MJ DeMarco
I followed the science; all I found was money.
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Here’s a great example of problem-solving entrepreneurship with a distinct value skew and a simple, clearly defined value proposition, a value proposition to save someone's life, perhaps your own.
This company was brought to my attention by a reader and I immediately bought one.
lifevac.net
Further, I had an issue with my order which was promptly resolved.
For me, I tend to not chew my food well and have had several scares. Buying this was a no-brainer.
On the CENTS scale, this type of business ranks highly, although it is not perfect.
Strengths: NEED, SCALE (every human on the planet) and TIME.
Weaknesses: ENTRY as this product is subject to knock-offs, although reproducing it likely isn’t super simple like downloading Wordpress and wham, you’re in business.
Review my CENTS rating here
www.grademybusinessidea.com
Posting this here for both education and perhaps for your personal use.
What can you learn from an enterprise like this?
How easy would it be for you to sell when your core value prop is saving lives?
Would you be passionate about this business, even if you had no medical background?
This company was brought to my attention by a reader and I immediately bought one.
Official Site of LifeVac | Choking Rescue Device that Saves Lives
LifeVac is a non-powered, non-invasive, airway clearance device developed for resuscitating a victim with an airway obstruction when current choking protocols have been followed without success. Choking first aid that every home should have.
lifevac.net
Further, I had an issue with my order which was promptly resolved.
For me, I tend to not chew my food well and have had several scares. Buying this was a no-brainer.
On the CENTS scale, this type of business ranks highly, although it is not perfect.
Strengths: NEED, SCALE (every human on the planet) and TIME.
Weaknesses: ENTRY as this product is subject to knock-offs, although reproducing it likely isn’t super simple like downloading Wordpress and wham, you’re in business.
Review my CENTS rating here
GradeMyBusinessIdea.com: LifeVac (Results)
Grade My Business Idea: Rate your business idea and discover its potential for massive marketplace success. Is your business idea worth pursuing? Or should it be forgotten? Based on the CENTS Framework authored by entrepreneur and best selling author, MJ DeMarco.
www.grademybusinessidea.com
Posting this here for both education and perhaps for your personal use.
What can you learn from an enterprise like this?
How easy would it be for you to sell when your core value prop is saving lives?
Would you be passionate about this business, even if you had no medical background?
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
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