He was doing similar to you, helping people by commenting on pain points in groups. Then when people would initiate a private conversation with him he would talk, and then if it felt right, offer a free strategy call. No idea how long the call was though. But he wasn't making it public that he was offering a free strategy call. Then in the call, if it felt right he would make a,soft offer, if they hadn't enquired already (which many did). If they didn't take it up, he would give them 3 things to help move forward with their situation (I think it was related to digital marketing in this instance).I haven't done that linking to posts thing in Facebook groups. The content is so transient it's hard to find. What I have done a lot is start answering someone, find I write something quite meaty, then copy/paste/slightly amend it to other groups, LinkedIn, my blog, and even TFLF.
I can't quite picture what that guy did. Like an AMA or just mentioning he'd do a free call? I'm on social media platforms quite a bit, but have so far avoided AMAs or offering free calls to all comers. The AMA might be interesting. Free calls would have to be much more restricted.
A solid few days of replying to comments isn't how I use social media... that sounds like a full-time job, while I make it the sand or pebbles that fit between the rocks of my day.
It doesn't sound like that much fun either tbh. Maybe group calls, or those live Q&As might work? (FB live? Webinar?)
He set the bar high with that though, so I'll think about what effect me doing something similar might have.
Question to ponder: "How can I 10x the number of people I help in one day?"
When he posted about this process on another group to show what's possible by doing this, he was inundated even more with pm's and signups. And made the figures kinda available to show the results, in the same post. Made the point that he want taking on any more clients at the moment, but this is what can happen.
I was thinking about your question of how to scale helping people x 10. You are already across a bunch of platforms, Yeah?
I don't know for sure, but is your posting on Snapchat, YouTube etc kind of random in when they are uploaded? I really like the webinar/fb live idea to reach more people but not get bogged down in too many 1 on 1 calls like you said. I was a member of a course that did a live webinar once per week (60 to 70 mins, about product licensing, with a different topic every week), at the same time every time. I enjoyed it so would plan my previous night and that day around it (because of the time zone I was watching it at 7am every Friday morning). Watching a live webinar that I can be involved in by typing questions was MUCH more appealing and interesting to me than viewing a pre recorded one. I used to look forward to it so much and knowing it was always on, at the same time, the same day kept it always in my mind. They had evolved the webinar over the years and didn't even bother using live video anymore, just audio from about 5 people running it, all in different locations around the US, and they used like a PowerPoint slide show style. Didn't feel like I was missing out not having the video of them. Maybe a mix of both would be good. But as they were all in different locations.. I don't think I want to watch a video with a bunch of little boxes with people's faces in them. They did an introduction at the beginning on a slide with everybody's face on it so you knew who was doing the webinar that week and had a visual of them to sort of make a connection to the voice.
This is just my opinion and how I feel, but I preferred the webinar with a login to Facebook live. Weird as it's a bit harder to access. Maybe it's similar to the concept of people not valuing something because it's free if you know what I mean.
You got me thinking now.. I would find it really cool to see you do a webinar at the same day and time every week, where you spend some time linking up with some well known FLF titans with audio (or even some of us small fries) and you could dedicate some time at the mid way point or end to making it an AMA for others (hopefully relating to the topic you are discussing that week), including people on forums and Facebook groups that reach out to you as a result of your helpful posts - You could offer access to the webinar where they can discuss and see something relating to their problem - rather than offering a strategy call 1 on 1. I'm sure you would see it mentioned and shared within those groups pretty quickly.
I'm not enrolled in the course I was talking about anymore, so a spot just opened up for me to watch a great webinar on a Friday morning (Thursday night for you I believe, hint hint ). I would be fascinated to see something like that!
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