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Why Don't Books Have Advertising In Them?

Vick

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Why Don't Books Have Advertising In Them?

Just wondering this? Seems strange because ads are everywhere else.

Relevant ads to the topic being read. Maybe only in the front and back so there is no interrupted reading. This isn't really an idea suggestion, I'm just kinda curious why this was never really deployed. There must be some reason behind it.

Anyway, just a stupid thought.
 
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AllenCrawley

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Why Don't Books Have Advertising In Them?

Just wondering this? Seems strange because ads are everywhere else.

Relevant ads to the topic being read. Maybe only in the front and back so there is no interrupted reading. This isn't really an idea suggestion, I'm just kinda curious why this was never really deployed. There must be some reason behind it.

Anyway, just a stupid thought.
The ads I have seen in books have been promoting other books, services or products available by the author. I know of one fiction author that mentions specific brand products thoughtout their books and sells those products on their website.
 

Vick

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The ads I have seen in books have been promoting other books, services or products available by the author. I know of one fiction author that mentions specific brand products thoughtout their books and sells those products on their website.

ya but why not advertising for other things other then books? related to the topic/theme of the book.
 

kph200

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I own few paperbacks, some of them do have a advertise on last few pages. Mostly about similar books or more from author etc. Anyway I hate them.
 
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AllenCrawley

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I own few paperbacks, some of them do have a advertise on last few pages. Mostly about similar books or more from author etc. Anyway I hate them.
You hate them why?
 

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I thought I seen on Amazon it's against policy to put advertising products on books. I'm not positive, but swear I read it when I started writing on there. And I have also seen paper backs with ads in the back promoting other books. Magazines have ads. Year books have ads, but they usually have sponsor's paying to have ad's in there.

This also reminds me of the fiction story i read about Google creating and ad chip for our brains. lol
 

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I own few paperbacks, some of them do have a advertise on last few pages. Mostly about similar books or more from author etc. Anyway I hate them.

Talking about advertisement who likes them ???? They always get in between things your doing, be it on cellphone, web movies etc

I guess I was specifically interested why you hate a one page ad in the back of a book? How does this get in between things your doing?
 

MitchC

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In high school we wrote a book on picking up girls and put adverts in it in the form of vouchers for date ideas mentioned in the book
 

kph200

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I guess I was specifically interested why you hate a one page ad in the back of a book? How does this get in between things your doing?
Wow specifically why??....maybe it's one of the thing I don't like. Lame answer isn't it. Anyway it is getting late in this side of world. GN
 
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Guest12120

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“Hellooo, isn’t it bad for you?” the friend asks. Mags replies that she has researched the claims online and found studies showing that the product is safe: “They fed lab rats twenty-five hundred packets of Sweet’N Low a day ... And still the F.D.A. or E.P.A., or whatevs agency, couldn’t connect the dots from any kind of cancer in humans to my party in a packet.”

The scene was brought to you by the Cumberland Packing Corporation, the Brooklyn-based company that makes Sweet’N Low. Cumberland Packing invested about $1.3 million in “Find Me I’m Yours.”
http://www.nytimes.com/2014/11/03/business/media/e-book-mingles-love-and-product-placement.html?_r=0
 

Zachariah Lange

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My guess is that there are much more equitable forms of advertising you could dump your money into. I.E. magazines issue new ones at least once a month so you can have contracts, and pay a premium for prime ad-space. Backs of books just don't seem like they would be worth the money compared to basically any alternatives...
 

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I guess I was specifically interested why you hate a one page ad in the back of a book? How does this get in between things your doing?

I dont like the idea neither of having ads in books.....I like the idea of being totally immersed in the subject and not distracted by ads. reading books is one of the very few moments where you dont get bombarded by ads. I like it that way.
 
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Durete

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If a book has advertisements in it, it lowers the value of the book to me.

It makes the book look cheap. Changes the focus of "giving value" to "Making money" etc.


If there was a voucher in the back of the book like "choose any of my other books and get a 50% discount with thise code" I could see through it...


but other than that if there are more than 3 advertisements in a book, I feel like I should be paid to read that book. Adblockers exist on the internet for a reason...sadly they don't work in books, magazines etc.
 

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I dont hate advertising, i am working on a marketing compaign right now for my business, i hate advertising IN BOOKS, it's like a refuge to build a better future, have bigger dreams or give a specific insight in a topic ... Dont want anything to interfere with that.
 
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GuestUser113

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It's interesting how many business or would be business owners hate advertising.

I don't see a problem with it. Article is a bit old. http://www.wsj.com/articles/SB10001424052748704554104575435243350910792

MJ DeMarco – We’ve been trained to be consumers our entire life. Get this; get that, without any thought about producing. I like to say producers get rich, consumers get poor. If you want to create wealth exponentially, you’ve got to stat looking at things from a producer’s perspective. Start becoming a producer, start becoming in demand, start taking the driver’s seat. Instead of taking a seminar, offer a seminar. Instead of joining an affiliate program, create an affiliate program. Instead of buying a franchise sell a franchise. Instead of joining an MLM, marketing company, create one. You’ve got to start looking at things from the producer side of the equation. Become a producer.

The beauty of it is once you produce to the masses, you will find you will be able to consume whatever you want and unfortunately people have got it backwards. They consume and consume and eventually, obviously, that is why we are in the situation we are in now. People struggling to make ends meet, living paycheck to paycheck, in debt up to their eyes. Its because we’ve become consumers and that’s just to buy buy buy and not to focus on production.
 

Cascade

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While the books are ok I would recommend buying one of the programs in the area you want to get good at

I started with a free Youtube which is now better organised. Then I went to the library to borrow a few books (Yes, I went because library is FREE). I bought a few that I liked and wanted to keep on hand. But....

I wish someone told me what I now know and would like to share

I "wasted" the many months in Freemium zone when the real content was in the membership tier and infopacks. I felt a bit depressed after saving up and buying my first $497 product. But I felt better after it arrived and I used the material. The material inside was worth the money; there were some practical steps to take and many interviews, etc

If you really must only read ONE book I would suggest the one written by a former Madam on the marketing insights to manage a premium prostitution business. But why stop at ONE? Read the "How-to", Blueprints, Guides, Interviews, etc

You think this is totally irrelevant to YOUR BUSINESS? My friend, wake up, smell the coffee. EVERYTHING is relevant to your own situation IF you can adapt and apply.

Note:
This is MJ's site. Right? Remember!
Don't want to do any free marketing for Dan Kennedy. He's got his millions already so I'm purposely not going to point to anything specific on the forum. If this helped you "Like" it. Got a question? PM me and I try to answer.

*** Side note
Actually it's because of another package that I bought that I've been really busy away from the forum. The material gave me several pages of things I could do to implement on my business and its just been execution execution execution. Sorry guys been absent and not contributing.
 
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Cascade

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Why Don't Books Have Advertising In Them?

Just wondering this? Seems strange because ads are everywhere else.

Relevant ads to the topic being read. Maybe only in the front and back so there is no interrupted reading. This isn't really an idea suggestion, I'm just kinda curious why this was never really deployed. There must be some reason behind it.

Anyway, just a stupid thought.


Really love your question

Once was a time when someone asked why there are no ads in movies. Today this is a whole ad category called product placements.

Remember the John Wayne having the Marlborough cigarette on his lips? Or that cereal brand always on the table of the family sitcom?

***** Why are there no (to my limited knowledge) advertising in fiction books which actually can weave in certain products. I.e. raw manuscript is copy edited for the product to be featured and the author gets a small something for every 1,000 copies of his book sold?
 

Jake

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I've got a link in the back of one of my info books selling a related physical product. Non intrusive and placed after signing off and just prior to references.

Doesn't generate much but it's additional income with very little added effort and most importantly it doesn't interfere with the users experience of reading the book.
 

zerobrainwash

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You should check this book, it has advertisement in every page, virtually - http://www.amazon.co.uk/Creativity-Sale-Wearing-T-Shirts-Passion-ebook/dp/B00KLCN4T6/ref=sr_1_fkmr0_1?s=books&ie=UTF8&qid=1425249097&sr=1-1-fkmr0&keywords=sponsormybook creativity for sale

The only reason books don't have adverts in them is because people who are serious about being writers value their work too much to allow that to happen. If you are turning over a page and your train of thoughts is interrupted due to an advert, that's the equivalent of someone pausing a song midway through, reading out the advert, and then continuing the song. Books, like songs, like paintings, are all art forms of which the greatest ones outlast any business that would have its advert in it. Of course, in all of these areas there are people just making bucks but that's a different topic.

But then again, product placements in movies sometimes work really well, maybe that could work in books too. It would be interesting to read one of the books of the guy AllenCrawley mentions in his post above.
 
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Charnell

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One website I venture frequently is http://bookboon.com/, which basically has a whole bunch of free ebooks, but have advertising in them. Their policy is <15% of the total book is advertisements.
The only reason books don't have adverts in them is because people who are serious about being writers value their work too much to allow that to happen. If you are turning over a page and your train of thoughts is interrupted due to an advert, that's the equivalent of someone pausing a song midway through, reading out the advert, and then continuing the song. Books, like songs, like paintings, are all art forms of which the greatest ones outlast any business that would have its advert in it. Of course, in all of these areas there are people just making bucks but that's a different topic.
If I'm reading for a story, I'd be upset. Luckily I don't read fiction anymore.

But if I'm reading about small business accounting and I see an advertisement for QuickBooks, I'm not going to be too upset. If they have an advertisement for Spot's Dog Food: Best Choice for Beagles Everywhere I'm going to react a certain way.
 
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zerobrainwash

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If I'm reading for a story, I'd be upset. Luckily I don't read fiction anymore.

Good point, it depends on the type of book then. Now I realize that I have seen many ads in books, all of which didn't even seem like ads since they were so relevant. But all of these books indeed were non-fiction.
 
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healthstatus

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Buy a Dan Kennedy book, while there is good information, he always promotes his own consulting, and even has consultation forms that you can send in and end up in another sales funnel.
 
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archie2626

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I'm curious if paper books because of the potential longevity of their sales don't discourage would-be advertisers. Compared to a magazine or TV ad, the audience could be seeing the ad long after it is relevant. If my book has an ad from a company and their current promotions and a consumer reads it five years down the road, it suddenly has a rather useless benefit (depending again on what the ad was). Magazine ads are more understood to be dated and as such, the ads in them are assumed to coincide with the date the mag was produced. Books (fiction in particular) carry relevant info from year to year.

I could see Amazon having ads populate during a story and perhaps encourage the enrollment of their Amazon Prime or another service to limit ads to the consumer. Just another angle on this. Thought provoking question.
 

mrarcher

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I think one of the biggest reasons would be is how difficult it would be for writers to get advertisers. If I wrote a book tomorrow there is no really telling wether it would sell to a few or be the next harry potter.
EDIT: just realised how old this thread is sorry.
 

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