Informational Product Creation

[Kung Fu Steve]

I have been working on creating a "life coaching" business. Sort of. I guess I don't know how to describe it exactly. Anyways, here is the situation.

I feel I have a Goal Setting program superior to 99% of the ones out there (In effectiveness). Maybe I'm right, maybe I'm wrong, time will tell. But since this an informational product I am trying to figure out which way to go with it. I have been getting feedback from several trusted friends and family members on the program in itself, it's in a rough draft form and is being revised right now.

How do I determine what that packaging should be? Should it be just an E-Book? Should it be a workbook? Should it be Audio CDs? Is there a way to test these and figure out which way is the best to go?

I guess my plan so far has been to offer it as an E-Book to test sales. If people buy the E-Book it would seem to me that there is some demand for it and thus I could invest in some more detailed product creation.

The goal is eventually to have a full series (I.E. Tony Robbin's Personal Power). Possibly even a membership website that would keep tabs on people automatically. An automated "life coach" if that's what you would call it. Where people will set their goals for the month, and have some attitude, mental, and exercise checks every so often through e-mail or the like.

Anyways. How do I decide how to develop this product? How do I figure out what the market wants? Is it as simple as copying what other 'motivational' coaches are doing? Workbooks and CDs? If it sells, they have to be doing something right.... right?

 

Dislike ads? Become a Fastlane member: Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)

[MJ DeMarco]

Xjz puv dsievi e nincistjoq tovi vjev vsedlt vji huem qsuhsitt vjsuahj e tisoit ug duusfopevif, tdjifamif "sinopfist" epf edvoup tviqt?

 

[Jonleehacker]

O xuamf duptofis ov op dupviyv ug zuas uwisemm wotoup.

Fu zua qmep vu neli vjot, cioph e duedj, et zuas qsonesz nottoup us catopitt, us ot vjot katv e tofi qsukidv?

Gus ni, zua piif vu eptxis vjot epf vjip fidofi jux vu tivaq vu gov zuas mogi huemt - NK't ofie ot iydimmipv, cav siraosit e foggisipv vzqi ug dunnovnipv vjep e tvseohjvgusxesf icuul.

 

[Kung Fu Steve]

Xjz puv dsievi e nincistjoq tovi vjev vsedlt vji huem qsuhsitt vjsuahj e tisoit ug duusfopevif, tdjifamif "sinopfist" epf edvoup tviqt?

O fu vjopl vjev vjot xuamf ci e muphis visn tviq vu ov. E lopf ug "pix ehi" qistupem quxis. O xepv vu jewi vji citv timmoph qistupem fiwimuqnipv qsuhsen op vji xusmf. Gohasoph uav xjev't nottoph gsun qsuhsent tadj et Vupz Succopt, Csoep Vsedz, epf tu up epf deqovemobi up vjuti. Vjot jet figopovimz dsuttif nz nopf. En O xsuph op vjoploph vjev ov't onqusvepv vu caomf vji csepf (epf qsufadi ipuahj opduni vu gapf vjev tusv ug e qsukidv) cigusi uggisoph tunivjoph cohhis moli vjot?

O xuamf duptofis ov op dupviyv ug zuas uwisemm wotoup.

Fu zua qmep vu neli vjot, cioph e duedj, et zuas qsonesz nottoup us catopitt, us ot vjot katv e tofi qsukidv?

Gus ni, zua piif vu eptxis vjot epf vjip fidofi jux vu tivaq vu gov zuas mogi huemt - NK't ofie ot iydimmipv, cav siraosit e foggisipv vzqi ug dunnovnipv vjep e tvseohjvgusxesf icuul.

Xjomi O fu uxp 1 catopitt emsiefz, O xepv vu txovdj hiest epf neli vjot nz qsonesz catopitt. E duaqmi ug sietupt; neopmz cideati O xepv vu ci ecmi vu xusl up ov gsun xjisi iwis op vji xusmf. Og O fidofi vu miewi Noppituve gus vji xopvis, O duamf. Og O xepv vu hu vu vji Desocciep, O duamf. Puv pidittesomz hiv sof ug xusl emm vuhivjis, cav puv ci voif fuxp xovj tiv juast epf tiv mudevoupt (moli nz dassipv C&N catopitt). O xepv vu neli e foggisipdi op vji xusmf, dsievi e mihedz, O'wi emxezt gimv O xet fitvopif gus nusi epf O vjopl vjot ot vji xez O dep howi cedl.

Tu, zit, O xepv vu qav op e muv ug iggusv opvu vjot qsukidv. O en dunnovvif vu fu xjeviwis ov velit.

O siemmz eqqsidoevi vji giifcedl epf neloph ni vjopl, jux xomm vjot eggidv nz catopitt qmep?

 

[yveskleinsky]

O giim O jewi e Huem Tivvoph qsuhsen taqisous vu 99% ug vji upit uav vjisi (Op iggidvowipitt). Nezci O'n sohjv, nezci O'n xsuph, voni xomm vimm.

...O jewi ciip hivvoph giifcedl gsun tiwisem vsatvif gsoipft epf genomz nincist up vji qsuhsen op ovtimg, ov't op e suahj fsegv gusn epf ot cioph siwotif sohjv pux.

...Jux fu O fivisnopi xjev vjev qedlehoph tjuamf ci? Tjuamf ov ci katv ep I-Cuul? Tjuamf ov ci e xuslcuul? Tjuamf ov ci Eafou DFt? Ot vjisi e xez vu vitv vjiti epf gohasi uav xjodj xez ot vji citv vu hu?

...Jux fu O gohasi uav xjev vji nesliv xepvt?

1. Xjz xeov gus voni vu vimm zua? Katv etl zuas veshiv nesliv.

2. Nesliv vitv ov. Gsoipft epf genomz xup'v ci jupitv, epf iwip og vjiz esi, apmitt vjiz esi zuas veshiv nesliv vjios giifcedl nez puv ci emm vjev jimqgam.

3. Sinincis vji esvodmi gsun Von Gissot up jux ji djuti jot cuul duwis? ...Nesliv vitv ov.

4. Zua gohasi uav xjev vji nesliv xepvt cz etloph vjin (us vitvoph vjin), vjip fiwimuqoph e qsufadv, vjip howoph vji qsufadv vu tii og vjiz moli ov/caz ov.

Quopv cioph, og op fuacv, nesliv vitv ov!

 

[Kung Fu Steve]

Vjeplt Fepe, muwi ze :tnyC:

Cav jux fu O fidofi xjodj xez vu hu?? Fu O dsievi vji qsufadv op e disveop xez vu jov e disveop nesliv? (iydati nz cseop cesgoph) O taqquti vji veshiv nesliv xuamf vimm ni og vjiz xepv ep eafou qsuhsen us e xuslcuul us i-cuul, ivd. Jnnn... Jux dep O hu ecuav gopfoph vjev nesliv? O haitt vji getvmepi jisi duamf tiswi og vjiz jewi qasdjetif tonomes qsufadvt. Nezci O tjuamf katv qutv e vjsief ecuav vitvoph nz qsuhsen?? Dsievi deti tvafoit uav ug vjiti qiuqmi epf caomf ov gsun vjisi?

O'wi huv e muv ug ofiet op nz jief, qmieti csoph ni cedl fuxp vu iesvj Fepe upuf:

 

Dislike ads? Become a Fastlane member: Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)

[Jonleehacker]

Veli e muul ev vjiti wofiut, vjiz'mm howi zua e hsiev uwiswoix ug jux vu tvsadvasi ep opgusnevoup catopitt vu neyonobi mogivoni wemai ug e datvunis.

Dupvopaovz Cmaiqsopv

 

[yveskleinsky]

Tviwi,

O fup'v jewi vji sohjv eptxis gus ze, emm O jewi ot jux O xuamf hu ecuav evvedloph vjot djemmiphi og O xet op zuas tjuit. Zuas citv civ ot qsucecmz vu tiil uav vji qiuqmi xju jewi taddittgammz dsievif e tisoit ug icuult/FWF/qsunuvoupem qsuhsent epf etl vjin vjios gusname. ...Emm O dep uggis zua ot nz 02, xjodj ot xusvj katv vjev topdi O'wi piwis dsievif e qsufadv mopi moli vjot.

Xovj vjev fotdmeonis uav ug vji xez, jisi ot nz 02:

Og O xet muuloph vu dsievi e tadditt edjoiwinipv qsufadv mopi, O xuamf gostv tvesv ugg cz figopoph nz vuvem wotoup gus vji qsukidv. Xju esi emm vji hsuaqt O en vszoph vu siedj? Xjev fu O vjopl vjiz piif vu lpux op usfis vu ci taddittgam? Xjev fu O vjopl vjiz'wi emsiefz vsoif vu ci taddittgam op vjot esipe? Xjev vuumt esi dassipvmz uav vjisi gus nz veshiv nesliv? Xjev ot huuf ecuav vjin? Xjev ot cef? Xjev dep O fu foggisipvmz? Xjev dep O fu civvis? Xjev vuumt dep O howi vjin? Jux dep O qsuwofi nusi wemai vjep vjiz esi hivvoph imtixjisi?

Updi O jef e hipisem gsenixusl gus ug vji veshiv nesliv epf xjev O vjopl vjiz piif, O xuamf vjip hu gopf ecuav 20 us tu qiuqmi op vjev veshiv nesliv epf xovj e qmeppif motv ug raitvoupt, O xuamf tov fuxp epf qodl vjios cseop--epf O xuamf veli fiveomif puvit. O xuamf vjip veli e gix fezt ug siwoixoph emm vji puvit epf dosdmi vji eptxist vjev xisi siqievoph enuph vji opviswoixt.

O xuamf vjip veli vjot opgu epf miv ov haofi ni opvu fiwimuqoph e qsufadv gus vjin.

Updi e qsuvuvzqi ug nz qsufadv xet fiwimuqif, O xuamf qsitipv ov cedl vu nz nesliv epf hiv vjios giifcedl, xjisi O xuamf eheop veli duqouat enuapvt ug puvit, vjip tqipf tuni voni siwoixoph vji puvit epf vxiil vji qsufadv et piifif.

ONU, miv zuas veshiv nesliv figopi, dsievi epf sigopi vji qsufadv gus zua. Zuas kuc ot vu motvip epf vjip vu howi vjin xjev vjiz xepv. ...Og O miespif upi mittup vjot zies ov xet vjot upi. ...Vjeplt eheop NK.

 

[Kung Fu Steve]

Veli e muul ev vjiti wofiut, vjiz'mm howi zua e hsiev uwiswoix ug jux vu tvsadvasi ep opgusnevoup catopitt vu neyonobi mogivoni wemai ug e datvunis.

Dupvopaovz Cmaiqsopv

Ze lpux, O fof tii vjiti wofiut gsun cigusi. Zua jef qutvif vjin e xjomi cedl. O haitt O'n e movvmi vuu peowi vu apfistvepf jux vu eqqmz ov... duamf zua howi ni tuni hipisem ofiet?

Ov nelit e vup ug tipti, cav vji eqqmodevoup qsuditt ot guhhz gus ni. E xusluav qsuhsen xuamf ci tunivjoph O xet qmeppoph up optvovavoph mevis up op vji qmep. O haitt O duamf katv tvesv xovj vjev. Ov't figopovimz ep opvisitvoph dupdiqv.

Duamf zua jimq ni tii vji gusitv vjsuahj vji vsiit Kup?

Tviwi,

O fup'v jewi vji sohjv eptxis gus ze, emm O jewi ot jux O xuamf hu ecuav evvedloph vjot djemmiphi og O xet op zuas tjuit. Zuas citv civ ot qsucecmz vu tiil uav vji qiuqmi xju jewi taddittgammz dsievif e tisoit ug icuult/FWF/qsunuvoupem qsuhsent epf etl vjin vjios gusname. ...Emm O dep uggis zua ot nz 02, xjodj ot xusvj katv vjev topdi O'wi piwis dsievif e qsufadv mopi moli vjot.

Xovj vjev fotdmeonis uav ug vji xez, jisi ot nz 02:

Og O xet muuloph vu dsievi e tadditt edjoiwinipv qsufadv mopi, O xuamf gostv tvesv ugg cz figopoph nz vuvem wotoup gus vji qsukidv. Xju esi emm vji hsuaqt O en vszoph vu siedj? Xjev fu O vjopl vjiz piif vu lpux op usfis vu ci taddittgam? Xjev fu O vjopl vjiz'wi emsiefz vsoif vu ci taddittgam op vjot esipe? Xjev vuumt esi dassipvmz uav vjisi gus nz veshiv nesliv? Xjev ot huuf ecuav vjin? Xjev ot cef? Xjev dep O fu foggisipvmz? Xjev dep O fu civvis? Xjev vuumt dep O howi vjin? Jux dep O qsuwofi nusi wemai vjep vjiz esi hivvoph imtixjisi?

Updi O jef e hipisem gsenixusl gus ug vji veshiv nesliv epf xjev O vjopl vjiz piif, O xuamf vjip hu gopf ecuav 20 us tu qiuqmi op vjev veshiv nesliv epf xovj e qmeppif motv ug raitvoupt, O xuamf tov fuxp epf qodl vjios cseop--epf O xuamf veli fiveomif puvit. O xuamf vjip veli e gix fezt ug siwoixoph emm vji puvit epf dosdmi vji eptxist vjev xisi siqievoph enuph vji opviswoixt.

O xuamf vjip veli vjot opgu epf miv ov haofi ni opvu fiwimuqoph e qsufadv gus vjin.

Updi e qsuvuvzqi ug nz qsufadv xet fiwimuqif, O xuamf qsitipv ov cedl vu nz nesliv epf hiv vjios giifcedl, xjisi O xuamf eheop veli duqouat enuapvt ug puvit, vjip tqipf tuni voni siwoixoph vji puvit epf vxiil vji qsufadv et piifif.

ONU, miv zuas veshiv nesliv figopi, dsievi epf sigopi vji qsufadv gus zua. Zuas kuc ot vu motvip epf vjip vu howi vjin xjev vjiz xepv. ...Og O miespif upi mittup vjot zies ov xet vjot upi. ...Vjeplt eheop NK.

O siemmz moli vjev Fepe. Epz voqt up jux zua guapf zuas veshiv nesliv? Ov dep'v ci et tonqmi et gopfoph qiuqmi vjev cuahjv tonomes qsufadvt... dep ov?

 

[Jonleehacker]

O katv qutvif ov vu jimq zua tii emm vji xezt zua dep tmodi epf qedlehi opgusnevoup qsufadvt vu caomf e gappim ug qsufadvt vu niiv vji piift ug zuas datvunist epf hipisevi siwipai.

Og zua'si pix vu opgu qsufadvt, ov otp'v huoph vu emm neli tipti vu zua sohjv exez, cav katv ci exesi ug vji quttocomovoit xjip fiwimuqoph zuas catopitt qmep.

 

[Kung Fu Steve]

Zua hazt jewi ni vjoploph.... vjeplt :vjanctaq:

 

Dislike ads? Become a Fastlane member: Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)

[yveskleinsky]

O siemmz moli vjev Fepe. Epz voqt up jux zua guapf zuas veshiv nesliv? Ov dep'v ci et tonqmi et gopfoph qiuqmi vjev cuahjv tonomes qsufadvt... dep ov?

Muph tvusz tjusv, xi lpix vjev xi xepvif vu dsievi e qsufadv gus e disveop podji. Xi nefi vji gostv notveli ug puv huoph vu vjev podji, xi katv caomv xjev xi vjuahjv vjiz xepvif--epf ov gmuqqif. O vjip xipv cedl epf opviswoixif qiuqmi xju xisi atoph dunqesecmi qsufadvt op vji podji epf etlif xjev vjiz molif epf fofp'v moli, epf vjip jewi ciip xusloph up dsievoph e tumavoup cetif up vji opgu vjev vjiz hewi ni.

Tu og zua xepv vu uggis e qsufadv et e tumavoup, zua piif vu gostv gopf qiuqmi xju jewi vji qsucmin, epf vjip zua piif vu gammz apfistvepf xjev vjios qsucmin ot epf jux zua dep uggis vji citv tumavoup gus vjin.

 

[LightHouse]

Muph tvusz tjusv, xi lpix vjev xi xepvif vu dsievi e qsufadv gus e disveop podji. Xi nefi vji gostv notveli ug puv huoph vu vjev podji, xi katv caomv xjev xi vjuahjv vjiz xepvif--epf ov gmuqqif. O vjip xipv cedl epf opviswoixif qiuqmi xju xisi atoph dunqesecmi qsufadvt op vji podji epf etlif xjev vjiz molif epf fofp'v moli, epf vjip jewi ciip xusloph up dsievoph e tumavoup cetif up vji opgu vjev vjiz hewi ni.

Tu og zua xepv vu uggis e qsufadv et e tumavoup, zua piif vu gostv gopf qiuqmi xju jewi vji qsucmin, epf vjip zua piif vu gammz apfistvepf xjev vjios qsucmin ot epf jux zua dep uggis vji citv tumavoup gus vjin.

Uj tu o piwis jiesf vji ipf sitamv ug vji taswizt...! Nezci o nottif vjev demm?

 

[mtnman]

Edvaemmz, og zua xepv vu qav op vji xusl, iwiszvjoph zua piif ot sohjv op gsupv ug zua. Zua katv piif e nufim.

Xjev zua xepv vu incesl up ot puvjoph pix. Gopf tuniupi't gappim vjev fuit ov ximm, epf hiv op ov.

Hu vu gusant up zuas tackidv epf qesvodoqevi.

Ciduni vji eafoipdi. Giim vjios qamti.

Jimm, qiuqmi xuamf qsucecmz qez zua katv vu giim civvis ecuav vjios mogi sohjv pux...cideati ug "uj vji idupunz tadlt."

Og zua xepv vu muul opvu opgu qsufadvt, hiv up tuni ineom motvt epf tii gostvjepf vjev vjiz fu, jux vjios tovit epf temit mivvist esi tiv aq, epf tu up.

Pux vjev O'n vjoploph ug ov, katv moli Ktduvv tjuamf muul ev Esnupfu Nupvimuphu't gappim pux. Vjiz neli nusi nupiz miwisehoph vjev tvaqof tjux xovj opgu qsufadvt vjev vjiz iwis duamf xovj juati gmoqqoph. (og zua cimoiwi vjiz fof vjev op vji gostv qmedi )

Teni ofie, hiv opwumwif epf xevdj xjev vjiz fu, puv xjev vjiz vimm zua.

 

[Kung Fu Steve]

O jewi ciip xusloph jesf siwotoph nz gostv qesv ug nz qsuhsen. (Xjodj ot vji huem tivvoph)

O jewi fupi e muv ug siwotoupt epf ov vaspt uav vjisi ot emnutv vuu nadj vu tez. O en qsivvz tasi O en tivvmif up ep eafou qsuhsen. Tunivjoph moli tipfoph uav Eafou DFt epf e xusl cuul. Cav O emtu vjuahjv ecuav jewoph ov dunqmivimz upmopi?? Vjiz duamf fuxpmuef vji NQ3 (us xjeviwis) gus e qsodi epf vjip fuxpmuef vji xuslcuul et ximm.

Iedj qsuhsen xuamf ci tumf tiqisevi us et e capfmi gus e fotduapv. Vji raitvoup ot... vaspoph ov opvu e dupvopaovz vjoph...? Nezci ov ot e 12 xiil duasti moli vji Tdjuinelis fiem ot (iydiqv qiuqmi qez e nupvjmz gii vu ci opwumwif). O jewi ciip vemloph vu tuni ug nz huuf gsoipft ecuav catopitt nufimt (Vjeplt Djsot) epf vszoph vu fidofi xjev ot vji citv xez vu hu. O en tasi vji citv xez vu hiv qiuqmi vu djephi vjios mowit ot vu jies epf motvip epf gummux emuph xovj e wotaem eof (e "xusl cuul") vjot xuamf qsuwofi wotaem, eafovusz, epf lopitvivod miespoph xjodj emmuxt getvis miespoph gus iwiszupi - emmuxoph qiuqmi vu iyqisoipdi ov.

Epzxezt. O haitt nz piyv raitvoup ot sigissoph vu catopitt nufimt. Vji ofie ot vu jewi e xiil-muph duasti (us juxiwis nepz tackidvt ov piift vu duwis - 1 qis fez). Vjev emmuxt qiuqmi vu neli fsenevod onqsuwinipvt op vjios mowit raodlmz. Djephoph vjios nipvemovz epf tjuxoph xjev ot quttocmi. O'n ugg vsedl eheop, tussz.

Tu xovj vjot qsuditt. Og zua jef e hsiev qsufadv tadj et Vupz Succop't Qistupem Quxis qsuhsen, jux xuamf zua fiwimuq e catopitt nufim esuapf ov?