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Andy's AdWords Posts

Discussion in 'Advertising, Marketing, Social Media' started by Andy Black, Jun 12, 2014.

  1. Zakary Frank
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    Zakary Frank New Contributor

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    I'll check it out. Thank you!
     
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  2. mjblackwood
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    mjblackwood New Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    This whole section is exactly what I needed to find. I'm so beyond grateful for all of this information! Thanks Andy!!


    Sent from my iPhone using Tapatalk
     
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  3. Andy Black
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    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    For other people wondering if these posts are still relevant for 2017...

    Yes, they're evergreen since they are mostly to get your mindset right.

    The AdWords Jumpstart "how-to" doc in the Speedway subforum is slightly out of date, purely because it's got so many screenshots in it. The principles still apply, it's just that some of the functionality is slightly different (ad lengths are longer now for instance).

    I'm updating The AdWords Jumpstart for 2017 and will upload it to Amazon (as a free book if I can). It will contain a link to a free accompanying video series of me stepping through the doc. I'll post more details nearer the time it's released.
     
  4. PedroG
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    PedroG Silver Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Andy, this is unbelievable! I've been going through all of the threads and I can't believe how much I didn't know! Such an important piece of the puzzle that I never quite dedicated enough time to learning. Now I see why I failed so many times.

    I'm gonna be trying out some campaigns tomorrow. Thanks!
     
    Last edited: Feb 15, 2017
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    notyet New Contributor Read Millionaire Fastlane

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    Thanks for sharing. Really appreciate it.
     
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  6. Andy Black
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    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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  7. Andy Black
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    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    Note from @AGS in one of the threads:

     
  8. luniac
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    luniac Gold Contributor Read Millionaire Fastlane I've Read UNSCRIPTED Speedway Pass

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    I've been reading some of your adwords stuff and got the general gist of "find what people want and sell it to them"
    As an app developer i often get ideas that seem good in my head but in reality i don't have a clue if it will go viral.

    Even though i focus on creating a minimal viable product and see that as testing the market, im wondering if some adwords keyword kungfu would help me decide which idea among several to pursue.

    Let's say i want to create an app related to instagram, i wonder if playing around with the keyword "instagram", i can find common pain points that people google for and maybe find one that can be solved with an external app!
     
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  9. Andy Black
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    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    You mean like this?

    upload_2017-6-15_21-12-45.png
     
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  10. luniac
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    luniac Gold Contributor Read Millionaire Fastlane I've Read UNSCRIPTED Speedway Pass

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    more like this :D
    pic.PNG

    WAIT A MINUTE WHY DOES YOUR WINDOW LOOK DIFFERENT FROM MY WINDOW!!!
     
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  11. letter9
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    letter9 Contributor Speedway Pass

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    Andy hi,

    I've learnt a lot from your posts and videos. Your ideas and directions gave a great boost to my PPC results. I know i've mentioned that several times, just wanted to pay tribute one more time :)

    I've looked through your posts and on youtube channel and do not see automation topic covered (maybe i've missed it)
    Did you covered it in any of your posts/videos?
    Do you recommend using Automated Bid Management, Automated Rules or Adwords Scripts?

    At the moment i am using 0 automation. And i have feeling that i am loosing some efficiency by doing that.

    What made me research on automation is idea to bid to position.
    In my niche I would like to hold second position for main KWs.(there is one big player I can not compete with)
    Often some of smaller players increase their bid and can take 2nd position from me. Obviously i can't check my postion all the time manually:)

    After digging a little i realized that automating is very big topic.
     
  12. Andy Black
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    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    We don't do any automation. We don't bid to a position, but to as high as we can go with our CPCs.
     
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  13. letter9
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    letter9 Contributor Speedway Pass

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    I see,

    Do you use automation for reporting, identifying potential problems, etc?

    Are there things in your opinion that should be automated?
     
  14. bpampillon
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    bpampillon New Contributor Read Millionaire Fastlane

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    Hi @andyblack !
    This is really great stuff. Very detailed and quite easy to follow even for the beginneers on this matter. I haven't managed to read all that you have posted in the links, but getting into it. It's going to take sometime to work on this, but it would be worth it.
    Thank you so much for sharing!

    Great to see Irish in this forum. It brings up nice memories of my time living there.
     
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  15. Andy Black
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    Andy Black Any colour, as long as it's red. Staff Member Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    You're welcome. Let me know how long it takes you!

    Yeah, I love Ireland but you'll quickly spot I'm not Irish. :)
     

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