Micahbiz
New Contributor
Hey, a few questions. I saw Fox's post about selling websites so I've been teaching myself coding, in doing so I couldn't help but think about other ways I could add value and help clients. It reminded me about when I started a Marketing agency a few couple years ago, I got everything setup: website, incorporated, business cards etc. My issue was going to actually sell people on my services. I struggle with knowing I can get them the results I promise. I couldn't bring myself to ask people for $500-$1000+ a month when I was not sure that I could deliver them that much in sales or more. What's worse, I struggled with the anxiety of WHAT IF, what if I promise them a result AND MAKE THE SALE and I can't get the results for real.Just the fact alone that you did this puts you head and shoulders above everyone else. When you actually speak with other humans, it won't take long before you get a few that will pay you. And then more will start to come in. Getting that first sale is key - it triggers something mentally and makes the rest that much easier.
Keep hustling! It will happen.
I ended up visiting 3-4 places, one was super interested but I blew it at the sales meeting. The other again, I sent him logo designs but didn't pursue as aggressively as I should have. After that, I figured ''one is a restaurant, the other a barber shop how the hell would I bring them more than $1000 a month in revenue''.... and so I gave up.
Looking back, I approached four people and two wanted to sit down. That's not bad! I didn't even give that much value, I just researched them, mentioned it and they were interested one even wanted me as a possible partner on a business venture. Now, sorry for rambling, what I would like to know is HOW DO I GET OVER THIS FEAR? I don't trust that I can get my client results for sure(at least results that bring in over $1000 monthly) even though I know I can add value to their business.
Second, I struggle with picking a niche; I want to do everything. I'm worried that if I go for a single niche and brand my company after said niche(a name that says, hey I do marketing for doctors) I'll run out of potential clients or won't be able to expand. How do I overcome this?
Third and last, I was gonna focus solely on martial arts studios and fitness related places so I bought a domain centered around that. My concern here is these places don't make a ton of money so maybe I should expand to chiropractors and physical therapists but now I suppose I'm not really niched down. Should I just say screw the industry I'm passionate about and focus on clients that A.) Focus on places that can afford to pay $1000+ and B.) Make more off individual clients? That way if I bring in only one customer worst case, they still get a great ROI?
Sorry for the drawn out response. Any advice is greatly appreciated!
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