Random Chat, Thoughts, Posts, and/or Rants Thread

[BlackMagician]

India's top Payment gateway company, RazorPay, launches a video for entrepreneurs bad and good times.

Good watch

 

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[MJ DeMarco]

Meta’s Threads, Apple’s ridiculous digital mask that costs a fortune… are these things already dead? Haven’t heard a thing about em in months.

 

[Antifragile]

Hi guys ! does anyone have any suggestions on books about product launch?

I'm thinking of steering away from the Jeff Walker Product Launch Formula stuff.. But let me know.. Thanks guys

Why stay away from Jeff’s work?

 

[Black_Dragon43]

Hi guys ! does anyone have any suggestions on books about product launch?

I'm thinking of steering away from the Jeff Walker Product Launch Formula stuff.. But let me know.. Thanks guys

Do you have JVs who will bring in 10K+ audience to the product launch? Do you have your own 10K+ audience?

No? Then don’t waste your time with a product launch. What you’re doing isn’t actually a proeuct launch at all. It’s more like trying to get your first few customers, in whcih case most of Jeff’s stuff is useless and there are no books for it. Start marketing, start selling.

 

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[BizyDad]

Do you have JVs who will bring in 10K+ audience to the product launch? Do you have your own 10K+ audience?

No? Then don’t waste your time with a product launch. What you’re doing isn’t actually a proeuct launch at all. It’s more like trying to get your first few customers, in whcih case most of Jeff’s stuff is useless and there are no books for it. Start marketing, start selling.

Maybe I'm reading too much into his comment, but it sounds like he's trying to understand the concept and execution of a product launch.

And for some reason, he doesn't want to read the godfather of product launch education.

Do you know any other resources he could tap into?

I always ignored product launch myself, for the reasons you laid out, so I have no alternatives.

 

[MJ DeMarco]

product launch education.

Influencer X loves it! (But only because he earns 20% commission on sales)
Free bonuses! (A bunch of worthless value made out to be worth millions)
Act now or its gone (No, it won't be gone)
Only 10 left! (No, there's not 10 left, but billions)
Limited offer! Expires in 4 days! (No, I'm lying again)

There's the education.

 

[WillHurtDontCare]

Hi guys ! does anyone have any suggestions on books about product launch?

I'm thinking of steering away from the Jeff Walker Product Launch Formula stuff.. But let me know.. Thanks guys

not a book, but this guy talks about software product launches: https://twitter.com/kensavage

 

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[BlackMagician]

Influencer X loves it! (But only because he earns 20% commission on sales)
Free bonuses! (A bunch of worthless value made out to be worth millions)
Act now or its gone (No, it won't be gone)
Only 10 left! (No, there's not 10 left, but billions)
Limited offer! Expires in 4 days! (No, I'm lying again)

There's the education.

Sadly, we use these very frequently as a marketer

 

[mikecarlooch]

Do you have JVs who will bring in 10K+ audience to the product launch? Do you have your own 10K+ audience?

No? Then don’t waste your time with a product launch. What you’re doing isn’t actually a proeuct launch at all. It’s more like trying to get your first few customers, in whcih case most of Jeff’s stuff is useless and there are no books for it. Start marketing, start selling.

Thanks.

I actually do have access to a relatively large group of people upon launch

 

[mikecarlooch]

Why stay away from Jeff’s work?

The reason MJ just bought up

 

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[Black_Dragon43]

Thanks.

I actually do have access to a relatively large group of people upon launch

If you have the audience go for Jeff’s product. The concept is solid, even if you use cheesy implementation as MJ mentioned (and let’s be honest, all big name marketers do — Jeff, Hormozi, you name them), you’ll still make sales. Thanks to your audience, not your marketing.

The funnel structure + steps Jeff recommends are solid.

 

[mikecarlooch]

If you have the audience go for Jeff’s product. The concept is solid, even if you use cheesy implementation as MJ mentioned (and let’s be honest, all big name marketers do — Jeff, Hormozi, you name them), you’ll still make sales. Thanks to your audience, not your marketing.

The funnel structure + steps Jeff recommends are solid.

I’ll take your advice and keep you updated . Thank you

 

[MJ DeMarco]

LOL, I wonder what kind of economic genius we'll find here...

The concept is solid, even if you use cheesy implementation as MJ mentioned

Amazing that lying, fibbery, and BS is a standard, acceptable practice.

I strive to be better and not sell my soul for a playbook that requires fibbery to make sales. Spectacular products don't need such bullshit.

 

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[Lex DeVille]

Am I the a**hole?

For context it's for a table I listed on FB for $150.

 

[Black_Dragon43]

Amazing that lying, fibbery, and BS is a standard, acceptable practice.

I strive to be better and not sell my soul for a playbook that requires fibbery to make sales. Spectacular products don't need such bullshit.

It’s not that it’s good, imo this kind of marketing doesn’t work (and not because it’s based on lies, but it’s bad lies, everyone knows they’re lies). But that’s precisely my point — those people buy anyway, because it’s not the marketing that matters. It’s the brand and the audience.

You try running this crappy marketing as a no one with no big-name JVs backing you, you’ll struggle to make any sales. If you copy the Hormozis and Tonys of the world you’ll fail.

Also as a general point… “don’t ask me how I made my first million”. Great products take money to build, no product is born great.

 

[StrikingViper69]

Hi guys ! does anyone have any suggestions on books about product launch?

I'm thinking of steering away from the Jeff Walker Product Launch Formula stuff.. But let me know.. Thanks guys

Here's what you never get told about guru launches:

• They spend hundreds of 1000s on copywriters, editors, script writers etc.
• They'll put a ton of money into ads.
• They have friends with lists with 100s of 1000s of people on them

What's the product do you want to start selling? What price point is it at?

 

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[MJ DeMarco]

Am I the a**hole?

For context it's for a table I listed on FB for $150.

View attachment 52378

No, I love it.

"Ill give you $50 right now."

Gee thanks. You want this $100 bill too? Ill take $20."

 

[biophase]

Am I the a**hole?

For context it's for a table I listed on FB for $150.

View attachment 52378

I hope you replied with:

Are you joking? It’s for $150 on the market and then you’re asking $50?

 

[Lex DeVille]

I hope you replied with:

Are you joking? It’s for $150 on the market and then you’re asking $50?

Yeah, and I pointed out that my increase was closer to the starting price than his decrease.

 

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[biophase]

Influencer X loves it! (But only because he earns 20% commission on sales)
Free bonuses! (A bunch of worthless value made out to be worth millions)
Act now or its gone (No, it won't be gone)
Only 10 left! (No, there's not 10 left, but billions)
Limited offer! Expires in 4 days! (No, I'm lying again)

There's the education.

I love when there is limited inventory of a digital product.

We have act now or it’s gone, but it’s really gone for an entire year!

Every year we sell blankets in October. We used to release them all at one time but sell out in 20 minutes. Many people complain because they opened the email too late or weren’t on FB at the time they went live.

This year sent emails out a few days prior to the sale and we released only 50 cases (1000 blankets) a day so that everyone has a chance to buy them.

Day 1 sold out in 6 minutes
Day 2 sold out in 8 minutes
Day 3 sold out in 20 minutes
Day 4 sold out in 1 hour
Day 5 sold out in 3 hours
Day 6 sold out in 12 hours
Day 7 sold out in 2 days

Everyone that wanted one had ample chance to buy them and we had no complaints.

It’s tempting to just buy more and then never go out of stock. But we don’t want to hold large bulky inventory and there’s also a natural scarcity in ordering just once a year.

 

[MJ DeMarco]

Day 1 sold out in 6 minutes
Day 2 sold out in 8 minutes
Day 3 sold out in 20 minutes
Day 4 sold out in 1 hour
Day 5 sold out in 3 hours
Day 6 sold out in 12 hours
Day 7 sold out in 2 days

Wow, you must be passionate about blankets!

 

[Andy Black]

I always ignored product launch myself

I ignore launches too.

Figure out how to get a constant trickle of similar visitors.

Figure out how to get profitable with them (usually by fixing leaks in your funnel and adding the right money nozzle).

As you increase your earnings per visitor then slowly ratchet open the tap at the top.

 

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[Black_Dragon43]

Does it ever happen to anyone else, if you look back at your journey, that you’d find it bloody hard to do it again? I’ll be honest, if I had to do it all again, I don’t think I’d be able to. Once you have something going, things are easy. But getting something going is bloody hard, if I had to start again in a new industry, without any skills or connections, I’d be dead. Or at least that’s what I think now.

I honestly pity most beginners, they have no idea how hard the road in front of them will be. I look at all the skills I gained in 12+ years and I can’t imagine ever being without those skills or being able to be successful without them. Whenever someones speaks to me nowadays about a business opportunity in another field… I’m never interested, because I know how bloody hard beginnings are and I’m not willing to go through that again.

I prefer to keep building, rock over rock, consistently solidfying my advantage. The more time passes, the stronger I get, the harder it is to compete against me. In the end, time is the ultimate advantage — if you invest it wisely, in due time you will be the absolute master in your chosen field, not just technically superior to others, but superior in terms of relationships and assets. Most people get lazy once they get successful — I’m the opposite, I get hungrier to keep adding more rocks and grow taller.

Time is the ultimate advantage because it takes hard work to make use of it and you can’t make it pass any faster. I wouldn’t be able to start again because I know how bloody long it takes, and if I knew how bloody long it takes to get here, I would never have started. And yet, that is my strongest advantage. Because no beginner can come in and beat that, regardless of how good they are. It’s the ultimate moat. Nobody’s taking away my knowledge and my experience, and getting it will take 10+ years.

Whenever I see someone new trying to compete with me, I laugh. Good, F*cking luck, because you’ll definitely need it. Your only chance is literarily if I fall asleep and stop working. Otherwise you can’t catch up. Things simply take time to build… relationships, money, assets (I have so many assets — thousands of hours!). So this isn’t even about intelligence or any virtue, the game is simply rigged in favor of those who have been investing for longer.

 

[monnffffiiiiiii]

When the Google glass came out, the idea was to find the successor of the highly annoying and non-practical smartphone.

But it failed.

Humane may be onto something with its AI Pin, directly inspired from....Her, of course, likely the movie that best predicted the future of tech and how it would impact our relationships.

Now is probably the most exciting time to be alive, ever!

 

[loop101]

Here are two no-hype news source on the pending volcanic eruption in Iceland.

View: https://www.youtube.com/watch?v=mhHO7DMztnA

View: https://www.youtube.com/watch?v=OD6qjf-jcn4

 

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[Andy Black]

Does it ever happen to anyone else, if you look back at your journey, that you’d find it bloody hard to do it again? I’ll be honest, if I had to do it all again, I don’t think I’d be able to. Once you have something going, things are easy. But getting something going is bloody hard, if I had to start again in a new industry, without any skills or connections, I’d be dead. Or at least that’s what I think now.

I honestly pity most beginners, they have no idea how hard the road in front of them will be. I look at all the skills I gained in 12+ years and I can’t imagine ever being without those skills or being able to be successful without them. Whenever someones speaks to me nowadays about a business opportunity in another field… I’m never interested, because I know how bloody hard beginnings are and I’m not willing to go through that again.

I prefer to keep building, rock over rock, consistently solidfying my advantage. The more time passes, the stronger I get, the harder it is to compete against me. In the end, time is the ultimate advantage — if you invest it wisely, in due time you will be the absolute master in your chosen field, not just technically superior to others, but superior in terms of relationships and assets. Most people get lazy once they get successful — I’m the opposite, I get hungrier to keep adding more rocks and grow taller.

Time is the ultimate advantage because it takes hard work to make use of it and you can’t make it pass any faster. I wouldn’t be able to start again because I know how bloody long it takes, and if I knew how bloody long it takes to get here, I would never have started. And yet, that is my strongest advantage. Because no beginner can come in and beat that, regardless of how good they are. It’s the ultimate moat. Nobody’s taking away my knowledge and my experience, and getting it will take 10+ years.

Whenever I see someone new trying to compete with me, I laugh. Good, F*cking luck, because you’ll definitely need it. Your only chance is literarily if I fall asleep and stop working. Otherwise you can’t catch up. Things simply take time to build… relationships, money, assets (I have so many assets — thousands of hours!). So this isn’t even about intelligence or any virtue, the game is simply rigged in favor of those who have been investing for longer.

Time is the ultimate advantage if we actually start, and keep chipping away (aka don't stop).

Even better if we build systems that keep chipping away for us.

And even better if we keep building our high ground by stacking rocks on top of each other rather than stepping off our high ground and following every shiny new object.

 

[IceCreamKid]

Does it ever happen to anyone else, if you look back at your journey, that you’d find it bloody hard to do it again?

I'd never do it again starting from zero. It's too painful and I'm in my 30's now so I have less energy to deal with setbacks.

I cheer for anyone going along this path, but I suspect most of them don't know how ridiculously painful it is.

• The failures
• The pain and suffering
• How vulnerable you'll feel
• The embarrassments
• The endless list of things going wrong

You will succeed after all of your friends and family have lost faith in you.

 

[Timmy C]

Am I the a**hole?

For context it's for a table I listed on FB for $150.

View attachment 52378

I hate these kinds of people.

Should have asked for $500.

 

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[Black_Dragon43]

I'd never do it again starting from zero. It's too painful and I'm in my 30's now so I have less energy to deal with setbacks.

I cheer for anyone going along this path, but I suspect most of them don't know how ridiculously painful it is.

• The failures
• The pain and suffering
• How vulnerable you'll feel
• The embarrassments
• The endless list of things going wrong

You will succeed after all of your friends and family have lost faith in you.

I’m 100% with you, this has been my experience. I have no doubt that there are people around here whose mindset is different from ours, and who could start from scratch in their 40s or 50s. I just know that I’m not one of them, and I’d honestly be horrified by the prospect.

In a certain way, my ignorance was a necessity during my youth — without it, I would never have come this far.

I also agree with @Andy Black above, with regards to starting early, sticking with one thing and “freezing” your time into assets.

Experience is frozen time.
Industry connections are frozen time.
Team members are frozen time.
Testimonials & Case studies are frozen time.
Courses/videos are frozen time.
SOPs are frozen time.
And so on…

Even if I were to go to sleep for 1-2 years, restarting my business would be relatively easy. I know the right people already, I have 50+ hours worth of recorded assets to use, 60+ video case studies to choose from, 12+ years of experience, proven SOPs for everything from marketing, to sales, and so on.

A beginner has NOTHING like this. I can’t imagine even going back to selling a service I have no social proof for, no testimonials, no case studies. I can barely remember how selling without massive social proof is because I haven’t done it in a long time.

Everything also comes easy to me. I know how to design websites, how to run ads, how to do seo, how to build a team, how to sell, etc etc. everything is already figured out.

For beginners currently going through this, let your consolation be the fact that it will get easier, with time, if you build the smart way.

 

[Andy Black]

• The endless list of things going wrong

Lol. Things go wrong so often I expect it. If something actually goes to plan I'm pleasantly surprised.

• The failures
• The pain and suffering
• How vulnerable you'll feel
• The embarrassments

I don't think I experienced any of these.

Things might not work out, but I don't class that as a failure.

I don't remember being embarrassed or feeling vulnerable.