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<div class="bbWrapper"><blockquote data-attributes="member: 23590" data-quote="Andy Black" data-source="post: 1095376" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1095376" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1095376">Andy Black said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> Why not post that as a carousel on LinkedIn or somehow to Facebook? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> I am not on those platforms enough to care. That might change in 2024. Or 2025.<br /> <br /> Edit: Feel free to use it if it helps you.</div>
 
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<div class="bbWrapper">Saw a strange result I thought I&#039;d share.<br /> <br /> So I have this client. It&#039;s been a client for a few months, four weeks ago we added three new services pages to his site. Put them in a drop down in the menu. Pretty standard stuff for me, been doing this for years.<br /> <br /> But instead of ranking the service page for the keyword, Google has started ranking the homepage. From what I can tell, it&#039;s still not indexing any of the new pages, but the home page has been ranking for 2 weeks.<br /> <br /> I&#039;ll keep an eye on this, and report back any results that I figure out. But I&#039;m wondering if anyone else has any ideas?</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 72777" data-quote="BizyDad" data-source="post: 1096399" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1096399" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1096399">BizyDad said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> Saw a strange result I thought I&#039;d share.<br /> <br /> So I have this client. It&#039;s been a client for a few months, four weeks ago we added three new services pages to his site. Put them in a drop down in the menu. Pretty standard stuff for me, been doing this for years.<br /> <br /> But instead of ranking the service page for the keyword, Google has started ranking the homepage. From what I can tell, it&#039;s still not indexing any of the new pages, but the home page has been ranking for 2 weeks.<br /> <br /> I&#039;ll keep an eye on this, and report back any results that I figure out. But I&#039;m wondering if anyone else has any ideas? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>Interesting. Maybe Google sees the homepage as the more holistic and complete result for that service, since it also mentions and links to the other two service pages (which I assume are closely related).<br /> <br /> Is it possible that people who search for service A actually want service B or C, but they confused the two? If that happens often, Google might be trying to send them to a more general page where they can see all 3 services side by side and then decide between them. Possibly realizing their mistake in mixing up two different but related services.<br /> <br /> Pure speculation on my part. Let us know what changes!</div>
 
<div class="bbWrapper">Interesting thread, I&#039;m about to jump in SEO/SEA so I put the thread in watched !</div>
 
<div class="bbWrapper">Ads kept getting disapproved for a new client.<br /> <br /> We raised an appeal with Google but didn&#039;t want to wait for ages to hear from them.<br /> <br /> We created a new account and created the landing page on a completely different domain, and now ads are getting approved.<br /> <br /> Speaking to our hosting guy, he thinks the IP address of the first website we used is shared by someone else&#039;s website that Google flagged as suspicious, meaning we&#039;re in a &quot;bad neighbourhood&quot; even though there&#039;s nothing wrong with our site.<br /> <br /> Hopefully that&#039;s done the trick.</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 72777" data-quote="BizyDad" data-source="post: 1095122" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1095122" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1095122">BizyDad said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> Google keeps trying to take over control of GAds. It&#039;s so annoying. He is a hidden menu with more automated stuff (which somehow by default has been turned on for many of my clients.)<br /> <br /> Go to your assets and click on the 3 dot menu to bring up &quot;account-level automated asseets&quot;<br /> <br /> <a href="https://www.thefastlaneforum.com/community/attachments/52303/" target="_blank">View attachment 52303</a><br /> <br /> If you are dinosaur like me and still using the old interface, you have to again click the 3 dot menu and click the advanced options menu.<br /> <br /> <a href="https://www.thefastlaneforum.com/community/attachments/52304/" target="_blank">View attachment 52304</a><br /> <br /> And that will give you these options to choose from.<br /> <br /> <b><a href="https://www.thefastlaneforum.com/community/attachments/52305/" target="_blank">View attachment 52305</a></b><br /> <br /> I caught this because some unknown text was showing for a client who got quite upset. Hopefully this helps someone today. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> They&#039;ve added two more, automatically turned on. <br /> <br /> <a href="https://www.thefastlaneforum.com/community/attachments/img-20231117-wa0000-webp.52512/" target="_blank"><img src="https://www.thefastlaneforum.com/community/data/attachments/49/49128-f970de9c0e05aa12ad1b319ff02edc89.jpg?hash=OF9keMtNzP" class="bbImage " style="" alt="IMG-20231117-WA0000.webp" title="IMG-20231117-WA0000.webp" width="451" height="200" loading="lazy" /></a></div>
 
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<div class="bbWrapper">It&#039;s always nice to see the first impression and click in a new Google Ads account.<br /> <br /> Much as I like getting a good CTR though, I&#039;d rather not pay for the same visitor 3 times.<br /> <br /> Hopefully Google refunds two of the clicks tomorrow.<br /> <br /> <a href="https://www.thefastlaneforum.com/community/attachments/1700230587786-webp.52513/" target="_blank"><img src="https://www.thefastlaneforum.com/community/data/attachments/49/49129-4b3381e0ed24e9f0aa59000b659dc851.jpg?hash=nIiFUHJnMn" class="bbImage " style="" alt="1700230587786.png" title="1700230587786.png" width="217" height="106" loading="lazy" /></a></div>
 
<div class="bbWrapper"><div> <a href="https://www.canva.com/google-performance-max-ads/" class="link link--external" target="_blank" rel="noopener" data-proxy-href=""> https://www.canva.com/google-performance-max-ads/ </a> </div></div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 23590" data-quote="Andy Black" data-source="post: 1123050" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1123050" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1123050">Andy Black said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> <div> <a href="https://www.canva.com/google-performance-max-ads/" class="link link--external" target="_blank" rel="nofollow ugc noopener" data-proxy-href=""> https://www.canva.com/google-performance-max-ads/ </a> </div> </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> Thanks Andy. <br /> <br /> I&#039;m taking this as a nudge, because I&#039;ve been meaning to share this article all week... <br /> <br /> <div> <a href="https://gamma.app/docs/The-Google-Algorithm-Leak-Lifts-the-Veil-for-SEOs-v9nmk3cu3573mac" class="link link--external" target="_blank" rel="noopener" data-proxy-href=""> https://gamma.app/docs/The-Google-Algorithm-Leak-Lifts-the-Veil-for-SEOs-v9nmk3cu3573mac </a> </div></div>
 
<div class="bbWrapper"><div class="bbCodeBlock bbCodeBlock--unfurl is-pending is-recrawl js-unfurl fauxBlockLink" data-unfurl="true" data-result-id="417936" data-url="https://amp.cnn.com/cnn/2024/08/05/business/google-loses-antitrust-lawsuit-doj" data-host="amp.cnn.com" data-pending="true"> <div class="contentRow"> <div class="contentRow-figure contentRow-figure--fixedSmall js-unfurl-figure"> <img src="/community/proxy.php?image=https%3A%2F%2Fmedia.cnn.com%2Fapi%2Fv1%2Fimages%2Fstellar%2Fprod%2F230207153112-google-0609-file.jpg%3Fc%3D16x9%26q%3Dw_800%2Cc_fill&amp;hash=b2cccf2e2c9f7798f65cc645ef83feae&amp;return_error=1" loading="lazy" alt="amp.cnn.com" class="bbCodeBlockUnfurl-image" data-onerror="hide-parent"/> </div> <div class="contentRow-main"> <h3 class="contentRow-header js-unfurl-title"> <a href="https://amp.cnn.com/cnn/2024/08/05/business/google-loses-antitrust-lawsuit-doj" class="link link--external fauxBlockLink-blockLink" target="_blank" rel="noopener" data-proxy-href=""> Google has an illegal monopoly on search, judge rules. Here’s what’s next | CNN Business </a> </h3> <div class="contentRow-snippet js-unfurl-desc">Google has violated US antitrust law with its search business, a federal judge ruled Monday, handing the tech giant a staggering court defeat with the potential to reshape how millions of Americans get information online and to upend decades of dominance.</div> <div class="contentRow-minor contentRow-minor--hideLinks"> <span class="js-unfurl-favicon"> <img src="/community/proxy.php?image=https%3A%2F%2Famp.cnn.com%2Fmedia%2Fsites%2Fcnn%2Ffavicon.ico&amp;hash=458389022395661e91e98a015ffe4276&amp;return_error=1" loading="lazy" alt="amp.cnn.com" class="bbCodeBlockUnfurl-icon" data-onerror="hide-parent"/> </span> amp.cnn.com </div> </div> </div> </div> <br /> Google lost an antitrust case. Can&#039;t wait to see what kind of changes, if any, come about as a result of this. Lol.</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 72777" data-quote="BizyDad" data-source="post: 1133135" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133135" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133135">BizyDad said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> <div class="bbCodeBlock bbCodeBlock--unfurl is-pending is-recrawl js-unfurl fauxBlockLink" data-unfurl="true" data-result-id="417936" data-url="https://amp.cnn.com/cnn/2024/08/05/business/google-loses-antitrust-lawsuit-doj" data-host="amp.cnn.com" data-pending="true"> <div class="contentRow"> <div class="contentRow-figure contentRow-figure--fixedSmall js-unfurl-figure"> <img src="/community/proxy.php?image=https%3A%2F%2Fmedia.cnn.com%2Fapi%2Fv1%2Fimages%2Fstellar%2Fprod%2F230207153112-google-0609-file.jpg%3Fc%3D16x9%26q%3Dw_800%2Cc_fill&amp;hash=b2cccf2e2c9f7798f65cc645ef83feae&amp;return_error=1" loading="lazy" alt="amp.cnn.com" class="bbCodeBlockUnfurl-image" data-onerror="hide-parent"/> </div> <div class="contentRow-main"> <h3 class="contentRow-header js-unfurl-title"> <a href="https://amp.cnn.com/cnn/2024/08/05/business/google-loses-antitrust-lawsuit-doj" class="link link--external fauxBlockLink-blockLink" target="_blank" rel="nofollow ugc noopener" data-proxy-href=""> Google has an illegal monopoly on search, judge rules. Here’s what’s next | CNN Business </a> </h3> <div class="contentRow-snippet js-unfurl-desc">Google has violated US antitrust law with its search business, a federal judge ruled Monday, handing the tech giant a staggering court defeat with the potential to reshape how millions of Americans get information online and to upend decades of dominance.</div> <div class="contentRow-minor contentRow-minor--hideLinks"> <span class="js-unfurl-favicon"> <img src="/community/proxy.php?image=https%3A%2F%2Famp.cnn.com%2Fmedia%2Fsites%2Fcnn%2Ffavicon.ico&amp;hash=458389022395661e91e98a015ffe4276&amp;return_error=1" loading="lazy" alt="amp.cnn.com" class="bbCodeBlockUnfurl-icon" data-onerror="hide-parent"/> </span> amp.cnn.com </div> </div> </div> </div> <br /> Google lost an antitrust case. Can&#039;t wait to see what kind of changes, if any, come about as a result of this. Lol. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>So that Reddit deal didn&#039;t help their case?</div>
 
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<div class="bbWrapper">A couple of my latest LinkedIn posts:<br /> <br /> <div class="bbCodeBlock bbCodeBlock--unfurl is-pending is-recrawl js-unfurl fauxBlockLink" data-unfurl="true" data-result-id="417945" data-url="https://www.linkedin.com/posts/andyblackjnr_good-lord-im-listening-to-a-podcast-where-activity-7225772180708478976-hPTS?utm_source=share&amp;utm_medium=member_desktop" data-host="www.linkedin.com" data-pending="true"> <div class="contentRow"> <div class="contentRow-figure contentRow-figure--fixedSmall js-unfurl-figure"> <img src="/community/proxy.php?image=https%3A%2F%2Fstatic.licdn.com%2Faero-v1%2Fsc%2Fh%2Fc45fy346jw096z9pbphyyhdz7&amp;hash=b5f75e2019b3565ae669bbb862b70477&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-image" data-onerror="hide-parent"/> </div> <div class="contentRow-main"> <h3 class="contentRow-header js-unfurl-title"> <a href="https://www.linkedin.com/posts/andyblackjnr_good-lord-im-listening-to-a-podcast-where-activity-7225772180708478976-hPTS?utm_source=share&amp;utm_medium=member_desktop" class="link link--external fauxBlockLink-blockLink" target="_blank" rel="noopener" data-proxy-href=""> Good lord. I&#039;m listening to a podcast where a Google Ads expert is… | Andy Black | 65 comments </a> </h3> <div class="contentRow-snippet js-unfurl-desc">Good lord. I&#039;m listening to a podcast where a Google Ads expert is explaining how to create better ads. Lots of great advice, except where he said many advertisers use Dynamic Keyword Insertion which puts what people searched for into the ad. A big Google Ads YouTuber said the same thing and...</div> <div class="contentRow-minor contentRow-minor--hideLinks"> <span class="js-unfurl-favicon"> <img src="/community/proxy.php?image=https%3A%2F%2Fstatic.licdn.com%2Faero-v1%2Fsc%2Fh%2Fal2o9zrvru7aqj8e1x2rzsrca&amp;hash=812bbef932ea824a70c5247c1c7959e4&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-icon" data-onerror="hide-parent"/> </span> www.linkedin.com </div> </div> </div> </div> <br /> <div class="bbCodeBlock bbCodeBlock--unfurl is-pending is-recrawl js-unfurl fauxBlockLink" data-unfurl="true" data-result-id="417946" data-url="https://www.linkedin.com/posts/andyblackjnr_display-your-search-volumes-activity-7226517879477727233-OQ5S?utm_source=share&amp;utm_medium=member_desktop" data-host="www.linkedin.com" data-pending="true"> <div class="contentRow"> <div class="contentRow-figure contentRow-figure--fixedSmall js-unfurl-figure"> <img src="/community/proxy.php?image=https%3A%2F%2Fstatic.licdn.com%2Faero-v1%2Fsc%2Fh%2Fc45fy346jw096z9pbphyyhdz7&amp;hash=b5f75e2019b3565ae669bbb862b70477&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-image" data-onerror="hide-parent"/> </div> <div class="contentRow-main"> <h3 class="contentRow-header js-unfurl-title"> <a href="https://www.linkedin.com/posts/andyblackjnr_display-your-search-volumes-activity-7226517879477727233-OQ5S?utm_source=share&amp;utm_medium=member_desktop" class="link link--external fauxBlockLink-blockLink" target="_blank" rel="noopener" data-proxy-href=""> Display Google Ads Search Volumes | Andy Black | 45 comments </a> </h3> <div class="contentRow-snippet js-unfurl-desc">100 impressions with a 20% impression share means there were 500 searches you could have shown for. (And you didn&#039;t show for 400 of those searches!) There&#039;s columns that show whether you lost impression share due to budget and/or due to rank (where your rank is your bid price multiplied by...</div> <div class="contentRow-minor contentRow-minor--hideLinks"> <span class="js-unfurl-favicon"> <img src="/community/proxy.php?image=https%3A%2F%2Fstatic.licdn.com%2Faero-v1%2Fsc%2Fh%2Fal2o9zrvru7aqj8e1x2rzsrca&amp;hash=812bbef932ea824a70c5247c1c7959e4&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-icon" data-onerror="hide-parent"/> </span> www.linkedin.com </div> </div> </div> </div></div>
 
<div class="bbWrapper"><a href="https://www.thefastlaneforum.com/community/members/80/" class="username" data-xf-init="member-tooltip" data-user-id="80" data-username="@LightHouse">@LightHouse</a> ... post your screenshots here and let&#039;s see if we can help.<br /> <br /> Happy to hop on a Zoom and look over your account too.</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 23590" data-quote="Andy Black" data-source="post: 1133326" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133326" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133326">Andy Black said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> <a href="https://www.thefastlaneforum.com/community/members/80/" class="username" data-xf-init="member-tooltip" data-user-id="80" data-username="@LightHouse">@LightHouse</a> ... post your screenshots here and let&#039;s see if we can help.<br /> <br /> Happy to hop on a Zoom and look over your account too. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> Do it. Do it. Do it. Let&#039;s gooooooooo! <img src="/community/imgs/emoticons/em-rofl.png" class="smilie" loading="lazy" alt=":rofl:" title="ROFL :rofl:" data-shortname=":rofl:" /></div>
 
<div class="bbWrapper">If anyone is interested in looking at site that is effective... Look into Imaginemaids.com<br /> <br /> This company is very fake. In some places they are operating like a lead gen, &quot;connecting home owners with reputable cleaners.&quot; But in many cities they have an alleged location with 100+ reviews....many of which have been written in the past 2 months.<br /> <br /> The only place the &quot;owner&quot; has anything posted is twitter....with 20 followers.<br /> <br /> <a href="https://x.com/i/flow/login?redirect_after_login=%2FMelissa_Caverly" target="_blank" class="link link--external" rel="noopener">x.com</a><br /> <br /> That same image is used in this article under a different name.<br /> <br /> <a href="https://bonanzasweetgame.com/" target="_blank" class="link link--external" rel="noopener">Sweet Bonanza Slot | Play for Real Money and Free Demo</a><br /> <br /> But this fake person is getting attention in &quot;the media&quot;<br /> <br /> <a href="https://www.the-sun.com/lifestyle/11273545/chore-stacking-technique-clean-quicker-effectively-melissa-caverly/" target="_blank" class="link link--external" rel="noopener">My chore-stacking technique will help you clean quicker and more effectively</a><br /> <br /> Here a couple more interesting links. (At least interesting to an SEO - Lol)<br /> <br /> <a href="https://karensgreencleaning.com/blog/imagine-maids" target="_blank" class="link link--external" rel="noopener">#1 Cleaning Services Minneapolis | Best Maid Service Minneapolis | Karen&#039;s Green Cleaning</a><br /> <a href="https://divinemaids.com/blog/imagine-maids-chicago" target="_blank" class="link link--external" rel="noopener">All You Need To Know About Imagine Maids Chicago | We Tell All Of Imagine Maids Secrets! — Divine Maids Cleaning Services</a><br /> <a href="https://www.bark.com/en/us/company/imagine-maids-of-philadelphia/ZVj9K/" target="_blank" class="link link--external" rel="noopener">Imagine Maids of Philadelphia | Bark Profile and Reviews</a><br /> <br /> They &quot;sponsored&quot; a michigan fair for a denver link<br /> <br /> <a href="https://www.muskegoncountyfair.com/" target="_blank" class="link link--external" rel="noopener">Home | Muskegon County Fair</a><br /> <br /> They used the anchor denver in an unrelated article <br /> <br /> <a href="https://prowess.org.uk/7-ways-to-earn-extra-cash-around-the-home/" target="_blank" class="link link--external" rel="noopener">7 Ways To Earn Extra Cash Around The Home - Prowess</a><br /> <br /> For the record, I am not endorsing any of these tactics. But for those on the forum who like to stretch the rules for effectiveness, this is clearly working in Google right now. If/when this company crashes and burns, I&#039;ll post an update.</div>
 
<div class="bbWrapper">I know Bing ads isn&#039;t a big deal to many, but it is an overlooked source of leads IMO. Much less competition, cheaper clicks.<br /> <br /> But not they are putting authorization holds on post pay accounts? Had 2 clients get the email today. Basically they said if you don&#039;t like it, you can prepay your ad spend.<br /> <br /> This is like the little business version of what <a href="https://www.thefastlaneforum.com/community/members/16090/" class="username" data-xf-init="member-tooltip" data-user-id="16090" data-username="@eliquid">@eliquid</a> post earlier (a few weeks ago)... how Google is forcing big accounts to pay via invoice not cards. <br /> <br /> I shouldn&#039;t care, but sometimes I just hate big tech.</div>
 
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<div class="bbWrapper"><blockquote data-attributes="member: 72777" data-quote="BizyDad" data-source="post: 1133477" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133477" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133477">BizyDad said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> I know Bing ads isn&#039;t a big deal to many, but it is an overlooked source of leads IMO. Much less competition, cheaper clicks.<br /> <br /> But not they are putting authorization holds on post pay accounts? Had 2 clients get the email today. Basically they said if you don&#039;t like it, you can prepay your ad spend.<br /> <br /> This is like the little business version of what @eliquided post earlier (a few weeks ago)... how Google is forcing big accounts to pay via invoice not cards.<br /> <br /> I shouldn&#039;t care, but sometimes I just hate big tech. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> I&#039;ve always been interested in doing Bing ads for clients but what sort of search volume is there on Bing compared to Google? <br /> <br /> I find websites are much easier to rank on Bing aswell compared to Google.</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 76668" data-quote="David Fitz" data-source="post: 1133490" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133490" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133490">David Fitz said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> I&#039;ve always been interested in doing Bing ads for clients but what sort of search volume is there on Bing compared to Google?<br /> <br /> I find websites are much easier to rank on Bing aswell compared to Google. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> Search volume? Maybe 1/10th or 1/20th. <br /> <br /> However, I&#039;m not comparing SEO results to SEO results. I&#039;m comparing ads results to ads results. <br /> <br /> Keep in mind my clients are small businesses. A client has a limited budget. That budget stretches often farther on Bing ads. <br /> <br /> So some of my clients get just as much traffic from Bing ads as Google...<br /> <br /> Personally, I hate optimizing ads on Bing. So what I usually do is just get an optimized Google campaign going, and when I&#039;m happy, port over the settings to Bing. <br /> <br /> If you&#039;re in the B2B space, if you deal with large corporations, or if you&#039;re dealing with older folks, Bing is a decent place to advertise. I&#039;m not saying it replaces Google, I&#039;m saying it supplements Google.</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 72777" data-quote="BizyDad" data-source="post: 1133520" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133520" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133520">BizyDad said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> Search volume? Maybe 1/10th or 1/20th. <br /> <br /> However, I&#039;m not comparing SEO results to SEO results. I&#039;m comparing ads results to ads results. <br /> <br /> Keep in mind my clients are small businesses. A client has a limited budget. That budget stretches often farther on Bing ads. <br /> <br /> So some of my clients get just as much traffic from Bing ads as Google...<br /> <br /> Personally, I hate optimizing ads on Bing. So what I usually do is just get an optimized Google campaign going, and when I&#039;m happy, port over the settings to Bing. <br /> <br /> If you&#039;re in the B2B space, if you deal with large corporations, or if you&#039;re dealing with older folks, Bing is a decent place to advertise. I&#039;m not saying it replaces Google, I&#039;m saying it supplements Google. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>I had a go with Bing Ads a bit ago. Have they done away with phrase and exact match?</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 23590" data-quote="Andy Black" data-source="post: 1133523" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133523" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133523">Andy Black said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> I had a go with Bing Ads a bit ago. Have they done away with phrase and exact match? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> They did away with modified broad and just turned that into broad. <br /> <br /> I&#039;ve had an ads lady now for 9 months, so I&#039;d have to dig in to see if they&#039;ve gone the way of Google when it comes to matching. But on the surface, they still have phrase and exact...</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 72777" data-quote="BizyDad" data-source="post: 1133520" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1133520" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1133520">BizyDad said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> Search volume? Maybe 1/10th or 1/20th.<br /> <br /> However, I&#039;m not comparing SEO results to SEO results. I&#039;m comparing ads results to ads results.<br /> <br /> Keep in mind my clients are small businesses. A client has a limited budget. That budget stretches often farther on Bing ads.<br /> <br /> So some of my clients get just as much traffic from Bing ads as Google...<br /> <br /> Personally, I hate optimizing ads on Bing. So what I usually do is just get an optimized Google campaign going, and when I&#039;m happy, port over the settings to Bing.<br /> <br /> If you&#039;re in the B2B space, if you deal with large corporations, or if you&#039;re dealing with older folks, Bing is a decent place to advertise. I&#039;m not saying it replaces Google, I&#039;m saying it supplements Google. </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> Thanks, most of my clients are also small local businesses so this could be a good option for them.</div>
 
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<div class="bbWrapper">Does Bing even have a Keyword Planner, where we can find estimated monthly search volumes for various keywords/search terms on Bing?</div>
 
<div class="bbWrapper">I hear all this crap on LinkedIn from Google Ads folks saying phrase match is dead and to use broad match.<br /> <br /> Thought I&#039;d test broad match.<br /> <br /> Feck that.<br /> <br /> <a href="https://www.thefastlaneforum.com/community/attachments/1730319287023-webp.59877/" target="_blank"><img src="https://www.thefastlaneforum.com/community/data/attachments/56/56181-fdbc4b663986305f204a5df8dc3b54e5.jpg?hash=f3NGySh2eK" class="bbImage " style="" alt="1730319287023.webp" title="1730319287023.webp" width="342" height="200" loading="lazy" /></a></div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 23590" data-quote="Andy Black" data-source="post: 1145137" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1145137" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1145137">Andy Black said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> I hear all this crap on LinkedIn from Google Ads folks saying phrase match is dead and to use broad match.<br /> <br /> Thought I&#039;d test broad match.<br /> <br /> Feck that.<br /> <br /> <a href="https://www.thefastlaneforum.com/community/attachments/59877/" target="_blank">View attachment 59877</a> </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>Yup.<br /> <br /> Recently did a round of testing with my ads specialist. We decided just last night to pull the plug. <br /> <br /> There are situations where I think it could make sense. But not for my clients. <img src="/community/imgs/emoticons/em-rofl.png" class="smilie" loading="lazy" alt=":rofl:" title="ROFL :rofl:" data-shortname=":rofl:" /></div>
 
<div class="bbWrapper">I was pissed off about all the annoying advice from Google Ads folks so posted this:<br /> <br /> <div class="bbCodeBlock bbCodeBlock--unfurl is-pending is-recrawl js-unfurl fauxBlockLink" data-unfurl="true" data-result-id="428395" data-url="https://www.linkedin.com/posts/andyblackjnr_i-hear-some-google-ads-folks-saying-phrase-activity-7257666346405048321-HHwr" data-host="www.linkedin.com" data-pending="true"> <div class="contentRow"> <div class="contentRow-figure contentRow-figure--fixedSmall js-unfurl-figure"> <img src="/community/proxy.php?image=https%3A%2F%2Fmedia.licdn.com%2Fdms%2Fimage%2Fv2%2FD4E22AQH3ln18ArM1Vw%2Ffeedshare-shrink_2048_1536%2Ffeedshare-shrink_2048_1536%2F0%2F1730362497096%3Fe%3D2147483647%26v%3Dbeta%26t%3DfTU2WCqPkOtaiNmdnLydP_HcxYI_F2pC0agS2VxzUCI&amp;hash=0ac313f3326a123539bc3853dd3ba298&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-image" data-onerror="hide-parent"/> </div> <div class="contentRow-main"> <h3 class="contentRow-header js-unfurl-title"> <a href="https://www.linkedin.com/posts/andyblackjnr_i-hear-some-google-ads-folks-saying-phrase-activity-7257666346405048321-HHwr" class="link link--external fauxBlockLink-blockLink" target="_blank" rel="noopener" data-proxy-href=""> Some Google Ads folks tell us phrase-match doesn&#039;t work, and others advise… | Andy Black | 61 comments </a> </h3> <div class="contentRow-snippet js-unfurl-desc">Some Google Ads folks tell us phrase-match doesn&#039;t work, and others advise us to just use broad-match because it has other signals/indicators that phrase and exact match don&#039;t have. We tested broad-match and will stick to phrase, thanks. From the screenshot attached: 1️⃣ We don&#039;t want ads...</div> <div class="contentRow-minor contentRow-minor--hideLinks"> <span class="js-unfurl-favicon"> <img src="/community/proxy.php?image=https%3A%2F%2Fstatic.licdn.com%2Faero-v1%2Fsc%2Fh%2Fal2o9zrvru7aqj8e1x2rzsrca&amp;hash=812bbef932ea824a70c5247c1c7959e4&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-icon" data-onerror="hide-parent"/> </span> www.linkedin.com </div> </div> </div> </div></div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 23590" data-quote="Andy Black" data-source="post: 1145201" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1145201" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1145201">Andy Black said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> I was pissed off about all the annoying advice from Google Ads folks so posted this:<br /> <br /> <div class="bbCodeBlock bbCodeBlock--unfurl is-pending is-recrawl js-unfurl fauxBlockLink" data-unfurl="true" data-result-id="428395" data-url="https://www.linkedin.com/posts/andyblackjnr_i-hear-some-google-ads-folks-saying-phrase-activity-7257666346405048321-HHwr" data-host="www.linkedin.com" data-pending="true"> <div class="contentRow"> <div class="contentRow-figure contentRow-figure--fixedSmall js-unfurl-figure"> <img src="/community/proxy.php?image=https%3A%2F%2Fmedia.licdn.com%2Fdms%2Fimage%2Fv2%2FD4E22AQH3ln18ArM1Vw%2Ffeedshare-shrink_2048_1536%2Ffeedshare-shrink_2048_1536%2F0%2F1730362497096%3Fe%3D2147483647%26v%3Dbeta%26t%3DfTU2WCqPkOtaiNmdnLydP_HcxYI_F2pC0agS2VxzUCI&amp;hash=0ac313f3326a123539bc3853dd3ba298&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-image" data-onerror="hide-parent"/> </div> <div class="contentRow-main"> <h3 class="contentRow-header js-unfurl-title"> <a href="https://www.linkedin.com/posts/andyblackjnr_i-hear-some-google-ads-folks-saying-phrase-activity-7257666346405048321-HHwr" class="link link--external fauxBlockLink-blockLink" target="_blank" rel="nofollow ugc noopener" data-proxy-href=""> Some Google Ads folks tell us phrase-match doesn&#039;t work, and others advise… | Andy Black | 61 comments </a> </h3> <div class="contentRow-snippet js-unfurl-desc">Some Google Ads folks tell us phrase-match doesn&#039;t work, and others advise us to just use broad-match because it has other signals/indicators that phrase and exact match don&#039;t have. We tested broad-match and will stick to phrase, thanks. From the screenshot attached: 1️⃣ We don&#039;t want ads...</div> <div class="contentRow-minor contentRow-minor--hideLinks"> <span class="js-unfurl-favicon"> <img src="/community/proxy.php?image=https%3A%2F%2Fstatic.licdn.com%2Faero-v1%2Fsc%2Fh%2Fal2o9zrvru7aqj8e1x2rzsrca&amp;hash=812bbef932ea824a70c5247c1c7959e4&amp;return_error=1" loading="lazy" alt="www.linkedin.com" class="bbCodeBlockUnfurl-icon" data-onerror="hide-parent"/> </span> www.linkedin.com </div> </div> </div> </div> </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>I just read your email this morning and I get it. LinkedIn is full of these gurus.<br /> I wish I could grab these people by their shoulders, shake them, and yell &quot;LET ME LIVE MY LIFE.&quot;</div>
 
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<div class="bbWrapper">I don&#039;t hire link builders. I hire media strategists. <br /> <br /> SEO evolved. <br /> <br /> It isn&#039;t enough to &quot;get some links&quot; or even &quot;get high quality links&quot;. You want expert positioning. You want more people searching for your brand. You want people to read your ideas and want to work with you.<br /> <br /> For the techies reading this, media mentions helps satisfy EEAT, helps validate entity, helps bring relevant link juice and conversions. It&#039;s a quadfecta of SEO gold from one powerful tactic. <br /> <br /> For the non techies reading this, yes SEO is always changing (that&#039;s a big reason why I love it so much), yet good marketing fundamentals are always going to be good marketing fundamentals. <br /> <br /> Focus on the fundamentals and grow your business.</div>
 
<div class="bbWrapper">Two questions for you guys <a href="https://www.thefastlaneforum.com/community/members/72777/" class="username" data-xf-init="member-tooltip" data-user-id="72777" data-username="@BizyDad">@BizyDad</a> &amp; <a href="https://www.thefastlaneforum.com/community/members/23590/" class="username" data-xf-init="member-tooltip" data-user-id="23590" data-username="@Andy Black">@Andy Black</a> (and anyone else active in this thread running this type of agency!)<br /> <br /> #1 I have a contact that is in at the ground floor building a paid search company, knowing peers are a shortcut, have you all seen any paid groups where someone with under $10k/mo rev can join to learn and network?<br /> <br /> #2 One of the members of this forum has built a AI/Chatbot tool that builds LP&#039;s really fast and you can mod it all via an overlay chatbox and it deploys and hosts the pages (it can be set up with the advertisers domain as well). Does this sound like something that could save you a lot of time and heartache deploying LP&#039;s to test with ad campaigns? What if it also integrated with API&#039;s to do keyword analysis and created content for the site along with the build?<br /> <br /> [Follow up to #2] If not, what would it need to do to cut all the time in you deploying campaigns at scale?<br /> <br /> <br /> Open for answers to anyone that is running a company doing this work, no theory please <img src="/community/imgs/emoticons/em-smile2.png" class="smilie" loading="lazy" alt=":)" title="Smile :)" data-shortname=":)" /></div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 80" data-quote="LightHouse" data-source="post: 1146259" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1146259" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1146259">LightHouse said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> Two questions for you guys @BizyDad &amp; @Andy Black (and anyone else active in this thread running this type of agency!) </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><a href="https://www.thefastlaneforum.com/community/members/16090/" class="username" data-xf-init="member-tooltip" data-user-id="16090" data-username="@eliquid">@eliquid</a>?<br /> <br /> <blockquote data-attributes="member: 80" data-quote="LightHouse" data-source="post: 1146259" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1146259" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1146259">LightHouse said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> #1 I have a contact that is in at the ground floor building a paid search company, knowing peers are a shortcut, have you all seen any paid groups where someone with under $10k/mo rev can join to learn and network? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>I&#039;m not in any paid groups. Is it the paid search or the agency building they&#039;re most interested in?<br /> <br /> <blockquote data-attributes="member: 80" data-quote="LightHouse" data-source="post: 1146259" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1146259" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1146259">LightHouse said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> #2 One of the members of this forum has built a AI/Chatbot tool that builds LP&#039;s really fast and you can mod it all via an overlay chatbox and it deploys and hosts the pages (it can be set up with the advertisers domain as well). Does this sound like something that could save you a lot of time and heartache deploying LP&#039;s to test with ad campaigns? What if it also integrated with API&#039;s to do keyword analysis and created content for the site along with the build? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>Sounds neat actually. Not something I&#039;d use as we developed our own solution that accepts the headline, bullets, and button copy via the ad. As the media buyer I can then test ad/lp combinations without touching the lp code.<br /> <br /> <blockquote data-attributes="member: 80" data-quote="LightHouse" data-source="post: 1146259" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1146259" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1146259">LightHouse said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> [Follow up to #2] If not, what would it need to do to cut all the time in you deploying campaigns at scale? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote>Hmmm. I&#039;ll have a think about that. The time consuming part is finding the angles to test based on keyword research or search term analysis. To date I get the insights when I analyse the data myself.</div>
 
<div class="bbWrapper"><blockquote data-attributes="member: 80" data-quote="LightHouse" data-source="post: 1146259" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1146259" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1146259">LightHouse said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> #1 I have a contact that is in at the ground floor building a paid search company, knowing peers are a shortcut, have you all seen any paid groups where someone with under $10k/mo rev can join to learn and network? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> I&#039;ll defer to Andy. <br /> <br /> <blockquote data-attributes="member: 80" data-quote="LightHouse" data-source="post: 1146259" class="bbCodeBlock bbCodeBlock--expandable bbCodeBlock--quote js-expandWatch"> <div class="bbCodeBlock-title"> <a href="/community/goto/post?id=1146259" class="bbCodeBlock-sourceJump" rel="nofollow" data-xf-click="attribution" data-content-selector="#post-1146259">LightHouse said:</a> </div> <div class="bbCodeBlock-content"> <div class="bbCodeBlock-expandContent js-expandContent "> #2 One of the members of this forum has built a AI/Chatbot tool that builds LP&#039;s really fast and you can mod it all via an overlay chatbox and it deploys and hosts the pages (it can be set up with the advertisers domain as well). Does this sound like something that could save you a lot of time and heartache deploying LP&#039;s to test with ad campaigns? What if it also integrated with API&#039;s to do keyword analysis and created content for the site along with the build?<br /> <br /> [Follow up to #2] If not, what would it need to do to cut all the time in you deploying campaigns at scale? </div> <div class="bbCodeBlock-expandLink js-expandLink"><a role="button" tabindex="0">Click to expand...</a></div> </div> </blockquote><br /> Sounds like? Yes. <br /> <br /> In practice we have our own proprietary CMS and are building/have built tools like this already. <br /> <br /> But I also don&#039;t scale campaigns like Andy does, so he&#039;s more &quot;target market&quot; for this than I.</div>
 
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