Who Is Smashing It On TikTok Right Now?

[Roli]

I am surprised to see people from diverse sectors claiming to be successful on TikTok. My earlier perception of the platform was that it was mainly used by socially awkward kids with short attention spans, but I was wrong. So now I intend to use the platform to promote my books, as I have heard that some straightforward tactics can lead to direct sales, which can be implemented easily and inexpensively.

We seem to have lots of threads about Facebook, Instagram and Google advertising, but I don't see any specifically for TikTok, so I thought I'd start one for me and others to detail their wins and losses when it comes to TikTok promotion.

Take it away guys!

 

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[Mikkel]

@Spenny has had recent success with TikTok

 

[Spenny]

Thanks for the mention @Mikkel; I had a breakthrough of virality here:

https://www.thefastlaneforum.com/community/threads/building-a-physical-products-business-utilising-e-commerce-social-media.106168/page-3#post-1095561

If you scroll down, you can see some of my top tips - I'm more than happy to strategise here for your campaign.

Edit: autocorrect error

 

[BizyDad]

Tagging the Looch @mikecarlooch and the road warrior BRD @BigRomeDawg

 

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[BigRomeDawg]

Tagging the Looch @mikecarlooch and the road warrior BRD @BigRomeDawg

Great storytelling and massive value work regardless of platform, but minor delivery nuances that are obvious if you spend any time on it consuming.

On the paid side, there is a $1500 ad credit if you spend $1500 right now.

I also have an acquaintance who's crushing it on TikTok longform... like 5-10 minute videos...

 

[Roli]

Thanks for the mention @Mikkel; I had a breakthrough of virality here:

https://www.thefastlaneforum.com/community/threads/building-a-physical-products-business-utilising-e-commerce-social-media.106168/page-3#post-1095561

If you scroll down, you can see some of my top tips - I'm more than happy to strategise here for your campaign.

Edit: autocorrect error

Thanks, and well done on your progress so far, I can tell you've put a hell of lot of work into it.

I think I need to get an account and start browsing 'booktok' to see what other authors are doing. I'm always open to help though. I think it's a case of finding quick snippets to film at random times and then release as much as possible.

 

[Roli]

if you spend any time on it consuming.

I want to spend as little time as possible doing that... Could you expand on some of these nuances, please?

 

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[BigRomeDawg]

I want to spend as little time as possible doing that... Could you expand on some of these nuances, please?

Depends on niche and also changes week over week

For example nobody expected longform to take off on TikTok. But it also probably isn't the move for all niches/demos.

Just follow some accounts who are killing it in your niche and it'll be obvious what to do

 

[fastButRidinItEz]

Thanks for the mention @Mikkel; I had a breakthrough of virality here:

https://www.thefastlaneforum.com/community/threads/building-a-physical-products-business-utilising-e-commerce-social-media.106168/page-3#post-1095561

If you scroll down, you can see some of my top tips - I'm more than happy to strategise here for your campaign.

Edit: autocorrect error

Late to this post. But the link does not open for me, stating that "Private Forum: You have insufficient privileges to view the threads or post"

 

[Spenny]

Late to this post. But the link does not open for me, stating that "Private Forum: You have insufficient privileges to view the threads or post"

Yep, you need at least fifty posts. The only people who get to see it are people who contribute and don't lurk.

 

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