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After a year of development I just launched a new social network. What’s the best way to get early users?

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journeyfoxx

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After reading The Millionaire Fastlane , MJ says social networks are one example of a fastlane business. So I went ahead and built my own social network — a Q&A community for travelers and expats with the same name as my username here.

We just launched after a year in development, so it would mean the world to me to get your advice. Link here.
 
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After reading The Millionaire Fastlane , MJ says social networks are one example of a fastlane business. So I went ahead and built my own social network — a Q&A community for travelers and expats with the same name as my username here.

We just launched after a year in development, so it would mean the world to me to get your advice. Link here.

Hi! Congrats on being on your journey.

Did you do some market research or any kind of testing before creating the whole platform?
 
BTW the platform looks good, I'm not a client for this but looks nice, the only thing that shocked me a bit was the font of some sections, that Serif and bold Serif font, I would change that.
 
Hi! Congrats on being on your journey.

Did you do some market research or any kind of testing before creating the whole platform?

yes I did research on all of the current travel related Q&A platforms and found a gap in the market. Most like the TripAdvisor forum or Facebook travel groups are for quick exchanges of information. I wanted to build a Quora style platform with long form blog style content.
 
BTW the platform looks good, I'm not a client for this but looks nice, the only thing that shocked me a bit was the font of some sections, that Serif and bold Serif font, I would change that.
Thanks we are still tweaking and fine tuning. I agree that some of the fonts need to be switched.
 
How will your site be unique to Quora

This is a good question. Quora is a smorgasbord of topics and information. For journeyfoxx I want to keep the focus on travel and cultural topics, just like here it wouldn’t make sense to start a political thread or dating advice thread. That means anyone looking to read about travel topics can know they’ll find it on my platform without having to dig around.
 
Like this a lot. I agree with the poster above that the fonts could do with changing. Can see this being really well optimised in app form!

Could see myself using this for finding out good non touristy bars to visit when I’m in a new city.
 
Well, I feel like trying to market it right now wouldn't be the best option because of the coronavirus, as people will travel less due to fears of contracting it and such... but other than that, the platform looks great, and props to you for actually taking action and building something based on a market gap!
 
Like this a lot. I agree with the poster above that the fonts could do with changing. Can see this being really well optimised in app form!

Could see myself using this for finding out good non touristy bars to visit when I’m in a new city.
Thanks for the feedback! It’s a bit of a chicken and egg problem now. For the time being I’m writing and posting lots of useful content on Taiwan and east Asia as I live here. But I think I need to get an influencer or someone with wide reach to repost the link before if catches. This is where I’m at now. Any ideas from marketing and business minds like yourself are welcome!
 
Well, I feel like trying to market it right now wouldn't be the best option because of the coronavirus, as people will travel less due to fears of contracting it and such... but other than that, the platform looks great, and props to you for actually taking action and building something based on a market gap!

Thanks for the feedback! Maybe it’s also an opportunity to report on what’s happening out here (Taiwan at the moment) regarding the virus, and get traffic that way?
 
The way I see it growing best is for it to come up on google searches. When people search, they can find the same question on your site. You just need to give it a kickstart yourself or with paid traffic, but as long as users generate content, and that content is brought up high in google search results, then you have a good social media site.

I would say the success of this idea hinges on how well questions can turn into a high ranking google search result since that will probably be the best opportunity for any sizable, scalable and affordable traffic.

Just needs a little improvement with design such as font like others have mentioned, and it needs to incentivize people to sign up, whether to ask questions or answer them. It does a decent job at this though.

I like it. Very quora-like, but maybe it can be a Pepsi-Coke thing. People are tired of Quora anyways.
 
The way I see it growing best is for it to come up on google searches. When people search, they can find the same question on your site. You just need to give it a kickstart yourself or with paid traffic, but as long as users generate content, and that content is brought up high in google search results, then you have a good social media site.

I would say the success of this idea hinges on how well questions can turn into a high ranking google search result since that will probably be the best opportunity for any sizable, scalable and affordable traffic.

Just needs a little improvement with design such as font like others have mentioned, and it needs to incentivize people to sign up, whether to ask questions or answer them. It does a decent job at this though.

I like it. Very quora-like, but maybe it can be a Pepsi-Coke thing. People are tired of Quora anyways.

Great to hear both the good and the bad from guys like you. All of my buddies encourage me but as you know that's not useful. Maybe a more simple, sans serif font will do the trick.
 
Great to hear both the good and the bad from guys like you. All of my buddies encourage me but as you know that's not useful. Maybe a more simple, sans serif font will do the trick.
To me, there's something just not super visually pleasing about the font, thickness, size, spacing, idk. I can't put my finger on it, but something in my brain says "I wish it looked different".
 
Couchsurfing is slowly dying, maybe you could take its place? It was a great tool to ask questions on culture and travels . Also, who has interests to be on your website? Tourism businesses and tourist information offices, places that want to attract more tourists. Maybe you could focus on that first: places that do not get much tourists yet but will thx to your website.
 
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Just a minor detail to look into, pre Load the image on the login modal, it looked weird when it showed up with no image and then bam an image magically appeared.
 
Congrats for taking action, it looks good on mobile. What's your plan for growth hacking early users and engagement? Two sided market needs a supply of both questions and answers to get traction. Good luck
 
Maybe try dynamic search ads in Google Ads? Run with low bids and budget and see what search terms visitors come in on?
 
Looking good man, do you have plans for an app? I feel apps are almost essential for any social network to thrive these days.
 
Congrats on your efforts so far. I think anything with relevant targeted info should do fine.

But to get more people to the site I think you should have your own Travel Content as well waiting for them maybe in the form of Guides, like Safety, Hacks, Discounts, Videos. Also guest posts...sponsored post etc.

Once there and engaged..the questions would come naturally.

And I have to add....build a list..because that also creates traffic when you email them some new content avail.
 

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