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eliquid
( Jason Brown )
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- May 29, 2013
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Thank you for sharing @eliquid
Not sure if you have answred this before, tried searching in this thread and couldn't find it.
What can we do to get our first 1, 10 and 100 customers?
Thank you
I think you should have your first 10 customers before you even build the SaaS. I don't mean directly handing you cash before it's built, but essentially you should have them already lined up before the first line of code.
In my journey, I was considered an expert in the field before I built my SaaS that I am on now. I had prior SaaS companies in the same space before my current one, so I knew customers would/could jump over.
I had people excited about what I was building before it was finished.
I had content out there people loved and wanted more of.
People knew they wanted to be part of the next revolution my SaaS was nursing.
If you just build your SaaS in a silent vacuum, getting your 1st or first 10 customers will be hard. Getting to 100 will be even more difficult.
You already need to have buzz out there about the SaaS or about you. That's how you get your 1st-10th customers on day one.
To give you an example, by day 60 of our SaaS... I already had 320 paying customers.
You need to put in the work to be the authority before the SaaS is launched or while its being launched.
Where can you be the authority?
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