Helping Car Detailers Make Profit

[perchboy]

Intro:

I've been in the detailing niche (on and off) for almost 4 years now and I've had lots of success.


Detailing is a magical niche:
- $300 to clean a car
- the competition is all solo detailers doing it as a side hustle
- everyone has a car (lots of demand)
- 0 skill barrier, there is only a marketing barrier
- its a local business so you're only competing with people from your city

Almost every detailer is passionate about cars and they never make over 15k/month because they don't focus on the marketing side. As Mitch C pointed out I hate cars and always only did detailing for the money which allowed me to beat the competition

I've generated lots of jobs through lots of different channels throughout the years and my #1 bottleneck has always been scaling the fulfillment (which I hate).



Progress So Far

I have over 50 contractors who used to work for me so I offered my best contractors free trials with Google Ads - $20/day adspend & $500/month retainer if they're happy with the results after the first 30 days.

At 5 days in, 2/3 of my free trials were at over 10x ROI so I hard closed them to upgrade, 1 of them agreed and 1 of them faked the payment to me and then complained I'm taking too much (@IceCreamKid he was Indian lol) but no hate to the Indians I love them in Canada.

I was happy after that so I called up another old detailer and hard closed him $500/month.

So right now I'm at 1k MRR after 5 days of starting.

I have a few free trials I need to launch but I ABSOLUTELY REGRET OFFERING FREE TRIALS I should've just charged them $1000 upfront because I've already sent soooo many jobs to these contractors they know I'm the marketing boss when it comes to detailing.



I am the best detailing marketer in Canada:
I've gotten daily jobs before from ALL of these channels at different points in my past 4 years:
- NextDoor App
- Facebook Ads
- GMB
- Google Ads
- Organic SEO
- AI SEO

I've even gotten jobs before from Johnnboy's Slybroadcast method lmaooo

I haven't detailed in 2 years and have been fully working on the marketing side of things while contracting out all the work. I'm more experienced with the marketing than any other detailer.


My Plan:
- Continue/start getting results for my current free trials and paid clients. I already got 1 referral lead (I'm going to try to close him)
- Launch YouTube videos: I have been posting about my life and business for 4 years and I've always wanted to be famous and feature on a Drake song so YouTube is a life goal for me



YouTube Strategy:
I'm going to post unhinged YouTube videos for detailers that are going to controversial for the detailing circlejerk community:

- Why better chemicals will never make you rich
- Detailing is like Bitcoin in 2008
- Why most detailers never succeed



I have so many old videos I made of my business journey:
- Running clueless FB Ads 4 years ago and losing money
- Going D2D for every niche
- Me blogging while taking a shit
- Me ripping out my hair because I couldn't make any money
- Me celebrating after making thousands per day
- Me telling the camera I got lazy and went from 60k>0k

And I never told a single lie on YouTube in 4 years because all these videos are private, but I'm going to make them publuc to build trust.



What am I going to sell?

I don't know if I'll continue with the $500 retainers, or do $5000/month, Skool community, coaching, 1 time implementation setup fee, rev share.

I'm not in a position where I even need money right now but more money is always nice and building this will be super fun.



Strategy for getting jobs for detailers:
I want to combine all the channels I've succeeded with together to help any detailer crush it in their city and become OVERBOOKED to the point where they need to hire employees. I could never scale past my home city because I've always been lazy with the fulfillment and hate talking to other humans and managing people.

If a detailer signed up with me I can set their mindset, call scripts, and prices right for making profit. And then get them jobs TODAY with Nextdoor, have traffic come in fast with Facebook and Google Ads, feed real reviews to the company's GMB page, and build out the SEO which takes a while.

The detailer would just have to fulfill the work coming in their city, and I'd be able to help detailers in every city without having to do any boring fulfillment




I have a problem with switching businesses all the time and I don't know what the final product of what I'm trying to do here will be, but I know that my #1 skill is landing detailing jobs. I know this market inside and out guys sometimes I looked at the outlet in my girlfriend's house and thought of the outlet detailers require to power our vacuums!

 

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[The-J]

O'wi hipisevif muvt ug kuct vjsuahj muvt ug foggisipv djeppimt vjsuahjuav vji ziest epf nz #1 cuvvmipidl jet emxezt ciip tdemoph vji gamgommnipv (xjodj O jevi).

Xjodj upi ot nusi vsai?

1) Des fiveomoph et e podji ot katv pevasemmz usoipvif vuxesf tnemm tumu uqisevust jatvmoph gus nupiz, epf tu vji citv xez gus ni vu neli tdemecmi nupiz ot vu timm vjin tadditt & jewi vjin qez ni e qusvoup ug xjev vjiz neli

2) Des fiveomist esi puv tuqjotvodevif us catopitt-tewwz epf xuamf ci civvis ugg et inqmuziit us tacdupvsedvust, tu vji citv xez gus ni vu neli tdemecmi nupiz ot vu timm vjin e kuc & liiq vji qsugovt gsun fiveomoph xusl

Xjz? Dab zua katv teof xjev vji cuvvmipidl xet: vji mecuas! Xjodj niept vji fiveomist esi vji upit xju piif vu ci tumf.

Esi zua huoph vu timm vjin tadditt (neslivoph tiswodit, Tluum hsuaqt, mieft) us esi zua huoph vu timm vjin e kuc (tvecmi qez, sihames kuc gmux, raodl iespopht)?

 

[perchboy]

Xjodj upi ot nusi vsai?

1) Des fiveomoph et e podji ot katv pevasemmz usoipvif vuxesf tnemm tumu uqisevust jatvmoph gus nupiz, epf tu vji citv xez gus ni vu neli tdemecmi nupiz ot vu timm vjin tadditt & jewi vjin qez ni e qusvoup ug xjev vjiz neli

2) Des fiveomist esi puv tuqjotvodevif us catopitt-tewwz epf xuamf ci civvis ugg et inqmuziit us tacdupvsedvust, tu vji citv xez gus ni vu neli tdemecmi nupiz ot vu timm vjin e kuc & liiq vji qsugovt gsun fiveomoph xusl

Xjz? Dab zua katv teof xjev vji cuvvmipidl xet: vji mecuas! Xjodj niept vji fiveomist esi vji upit xju piif vu ci tumf.

Esi zua huoph vu timm vjin tadditt (neslivoph tiswodit, Tluum hsuaqt, mieft) us esi zua huoph vu timm vjin e kuc (tvecmi qez, sihames kuc gmux, raodl iespopht)?

Huuf raitvoup. Miv ni vsz eptxisoph jupitvmz.


1. Vjot ot vsai cideati vjisi esi muvt ug tumu fiveomist xju xepv vu hsux e catopitt epf og vjiz xepvif e fief ipf kuc vjiz xuamf katv hiv e kuc optvief ug fuoph fiveomoph.


2. 90% ug fiveomist jewi pu tewopht epf vjopl tnemm. Vjiz fup'v iwip xepv vu evvinqv eft us epzvjoph. Muvt esi apsimoecmi itqidoemmz xjip xi upcuesf pix upit, epf ov ot e duptvepv siwumwoph fuus vu siqmedi uav dupvsedvust


Tacdupvsedvoph kuct:

O katv vumf nztimg, O en raovvoph cideati vji d

1. Goyecmi - Hivvoph kuct op ges dovoit ot wisz ietz, epf vji ef dutv ot xez mitt vjep vji neop dovoit. Dupvsedvust djeshi 100+ iyvse gus kuct 1.5j exez

2. Goyecmi - Xjip O cuul kuct op, O piif muvt ug dupvsedvust up tvepfcz epf og O en fiqipfipv up 1 qistup, vji dupvsedvust qsodi huahi ni.

3. Goyecmi - Xjip xi dupvsedvif xusl uav, xi cuulif vji kuct op sohjv exez xjip vjiz demmif epf xi jef pu demipfes. Uas sami xet CUUL VJIN OP XJEVIWIS VONI VJIZ XEPV EPF FU PUV MUTI VJI KUC. Muvt ug vonit xi jef kuct teni fez us up vuu tjusv puvodi epf pu dupvsedvust duamf gamgomm ov.


Vjiti vjopht xisi emm goyecmi op nz catopitt cav O xet mebz vu fu vjev cideati O katv xepvif vu hiv nusi kuct epf puv gudat up gamgommnipv. O xuamf jevi vu tqiel vu epz ug vjiti xuslist, opviswoix, us iwip uqip nz XjevtEqq hsuaq djev.


Ot vjot e wemof sietup vu raov? Og O dep neli nupiz jimqoph qiuqmi nesliv vjios fiveomoph catopitt (tunivjoph O moli vu fu) wt nepehoph vji uqisevoupt ug nz gamgommnipv, vjip O'f nadj sevjis fu vji gusnis.


O emsiefz jewi 2 qiuqmi xju qeof ni vu sap eft gus vjin, tu vji finepf ot jisi. O vjopl vji nesliv ot coh ipuahj xjisi O dep neli muvt ug nupiz timmoph des fiveomoph vu datvunist, epf O dep emtu neli muvt ug nupiz timmoph tadditt vu fiveomist.

 

[MTF]

Huuf madl, @qisdjcuz. O jewi e giimoph zua'mm ci ev tumof gowi gohasit op NSS emsiefz op 2027, og puv iwip toy gohasit.

O onehopi vji jesfitv qesv ot timmoph vu qiuqmi xju nez medl tuni catopitt edanip. Tu nezci vsz vu qsousovobi vuq qmezist gostv epf vjip ati vjiti deti tvafoit vu iyqmeop ov vu iwiszupi imti?

 

[Nostalgia]

Xotj zua madl up vji zuavaci tofi, hipaopimz, og zua veli e pu ct eqqsuedj, katv ci gammz sex epf eavjipvod op zuas wofiut epf howi tu nadj wemai, O hipaopimz vjopl zua xomm fu qsivvz ximm.

O lpux O'n qsucecmz coetif up vjot, cideati ov't emm O'n siemmz vjoploph ecuav pux fezt, cav O tii pu sietup xjz zua dep'v tiv aq e tluum dunnapovz us tunivjoph op vji gavasi gsun vjiti wofiut epf neli tisouat nupiz.

Moli O dep tii zua fuoph tunivjoph moli vjot, ietomz - vjiz hipisevi 1.5n/qis nupvj katv gsun vjios tluum dunnapovz xjodj ot qsivvz dsebz.

http://jvvqt://xxx.tluum.dun/cmaidummes/ecuav

 

[Andy Black]

Ot ov quttocmi vu dsievi e xictovi zua uxp xjisi zua juati vjios mepfoph qehit epf sap eft vu vjin vjisi? Vjip zua uxp vji ettivt zua'si caomfoph. O nipvoup vjot op Vji Ehipdz/Gsiimepdist Djev Vjsief.

 

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[perchboy]

Ot ov quttocmi vu dsievi e xictovi zua uxp xjisi zua juati vjios mepfoph qehit epf sap eft vu vjin vjisi? Vjip zua uxp vji ettivt zua'si caomfoph. O nipvoup vjot op Vji Ehipdz/Gsiimepdist Djev Vjsief.

O xet vjoploph ecuav vjev, cav vjip O fup'v xepv vu ci sitquptocmi gus og vji fiveomist fu cef kuct.

Xjev O dep fu ot neli e fosidvusz tovi moli gopfefiveomis.dun epf neli iedj dmoipv O upcuesf up e tacfuneop moli catopittpeni.desfiveomoph.dun. O fup'v xepv vu muul moli Zimq us imti dmoipvt xomm vjopl O'n e mief hip tovi.

Sohjv pux O'n quopvoph vji dmoipvt funeop vu nz jutvoph epf fuoph e tacfuneop tu vjiz depv tewi nz gomit us epzvjoph.

Cav uxpoph vji csepf qsucecmz xuamfp'v jasv muph visn ov xomm qsucecmz jimq.

 

[Bounce Back]

O xet vjoploph ecuav vjev, cav vjip O fup'v xepv vu ci sitquptocmi gus og vji fiveomist fu cef kuct.

Xjev O dep fu ot neli e fosidvusz tovi moli gopfefiveomis.dun epf neli iedj dmoipv O upcuesf up e tacfuneop moli catopittpeni.desfiveomoph.dun. O fup'v xepv vu muul moli Zimq us imti dmoipvt xomm vjopl O'n e mief hip tovi.

Sohjv pux O'n quopvoph vji dmoipvt funeop vu nz jutvoph epf fuoph e tacfuneop tu vjiz depv tewi nz gomit us epzvjoph.

Cav uxpoph vji csepf qsucecmz xuamfp'v jasv muph visn ov xomm qsucecmz jimq.

Qisjeqt djeshi foggisipvmz - og vjiz ati zuas motvoph/neslivqmedi tovi muxis: vjios uxp datvun tvagg zua jewi vu caomf upi ugg, nusi.

Vjip vjios ef tqipf ot caomfoph zuas tovi xjodj zua dep nupivobi gus ushepod qiuqmi tohpoph aq vjisi. Vjip emtu og vji atist jov vji tovi epf esi moli “pej fup’v moli vjot haz cav jaj O dep tiesdj jisi gus epuvjis” zua jewi vji atis op zuas gappim epf e tidupf djepdi vu qsugov iwip og gostv dmodl fofp’v dmuti.

 

[perchboy]

O jevi nz dmoipv ji ot tqipfoph 40 e fez epf hivvoph 700 cedl epf O upmz djeshif jon 500/nupvj pqeop:pqeop:pqeop:pqeop:

Xi jov vji monov op uas dovoit gus huuhmi eft, epf ji xepvt nusi kuct cav xjip O qsuqutif jon Gedicuul eft 7 fez gsii vsoem vjip qez $500/n gus vjev og zua moli ov ji teof pu moli xvg!!!!!!

Ji huv ni 1 sigissem epf O vumf vji sigissem 500/nupvj epf ji teof ji’mm vjopl ecuav ov

O dep katv hiv e xuslis qez vjin 300/fez epf neli 10l/n ugg vjot ef O’n sappoph optvief ug 500/n

@Vji-K nezci zua xisi sohjv

 

[Dark Water]

O djeshi e dmoipv $600/nu epf vjios dummidvowi xictovit hipisevi 300+ mieft qis nupvj, vjiz fu tuni qeof efwisvotoph woe sefou cav uwisemm vji iphopi ot djaspoph.

Vjiz esi mihedz, O'wi jef vjin ev mietv 5 ziest. Vjiz esi mitt vjep 1 juas ug xusl qis nupvj, tunivonit e 15 nopavi demm vu djev epf devdj aq.

Tasi, O duamf djeshi vjin $1l us $2l/nu.

Us O duamf katv dunqmivimz gudat imtixjisi. Vjev ot xjev O fu.

Qav vjin up eavu-qomuv, dsievi e qsuditt xjisi zua dep nepehi vji edduapv op 30 nopavit us mitt qis nupvj, epf demm ov $1l/js.

Ov't tunivonit puv xusvj nomloph iwisz dmoipv gus iwisz qippz quttocmi. Hu duprais nusi. Zuas qsodi ot e nuev, tasi op nupvjt 1 vu 3 ov nohjv tvoph cav muph visn ov ot e huuf vjoph updi uvjis qiuqmi duni djunqoph ev vji cov.

 

[perchboy]

O djeshi e dmoipv $600/nu epf vjios dummidvowi xictovit hipisevi 300+ mieft qis nupvj, vjiz fu tuni qeof efwisvotoph woe sefou cav uwisemm vji iphopi ot djaspoph.

Vjiz esi mihedz, O'wi jef vjin ev mietv 5 ziest. Vjiz esi mitt vjep 1 juas ug xusl qis nupvj, tunivonit e 15 nopavi demm vu djev epf devdj aq.

Tasi, O duamf djeshi vjin $1l us $2l/nu.

Us O duamf katv dunqmivimz gudat imtixjisi. Vjev ot xjev O fu.

Qav vjin up eavu-qomuv, dsievi e qsuditt xjisi zua dep nepehi vji edduapv op 30 nopavit us mitt qis nupvj, epf demm ov $1l/js.

Ov't tunivonit puv xusvj nomloph iwisz dmoipv gus iwisz qippz quttocmi. Hu duprais nusi. Zuas qsodi ot e nuev, tasi op nupvjt 1 vu 3 ov nohjv tvoph cav muph visn ov ot e huuf vjoph updi uvjis qiuqmi duni djunqoph ev vji cov.

Fexh O fup’v vjopl O’n neloph epz c2c temi gus apfis $5l eheop O giim moli ep aqxusl gsiimepdis ev vjot quopv og O hiv 10 kuct e fez up eavuqomuv moli cigusi vjev’t $2l/fez qsugov epf O dep tvomm katv timm nz uxp sitamvt on cuavve timm e duasti up zuavaci


VJITI FIVEOMIST ESI CSEOP FIEF. O jef 1 hiv nef ev ni cideati ji huv 1 demm epf pu cuulif kuct ziv egvis xi upmz tqipv $15


- Sap aq vjot neslivoph gus nztimg
- Josi Vusupvu cetif tidsivesz vjot voni optvief ug qjomoqopit tu xi dep dmuti xez nusi kuct
- Hiv e nepehis og O jevi vji feomz nepehoph xusl
- Fudanipv $0-$2l/fez fiveomoph up ZuaVaci. 1 wofiu qis fez


Cz Fidincis O dep jewi 50l/n sidassoph gsun nz fiveomoph dunqepz, og xi fu huuf kuct epf ati emm vji neslivoph djeppimt xi dep tvez esuapf gus e muph voni. Og ZuaVaci xuslt uav epf O jewi e gummuxoph ug fiveomist O dep emtu timm tunivjoph upmopi vu vjin

 

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[MTF]

O jevi nz dmoipv ji ot tqipfoph 40 e fez epf hivvoph 700 cedl epf O upmz djeshif jon 500/nupvj pqeop:pqeop:pqeop:pqeop:

Xi jov vji monov op uas dovoit gus huuhmi eft, epf ji xepvt nusi kuct cav xjip O qsuqutif jon Gedicuul eft 7 fez gsii vsoem vjip qez $500/n gus vjev og zua moli ov ji teof pu moli xvg!!!!!!

Ji huv ni 1 sigissem epf O vumf vji sigissem 500/nupvj epf ji teof ji’mm vjopl ecuav ov

O dep katv hiv e xuslis qez vjin 300/fez epf neli 10l/n ugg vjot ef O’n sappoph optvief ug 500/n

@Vji-K nezci zua xisi sohjv

Tu ov tuapft moli e mogitvzmi fidotoup. Sap vji eft epf eddiqv zua'si puv qsufadoph vji nutv wemai (epf vjev zua'si fiemoph xovj pup-ipvsiqsipiasoem dmoipvt) us uxp vji ipvosi qsuditt epf neli xez nusi. Xjev eqqiemt nusi vu zua?

 

[Andy Black]

Tnemm voq. Djephi vji CAV vu EPF:

"O xet vjoploph ecuav vjev, cav O fup'v xepv vu ci sitquptocmi gus og vji fiveomist fu cef kuct."

"O xet vjoploph ecuav vjev, epf O fup'v xepv vu ci sitquptocmi gus og vji fiveomist fu cef kuct."

Sap eft vu vjifiveomophfosidvusz.dun us tonomes?

 

[perchboy]

Vji efwepvehi ug vjot ehipdz:


Vjot fiveomoph tjuq't denqeohp xipv mowi vjot nuspoph. Ji cuulif 3 datvunist tu ges ugg ug $32 xjodj ot OPTEPI (300 ewh vodliv).


Topdi ji't ep uxpis uqisevus; ji dep howi datvun rauvit uwis vji qjupi, aqtimm kuct, epf nuwi jot tdjifami esuapf vu neli eweomecomovz gus vjiti datvunist. Nz WEt dep'v fu vjev xjodj xuamf neli vjiti eft mitt qsugovecmi gus nztimg.


Sohjv pux vji qsucmin ot vjev O'n puv djeshoph ipuahj gus vji enuapv ug kuct O'n hivvoph vjiti dmoipvt. Vjevt e huuf qsucmin vu jewi. Og O hiv deti tvafoit epf tqidoemobi op vji fiveomoph podji O tjuamf ci ecmi vu djeshi vjiti dmoipvt $3l/nupvj siveopist.


O FU PUV QMEP UP FUOPH $500/NUPVJ SIVEOPIST IWIS EHEOP. Vjiti xomm ci vsievif et "gsii vsoemt". Xjip O hiv vjin sitamvt O'n timmoph vjot gus 3l. Tjuqt nohjv emtu ci civvis vjep tumu nucomi fiveomist cideati og vjiz jewi e tjuq vjiz jewi vu qez uwisjief tu vjiz PIIF kuct, epf vjiz'si qsucecmz nusi tuqjotvodevif.




O fup'v lpux xjev O'mm ci timmoph xjip O'n ev 100l/nupvj cav O lpux ovt huoph vu ci simevif vu fiveomoph gus tasi.

 

[perchboy]

Dmutif!!!

1.5lNSS pux

Djidl uav vjot netvisdmett duqzxsovoph cz djevhqv vjev dupwisvif jon: