- Joined
- Jul 20, 2014
- Messages
- 395
Rep Bank
$1,340
$1,340
User Power: 186%
Hi all,
I've been having trouble finding an answer to my question online and around the forum, so hopefully some of you will have some ideas or experiences with this.
I'm starting a business (aren't we all). It's a unique product, custom design, requires a license to create, and is quite expensive. Think... collectible movie merchandise, like replica Lightsabers.
My question is, how can I start to build an audience, without advertising? I've commissioned a design, and I have several images of it. I have a brand name, logo, and facebook page set up and ready to go. My question is: once I start to post pictures to the facebook page, how do I get people to find the page? Without paying for ads.
Here are my thoughts so far:
1) There are a handful (3-5) facebook groups within the niche that I'm a member of. I think that I could post an image on my own page, then go to the groups and basically say "hi, I'm working on making X, here's a few images, and you can follow my page <here> for more updates". Obviously copy would be dialed in and all of that.
2) I could go through and cold-invite the members of the above-mentioned groups to join my page with a little message similar to the copy from the post.
3) Work to build an Instagram following by following people, good use of images, and good use of hashtags and then work to redirect them to the facebook page or a landing page that I could set up. There's a Notable! thread with a lot of good advice on how to build up IG followers that I'll be using.
I'd like to know if there are other options I should be using or if any of these are ineffective from your experience.
The commission wasn't cheap, so I'm trying to get as far as I can on free, organic traffic before I begin advertising. Ideally, I'd hold off on advertising until I'm actually prepared to make sales, which may be many months out.
I'd appreciate any and all thoughts and advice! Thanks in advance.
I've been having trouble finding an answer to my question online and around the forum, so hopefully some of you will have some ideas or experiences with this.
I'm starting a business (aren't we all). It's a unique product, custom design, requires a license to create, and is quite expensive. Think... collectible movie merchandise, like replica Lightsabers.
My question is, how can I start to build an audience, without advertising? I've commissioned a design, and I have several images of it. I have a brand name, logo, and facebook page set up and ready to go. My question is: once I start to post pictures to the facebook page, how do I get people to find the page? Without paying for ads.
Here are my thoughts so far:
1) There are a handful (3-5) facebook groups within the niche that I'm a member of. I think that I could post an image on my own page, then go to the groups and basically say "hi, I'm working on making X, here's a few images, and you can follow my page <here> for more updates". Obviously copy would be dialed in and all of that.
2) I could go through and cold-invite the members of the above-mentioned groups to join my page with a little message similar to the copy from the post.
3) Work to build an Instagram following by following people, good use of images, and good use of hashtags and then work to redirect them to the facebook page or a landing page that I could set up. There's a Notable! thread with a lot of good advice on how to build up IG followers that I'll be using.
I'd like to know if there are other options I should be using or if any of these are ineffective from your experience.
The commission wasn't cheap, so I'm trying to get as far as I can on free, organic traffic before I begin advertising. Ideally, I'd hold off on advertising until I'm actually prepared to make sales, which may be many months out.
I'd appreciate any and all thoughts and advice! Thanks in advance.
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Access Restricted: Unlock 1,000,000+ Posts
Stop Peeking Through the Keyhole.
Open the Door.
You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
- Active Daily: Life-changing content posted dozens of times every day. No dead threads.
- MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
- Vetted Network: Connect with founders scaling to 7 and 8 figures.
- Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."— User Richard Peck
"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?
