My Journey of running a B2B Agency

[Kaiwentsolo]

So in my last post, which was months back, I mentioned being in a group of other high schoolers with the same mindset of achieving freedom in life through providing value. So one friend and I have started a b2b agency that is focused on helping smaller businesses. I've had to discuss with him that we're trying to show how much value we can provide to the market, and that this isn't entirely about the zeros that we can earn. The definite hard part will be trying to stand out, but after reading Unscripted . I'm prepared.

Currently we're in the process of making our cold email and calling scripts. I took the initiative to call a small gym after a small panic attack from fear of messing up. The call ended up not getting answered, I plan on trying again tomorrow. My friend and I plan on calling tonight to discuss the process of us calling small companies and businesses to ask what problems they may have besides marketing.


That's all for now, see you next time.

 

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[larryous]

If you have a hypothesis to start with, these businesses may be more inclined to share their struggles if you have something specific to reference. Start with an assumption - their software is outdated, they don't engage with their social media, or they manage their own bookkeeping. You can then open up the conversation and they can either agree with you and confirm that's their problem, or they'll disagree and say they're doing fine and instead are struggling with something else.

The first couple cold calls will typically feel like nervous rambling for anyone. Do your best to speak slowly and clearly! It gets easier once you can get a feel for how these prospects react and reply to your script.

Enjoy the process and let us know how things go!

 

[Kaiwentsolo]

If you have a hypothesis to start with, these businesses may be more inclined to share their struggles if you have something specific to reference. Start with an assumption - their software is outdated, they don't engage with their social media, or they manage their own bookkeeping. You can then open up the conversation and they can either agree with you and confirm that's their problem, or they'll disagree and say they're doing fine and instead are struggling with something else.

The first couple cold calls will typically feel like nervous rambling for anyone. Do your best to speak slowly and clearly! It gets easier once you can get a feel for how these prospects react and reply to your script.

Enjoy the process and let us know how things go!

I'll try for minimum a weekly post on how things are going. Thank you for the advice on assuming possible solutions to struggles they may need help with.

 

[Kaiwentsolo]

Unfortunately my partner got into an accident. But I have finished a good comfortable script to start calling more businesses asking for problems, or challenges they face that they wished they had fixed.

I'm still having some trouble finding a niche, but I think that will come along the way when it does.

 

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[Kaiwentsolo]

Alright, apologies for the long break. The ending of the school is nothing but rough. But I've started the makings of my own idea aside from the one I'm helping my friend with.

Mine is going to help out cafes, especially smaller ones. With specific problems that I've learned through studying the market as MJ tells us to in Unscripted . In the future, maybe expanding outside of cafes to other types of businesses with the same problems could yield more solutions to more people. I think it's a good idea especially since it has some scalability.

 

[Andy Black]

Alright, apologies for the long break. The ending of the school is nothing but rough. But I've started the makings of my own idea aside from the one I'm helping my friend with.

Mine is going to help out cafes, especially smaller ones. With specific problems that I've learned through studying the market as MJ tells us to in Unscripted . In the future, maybe expanding outside of cafes to other types of businesses with the same problems could yield more solutions to more people. I think it's a good idea especially since it has some scalability.

What are you going to help cafes with?

 

[Kaiwentsolo]

What are you going to help cafes with?

With collaboration with nearby businesses, hotels, or offices to provide exclusive offers, discounts, or cross-promotion opportunities. Hopefully I could work with bigger companies in the future, but I'll stay focused on building the small stuff first.

 

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[Kaiwentsolo]

It's been a while again, but I am committed to at least returning consistently.

So far it's been setting calls by sending an email first. It helps me to get in touch with the owners especially if I call and say that it's about an email that was sent to them last week. (Little tip for those who are also calling, and don't know that already).

The idea right now is just to ask if any of the business's I'm reaching out to are interested in the service. Then once I have the right image of how many people actually need the assistance with the problem. I'll go off from there onto my next steps.