Imagine a little girl on a fat pony trotting onto a racetrack, stopping next to the professional jockeys and thoroughbreds. She’s patting her pony’s neck, whispering into his ear “Yes, Chubby, one day we’ll race here too!”
That’s kind of how I feel. I’m starting my own business. I’m starting from zero. Here is the journey.
Step 1: Searching for value
After I’ve looked into the most common “how to make money” ways I felt depressed, empty and dissatisfied. None of it seemed to be applicable to me, none of it seemed to have my handwriting or my style. (Yes, I know, I’m picky). So, the whole idea of making money started to ebb away. Then I had a few spark-in-the-dark moments that made me believe I found a way to give value. Since I don’t want to write a book here I’ll not post these moments – except if you are curious about them, then please just let me know.
Step 2: Found it! – CENTS?
Need? Every parent has encountered the following problems at some stage: sleep (or the lack thereof), feeding (baby and mommy), diapering (and finally stopping it), and typical womens-problems during pregnancy and after giving birth (pelvic floor, cesarean, hair loss,…).
Entry? Granted, this idea is nothing new and there are thousands of websites out there that offer help or programs in any of the above mentioned. What I haven’t found so far is a platform that offers help on ALL of the topics.
Control? Guess so.
Scale? Definitely.
Time? Ouch. Let me elaborate on that one.
Step 3: Time, research and doubt
I have SO many ideas on videos and topics, I’d need 48-hour days to cover them. Wait. I only have – what, 15 hrs every week? Bummer. Right. I need to take care of my boy, have a household (no nanny and no granny to help out) and I’m sure there was a husband somewhere around here too. By the way, I’ve tried it with less than 4-5hrs of sleep per day. Backfired.
Can I do this? Can a young mom offer something of value when there are professionals out there who have 4 kids, are trained midwifes and sleep consultants and are married to pediatricians? Or who are professional cooks? Or physiotherapists? Or already have hundreds of thousands of subscribers on social media accounts? Or have written their tenth book? Hey, this 14-year old on YouTube even has better equipment than me!
Step 4: Giving birth
A glass of wine and brainstorming with my husband and: BelovedLittleOne was born. So, the business-baby has a name. But when I said I’m starting at zero I meant it. What exactly is Twitter and Instagram? I was not on Facebook. What is a YouTube Chanel? Recording and editing videos? Never done it. What do you mean I need a microphone or otherwise the audio will be crap? Seriously, I need to get a smartphone? Do I need to learn html in order to create a homepage?
Yes, laugh! Naivety is saying a cheery hello!
Step 5: Getting to know my BelovedLittleOne
Status Quo: I have a YouTube Chanel and am experimenting with my first videos (highly valued 12 subscribers) and a Facebook Side where incredibly 20 people hit “like”. I tried to program my homepage but there are a few ideas where I have absolutely no clue on how to make them happen. I therefore asked for an offer of a professional homepage builder. As we talked about what I wanted he admitted that he would have to put some thought into it too. Ups. I doubt that I will be able to afford him, but will I be able to program it myself? And there is still that T-I-M-E problem lurking around the corner.
Well, I’ll keep you updated.
Trumpets and fanfares, the little girl trots off into the sunset.
That’s kind of how I feel. I’m starting my own business. I’m starting from zero. Here is the journey.
Step 1: Searching for value
After I’ve looked into the most common “how to make money” ways I felt depressed, empty and dissatisfied. None of it seemed to be applicable to me, none of it seemed to have my handwriting or my style. (Yes, I know, I’m picky). So, the whole idea of making money started to ebb away. Then I had a few spark-in-the-dark moments that made me believe I found a way to give value. Since I don’t want to write a book here I’ll not post these moments – except if you are curious about them, then please just let me know.
Step 2: Found it! – CENTS?
Need? Every parent has encountered the following problems at some stage: sleep (or the lack thereof), feeding (baby and mommy), diapering (and finally stopping it), and typical womens-problems during pregnancy and after giving birth (pelvic floor, cesarean, hair loss,…).
Entry? Granted, this idea is nothing new and there are thousands of websites out there that offer help or programs in any of the above mentioned. What I haven’t found so far is a platform that offers help on ALL of the topics.
Control? Guess so.
Scale? Definitely.
Time? Ouch. Let me elaborate on that one.
Step 3: Time, research and doubt
I have SO many ideas on videos and topics, I’d need 48-hour days to cover them. Wait. I only have – what, 15 hrs every week? Bummer. Right. I need to take care of my boy, have a household (no nanny and no granny to help out) and I’m sure there was a husband somewhere around here too. By the way, I’ve tried it with less than 4-5hrs of sleep per day. Backfired.
Can I do this? Can a young mom offer something of value when there are professionals out there who have 4 kids, are trained midwifes and sleep consultants and are married to pediatricians? Or who are professional cooks? Or physiotherapists? Or already have hundreds of thousands of subscribers on social media accounts? Or have written their tenth book? Hey, this 14-year old on YouTube even has better equipment than me!
Step 4: Giving birth
A glass of wine and brainstorming with my husband and: BelovedLittleOne was born. So, the business-baby has a name. But when I said I’m starting at zero I meant it. What exactly is Twitter and Instagram? I was not on Facebook. What is a YouTube Chanel? Recording and editing videos? Never done it. What do you mean I need a microphone or otherwise the audio will be crap? Seriously, I need to get a smartphone? Do I need to learn html in order to create a homepage?
Yes, laugh! Naivety is saying a cheery hello!
Step 5: Getting to know my BelovedLittleOne
Status Quo: I have a YouTube Chanel and am experimenting with my first videos (highly valued 12 subscribers) and a Facebook Side where incredibly 20 people hit “like”. I tried to program my homepage but there are a few ideas where I have absolutely no clue on how to make them happen. I therefore asked for an offer of a professional homepage builder. As we talked about what I wanted he admitted that he would have to put some thought into it too. Ups. I doubt that I will be able to afford him, but will I be able to program it myself? And there is still that T-I-M-E problem lurking around the corner.
Well, I’ll keep you updated.
Trumpets and fanfares, the little girl trots off into the sunset.
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