Sales For Techies, Creators, and The Introverted

[Andy Black]

In this episode of Let's Chat Sales we chat about why founders, creators, developers (and anyone that thinks they can't sell) should know how to sell.

In particular:

1. Why the right mindset is so important.
2. How to get started selling.
3. Why you shouldn't wait.

Would love to know what your takeaways are.

LetsChatSales.com/techies


The execution thread containing links to all episodes is here.

 

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[Saad Khan]

In this episode of Let's Chat Sales we chat about why founders, creators, developers (and anyone that thinks they can't sell) should know how to sell.

In particular:

1. Why the right mindset is so important.
2. How to get started selling.
3. Why you shouldn't wait.

Would love to know what your takeaways are.

Here’s a link to the episode:

• www.LetsChatSales.com/8

The execution thread containing links to all episodes is here.

Thank you so much for this Andy!

 

[Andy Black]

Thank you so much for this Andy!

Thanks for listening @Saad Khan. Curious what your takeaways are.

 

[Andy Black]

Someone recently sat in on a Zoom video call I had with a prospect who then turned into a client.

This was his feedback:


From the call I’d say I took away:

Lead with value by showing them things they can do themselves, on screen, as if it were a live workshop. They wont be able to figure things out for themselves but it will be meaningful enough for them that they’ll remember the moments where they learned things and they’ll need to come back to you to make sense of it all. That’s when you can truly best serve the client with ethical, honest services that help them reach their business goals.

Get them to share their account. Loads of trust both ways as they open up to you and you piece together more about their offerings and you give them the concrete feedback on what to do as I mentioned above.

Show, dont tell, about your process. Showing them a template of how you configure campaigns can do multiple things: prove you have other clients (minimal but still important) and let them get the idea that you’d be better suited than them trying to figure it out themselves. They’re more likely to trust your process (perhaps even more than a competitor’s) after seeing what makes you different. It also opens up accountability and, as we’ve discussed before, leaves a good experience with them even if your strategy doesn’t work out.

Have them set up a few columns and explain what they mean, show how you know how to highlight data they didnt even know existed and explain what it means.

Give them a series of 3-4 clicks at once before the page loads to let them know that you know exactly where to find things.

Just be yourself and build rapport, let your passion for what you’re doing shine through.

 

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