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GOLD! Just got my Big Break! Jesse James plugging my biz!

Discussion in 'General Entrepreneur Discussion' started by Shea, Feb 10, 2018.

  1. Shea
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    Shea Bronze Contributor Speedway Pass

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    Hey guys,

    Just want to thank MJ his booked saved my life from living corporate hell. Also, thank you to all of you bros, I've lurked here and you've helped me out a ton!

    Two and a half years ago I started fixing up and selling old record players on craigslist. Each one I tried to out do myself and I began to notice that people were legitimately responding to them. I learned more and more and figured out everything about old record consoles and began installing high-end audio in them.

    Fast forward to last month. Out of the spur of the moment I decide to DM Jesse James on Instagram. Initially he just responded "Awesome". Then a week later he sends me message that he wants one for his master bedroom!! HOLY sh*t my childhood hero, the craftsman of our time WANTS SOMETHING FROM ME!!

    Yesterday, I ended up delivering a cherry 1960's Telefunken to him. It was like being in a dream, so surreal, as I stood outside his shop where he hauled ass up to meet me in his H1 hummer. He was so cool gave me a bunch of business advice, his phone number, told me I could use his shop, and is going to plug me across his social media of 8M. I'm still in shock.

    Hang in there guys you never know when that big break is just around the corner! I quit my cubicle job as a financial analyst 5 months ago after reading Unscripted, it totally changed my mind and this could have never happened if I wouldn't have had the courage to do it!! I never thought in a million years this could happen!

    instagram: ATX record players

    unnamed-1.jpg
     
    Last edited: Feb 10, 2018
  2. amp0193
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    amp0193 Legendary Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    Awesome progress man, congrats on making a stir!

    What I love most about these big media shares is all the honest, unfiltered, feedback in the comments.

    I just discovered a pain point last week I can improve after reading through 100s of comments about my product on a celebrity's page.
     
  3. biophase
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    biophase Legendary Contributor I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Your site looks great.

    My parents had a similar one to this one:

    old-house-crazy-diy-restore-an-old-stereo-console-02.jpg
     
  4. Fox
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    Fox Moderator Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    Great business idea! I wish you all the best.

    I would take a lot at a company like Cool n Vintage (similar idea of reselling improved older items) and see how on point their social media game is. If you could step up your images and maybe even some video editing I think it go blow up big. Seems like a great niche that would have a lot of potential.

    Link to their site >>> Home
     
  5. Eisenstein
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    Eisenstein customer is king Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Congraaats!!! Well done! :)
     
  6. Greg R
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    Greg R Act, Assess, Adjust Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    What a neat idea!

    This puts the appliance flippers to shame.

    Record players are very in right now. Especially in the hipster locals of Chicago.
     
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  7. AllenCrawley
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    AllenCrawley Legendary Contributor Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Man, do these bring back memories! Well done!

    I'd love to have one of these.

    Do you find it difficult to source these? Do you still search craigslist or do you run nationwide ads looking for them? I can imagine that you'd eventually start manufacturing your very own brand of these to offer in addition to the restored and modified players.
     
  8. Shea
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    Shea Bronze Contributor Speedway Pass

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    I love it. Yea I'm going to have to step from just using my iphone at some point!
     
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  9. Shea
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    Shea Bronze Contributor Speedway Pass

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    It's not too difficult to find them on ebay and craigslist. Jesse telling me the whole time that I need to build my own brand and build my own custom cabinets! We shall see!
     
  10. Ravens_Shadow
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    Rep+ For solid action.
     
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  11. AllenCrawley
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    AllenCrawley Legendary Contributor Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Yes, this seems like the natural progression your business will/should take.
     
  12. evlttwin
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    evlttwin It's A Long Way To The Top.... Read Millionaire Fastlane Speedway Pass

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    This is THE definition of social proof. When Jesse James approves, well, that is the GOLD standard right there.

    Congrats man. You can get input from the man himself when you decide to build your own brand. Priceless.
     
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  13. SquatchMan
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    This thread has the beginnings of a Gold progress thread. Good job. Also looks like the beginning of a productocracy.

    That sounds like solid advice. What other advice on brand building did he offer?

    For those unfamiliar with Jesse James. He is a good marketer/brand builder. From the Wikipedia article on West Coast Choppers:

     
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  14. evlttwin
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  15. Shea
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    He asked me what my last name was. "Henning" I said, then he was like "Henning HI-Fi". He went on that the German name would also be perfect name for fancy font.
     
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  16. minivanman
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    I love that 1960's Telefunkin! Most of our house is decorated mid-century. The problem with what we have is that the pieces are mostly new but made to look mid-century. We love that look! Great job!
     
  17. AgainstAllOdds
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    Great job @Shea ! I hope your business continues to prosper.

    If you want to go about making these in China, the logistics would be fairly simple.

    The Guangzhou area has a lot of cabinet makers.
    Shenzhen has all the electronic equipment makers.

    A 1-2 week trip and you can likely line up the electronics + cabinet partners.
     
    Last edited: Feb 11, 2018
  18. G_Alexander
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    Cool thread, @Shea. I'll be following along.

    I think HENNING on it's own sounds good enough for a high-quality record player/cabinet business.

    For your niche, I'd recommend keeping manufacturing here in the USA and selling at a higher price point/margin than other vintage refurb resellers (your cabs would be brand new, with the same high-quality craftsmanship and materials...so higher value). People are picky when it comes to quality speakers, hence the reason the GERMANS and AMERICANS lead the way (Bose, etc.). Most of BOSE's manufacturing takes place in US/Mexico (with a bit in Malaysia).

    Building your own brand and production will cut lead times/delivery to customers, and ensure you won't run out of refurb stock (or have to keep hunting for it).

    Go watch 'The Profit' episode on C&C Drums to get an idea of what a U.S. based manufacturing operation for custom drums looks like (similar materials, minus the electronics). Could be helpful I think if you decide to go that route.

    Good luck!
     
  19. Shea
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    Shea Bronze Contributor Speedway Pass

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    Update: I called Mcintosh Laboratories and they're going to hook me up with a Mcintosh amplifier to go with Jesse's record console in exchange for social media plugs. Also, the CEO wants to fly in and deliver it to him.....

    holy sh*t guys... I might meet the leader in audio too!!
     
    Last edited: Feb 14, 2018
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  20. Shea
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    Shea Bronze Contributor Speedway Pass

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    Hey all,

    Quick update

    Got my plugs from Jesse James back in March. Mcintosh hooked me up with an amp and Jesse gave us both some publicity! The Mcintosh CEO did not end up coming out to deliver it though :(

    31562093_10214178291523589_73452431815935511_n.jpg 29496611_10213875809201720_3157051960643294059_n.jpg

    Sales are up at higher price points and I've been working with Jesse's cabinet maker Philip Morley (he makes Jesse's Gun boxes) to design
    a $20K + record console that holds all Mcintosh products!

    I also sourced my own tube amps that I'm going to private label and sell at a $700 price point. Going to work hard to improve the quality and packaging then start selling them on Amazon.

    unnamed-3.jpg unnamed-2.jpg

    If anyone is still interested in my journey let me know and I'll keep updating this as I go along.
     

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  21. Fox
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    Amazing - well done. It’s great when people come back after a few months with a ton of progress. Keep us all updated - I’m sure this will be huge.
     
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  22. minivanman
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    Beautiful!
     
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  23. amp0193
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    amp0193 Legendary Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    Turned a friend onto you last month when he said he was looking for a vintage record player.

    Then he found one on the side of the road and fixed it up.

    I think you've got a killer business here. And you're doing it right.
     
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  24. Shea
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    Shea Bronze Contributor Speedway Pass

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    Thanks man!

    Tell him he needs to hook my tube amp up to it! Going to make an E-book that reveals all my secrets on how to restore record consoles when I launch on Amazon in the near future!
     
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  25. Scot
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    My father in law is your prime customer.

    He’s got a full audiophile setup, all tube.

    Dudes system probably costs more than my car.

    Your work is gorgeous too, keep gong!
     
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