What book are you reading? Right now. Post up!

[andviv]

Just got from my local library these two....

Import/Export for Dummies
and
Start your own import/export business

 

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[Yussef]

2 books. Ca$hvertising and Words That Sell

 

[ForestL]

On a personal note, I'm hating the book thus far and am about 1/2 way through.

Well, Your not a middle aged female gossip queen.... This is expected.

 

[MCD]

Atlas Shrugged, definitely the biggest book I've ever started reading. I'm slowly making my way through it.

 

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[socaldude]

Currently I am reading "Without conscience; the world of psychopaths among us":Amazon.com: Without Conscience: The Disturbing World of the Psychopaths Among Us (9781572304512): Robert D. Hare PhD: Books

Statistically we will all come into contact with a psychopath at one point in our lives(scammers, thieves, liars etc). this book tells you all about the psychology and helps you identify them so you won't become a victim(hint: they are very charming!).

So far since I finished my spring college semester I have read about 50 books. I tried to do a book a day but fell behind.

 

[Kak]

Trump, think like a champion. I kinda want it to be over.

I would rather read a book about him as an early entrepreneur etc. I really enjoined the Zappo guy's book. I like to hear other entrepreneurs' stories.

 

[Skys]

I just read "What got you here, won't get you there". Amazon: What got you here won't get you there

At first, I really thought It was just another 'self help/motivational' book. Which it isn't, and it is. I really try to do my research of the writer before I read something from him or her, and this guy has a very nice trackrecord of coaching executives and CEO's.

What I liked about the book, is the way Goldsmith describes the interpersonal flaws but also acknowledge you, as a reader, can not decide if you really have that problem or not. That's where feedback comes into play.
His feedforward technique is one of those tools that might help you.
It goes like this: Decide the 1 thing you want to change. Tell somebody you want to change that habit, ask them two suggestion how to get better at that in the future. Just say 'thank you'.

The title is so, because a lot of very succesful people might believe that a habit got them where they are today, while it's more that they got there despite that habit.

Very good book. The website of the writer can be found here: Marshall Goldsmith group

Talk from Goldsmith on youtube:

[video=youtube;xY7UJVYM9n0]http://www.youtube.com/watch?v=xY7UJVYM9n0[/video]

 

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[Rawr]

I'm currently reading "Fifty Shades of Grey"

If you're wondering why I'm reading a book targeted toward females, the answer is simple: This book has sold MILLIONS and it hasn't sold millions because of some ingenious marketing plan. Word of mouth has catapulted this book into a phenomena. As an author, I'm curious to read something that has so many people talking ...

On a personal note, I'm hating the book thus far and am about 1/2 way through.

There is something very strange about that book dude.



JayKim, I read that book in 2003-7, take it with a huge grain of salt.





As for two essential books of this year for me - "The Gift of Fear" - which I will post a little summation on, as there are about 5 pages in that book that are worth their ..uh, length, in gold.

And "How People Change" by Wheelis, is guaranteed to mindblast within first 20 pages. If you ever wanted to peek under the hood, this is the book. Be careful what you wish for.

 

[DTS Ltd]

How to Make a Dollar out of Fifteen Cents
How To Make A Dollar Out Of Fifteen Cents

ReWork
REWORK: The new business book from 37signals.

 

[Deleted11391]

How to Get Rich by Felix Dennis.

One of my top 10 favourite books of all time.

Just started reading it again last night after a year or so from the last time i read it.

Really really enjoying it and finding that certain sections are resonating with me this time, which i had overlooked before.

One of the few get rich books, which goes out of its way to explain the downsides to becoming wealthy.

Highly recommend it.

 

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[JaySoriano]

Startup Manual by Steve Blank
Enchantment by Guy Kawasaki

 

[andviv]

Just finished The Gift of Fear The Gift of Fear: Gavin de Becker: 9780440226192: Amazon.com: Books

Reading: The Flinch The Flinch: Julien Smith: Amazon.com: Kindle Store Free for Kindle.

Also Reading: The Few That Do: The Few That Do - How Winners Set and Reach Their Goals: Brian Mc Shane: 9780956964205: Amazon.com: Books

 

[AllenCrawley]

Nearly finished with The Pumpkin Plan. I highly recommend.
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field: Mike Michalowicz: 9781591844884: Amazon.com: Books

 

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[sigurdur]

I'm currently reading Ca$hvertising - what an essential book to learn about the phsyche of our "crocodile brains" and use it for marketing advantage.
CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone: Drew Eric Whitman: Amazon.com: Kindle Store

 

[MMatt]

Anyone read the 4-hour workweek? Does is apply to the fastlane mindset? Just finished "How to win friends and influence people" and was debating my next read. I have The four hour work week, cashvertising, and Cashflow quadrant on my shelf.

 

[av1atic]

Started/finished Ken Fisher's 10 Roads to Riches last week. Excellent book.

 

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[Kak]

Current Reads: I declare by Joel Osteen and Secrets of the Millionaire Mind.

Just finished Cold Calling for Cowards, Good book really.

 

[Runum]

Anyone read the 4-hour workweek? Does is apply to the fastlane mindset? Just finished "How to win friends and influence people" and was debating my next read. I have The four hour work week, cashvertising, and Cashflow quadrant on my shelf.

Read the 4HWW and use some of his concepts. Problem with his book is people getting the attitude of not having to work to put it in place. It kinda promotes the get rich quick and easy mentality.

 

[Kak]

I honestly like the get rich quick stuff. It roots out the idiots.

 

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[Jake]

The 50th Law - Robert Greene

I saw a youtube video about it in the tv thread so I picked it up. Pretty good so far.

 

[AlasdairM]

Blood Meridian. A very dark tale.

 

[Moneymadness]

If you're into marketing, I highly recommend reading, "Internet Prophets" by Steve Olsher. Possible one of the best marketing books I've read.

I'm also reading Cashvertising and One Simple Idea at the moment. Great books so far.

 

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[Likwid24]

Also Reading: The Few That Do: The Few That Do - How Winners Set and Reach Their Goals: Brian Mc Shane: 9780956964205: Amazon.com: Books

I'm reading this too. Written by our very own, forum member Brian Mc Shane. Taking my team reading it and writing a lot in my journal. Haven't read much since the storm because my mind has been preoccupied with many other things, but will get back to it this week and do a full review when I'm finished.

 

[AllenCrawley]

Originally Posted by andviv
Also Reading: The Few That Do: The Few That Do - How Winners Set and Reach Their Goals: Brian Mc Shane: 9780956964205: Amazon.com: Books
I'm reading this too. Written by our very own, forum member Brian Mc Shane.

I've finally started reading this as well.

Nearly finished with The Pumpkin Plan. I highly recommend.
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field: Mike Michalowicz: 9781591844884: Amazon.com: Books

Just finished reading this and I got to say, it's one of the easiest reads in the business category I've read. Will give it another read after I finish Brian's book and Business Model Generation.
Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers: Alexander Osterwalder, Yves Pigneur: 9780470876411: Amazon.com: Books

 

[av1atic]

Been on bit of a reading spree lately; something about Business/Finance-related books...can't put em down.

Just finished Dale Carnegie's How to Win Friends & Influence People, about halfway through with Cramer's Real Money: Sane Investing in an Insane World, and just ordered Peter Lynch's One Up On Wall Street and William Oneill's book on stocks as per MJ's recommendation from a prior thread.

 

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[A. Samuel]

Tmf !

 

[DennisD]

Going back and forth between:
-Direct Marketing: Strategy, Planning Execution This is a pretty big book. I didn't realize until after I purchased it that it was probably a college textbook. I got the kindle edition as a preview (full book was $50-$70) so I ordered a used copy for $10. I am waiting until I finish my copywriting book(this week) before I dive deeper into this one
-The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters This is my "Personal Skills" book. The personal skill I'm attempting to learn right now is Copywriting.
-Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant This is my 'strategy' book. I only allow myself 1 skill book, and 1 strategy book at a time. I just started it due to a recommendation on my progress thread.
-Sheriff of Yrnameer This is my 'escape' book. It's science fiction/humor, a LOT like Douglass Adams books if you're into the Hitchhikers guide stuff you'd probably like this. I read this when I need to clear my head after a long days work.

 

[psaco131]

Just completed "How to Get Rich: One of the World's Greatest Entrepreneurs Shares His Secrets" - Awesome book, the guy gets straight to the point describing the challenges one must face in the pursuit to become rich. Covers many aspects of the "process"

Currently reading: Ca$hvertising - 1/4 through the book and I I've already learned so much about consumer psychology.

 

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[awkwardgenius]

The Kingdom of God is Within You - Leo Tolstoy
The Richest Man in Babylon - George Clason

 

[JAJT]

Did anyone else who purchased "How to Get Rich" have issues with the binding?

My first copy had pages cleanly falling out every 5 pages or so. I sent it back to Amazon, got a new copy and still had about 7 pages fall out throughout the book. Didn't bother sending it back again since the time involved in sending it back isn't worth just dealing with the problem but it was kind of a let-down to see a book from a world-renowned publisher fall to pieces in my hands...