get some skin in the game without losing your shirt.
     
    Zakary Frank likes this.