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- Aug 9, 2019
- 267
- 594
Hi all.
So I have recently started another company who deals in selling machines to clinics. So far things are going great.
This got me thinking in starting my own brand and import and create new machines for the clinic industry, because the profit would be about 4-600% greater than the one I have now and I can offer way, way more machines.
Funny thing is, I have 2 really big competitors and they both mix up high quality machines with "Their own brands" who is cheaper to aquire than the premium machines they offer.
I have found the companies who supply them and I can just sell the same machines as they do or change chassi and name and make it my own.
Sure, I cant offer the same quality of service as they do, atleast initially because they both have 15+ employees, but I can counter it by always having machines in stock to trade, change parts etc, untill I have more capital and start hire people who do it for me. I have a place to do so and I have my own clinic who will function as showroom and storage untill I need a bigger place. Hopefully in February if things continue as they do.
Anyway, back to my question. If I where to get the same machines as my competitors have, what should I charge?
I can charge 30k for a 80k machine and still make a profit but that would lower the market value over all. I could sell more initially and build up a fast capital to reinvest in the business but later on it could lower the price for all of us.
Or I could charge a price very similar to theirs, sell less but make a greater profit per machine over all and it would take longer time for me initially to reinvest.
The more money I make, the more machines I can import and I can get a stockroom/showroom that is just perfect for me before anyone else that is up for grabs.
Lastly, I have no expenses, except ads rent and food so I can charge way lower but I dont want to pollute the market.
So yeah. Any ideas?
So I have recently started another company who deals in selling machines to clinics. So far things are going great.
This got me thinking in starting my own brand and import and create new machines for the clinic industry, because the profit would be about 4-600% greater than the one I have now and I can offer way, way more machines.
Funny thing is, I have 2 really big competitors and they both mix up high quality machines with "Their own brands" who is cheaper to aquire than the premium machines they offer.
I have found the companies who supply them and I can just sell the same machines as they do or change chassi and name and make it my own.
Sure, I cant offer the same quality of service as they do, atleast initially because they both have 15+ employees, but I can counter it by always having machines in stock to trade, change parts etc, untill I have more capital and start hire people who do it for me. I have a place to do so and I have my own clinic who will function as showroom and storage untill I need a bigger place. Hopefully in February if things continue as they do.
Anyway, back to my question. If I where to get the same machines as my competitors have, what should I charge?
I can charge 30k for a 80k machine and still make a profit but that would lower the market value over all. I could sell more initially and build up a fast capital to reinvest in the business but later on it could lower the price for all of us.
Or I could charge a price very similar to theirs, sell less but make a greater profit per machine over all and it would take longer time for me initially to reinvest.
The more money I make, the more machines I can import and I can get a stockroom/showroom that is just perfect for me before anyone else that is up for grabs.
Lastly, I have no expenses, except ads rent and food so I can charge way lower but I dont want to pollute the market.
So yeah. Any ideas?
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