The Entrepreneur Forum | Financial Freedom | Starting a Business | Motivation | Money | Success

Welcome to the only entrepreneur forum dedicated to building life-changing wealth.

Build a Fastlane business. Earn real financial freedom. Join free.

Join over 80,000 entrepreneurs who have rejected the paradigm of mediocrity and said "NO!" to underpaid jobs, ascetic frugality, and suffocating savings rituals— learn how to build a Fastlane business that pays both freedom and lifestyle affluence.

Free registration at the forum removes this block.

$100k 2017

A detailed account of a Fastlane process...

Joe Cassandra

Gold Contributor
Read Fastlane!
Speedway Pass
User Power
Value/Post Ratio
509%
Jul 25, 2013
398
2,025
36
Woodstock, GA
Your best bet is do two things:

1. Focus on ONE business until success [take it from someone who tried multiple businesses and failed]
2. Do some bare bones marketing

FIRST:
Easy. Free.
Ask for referrals. All you have to do is this: "Hey Mr. Willis, you seem pretty happy with all the work I've done to make your yard pretty to look at. Is there any of your neighbors you recommend I ask if they need lawn help?"

SNEAK-ATTACK: Do an extra service for free before asking. For example, you mowed their lawn for the $40 or whatever. Trim their bushes as well. Tell them you did that, then go into your pitch.

Next, go to the neighbor he mentions and say , " Hi, I do Mr. Willis' lawn next-door. He considers you a great neighbor and friend. So, I just wanted to ask: Does anyone take care of your yard weekly?" Then, shut up, let them talk.

SECOND:
More legwork. Still very cheap involving paper and Kinkos.

Pull up Microsoft Word.
Write a headline along these lines:
THE RATS ARE OUT AND COULD GET INTO YOUR HOUSE TONIGHT. Here's how to stop them...
Rats live and thrive in unmanaged lawns. During the summer, as you know, grass grows as a fast as lightning. It's a hassle to get out your mower, your weed whacker and clippers each week to keep these disease-ridden critters out of your house. Nothing would scare your children more than waking up and seeing a dark shape scamper across their room. Or, you opening your pantry for a snack and seeing a little demon already got there first.

That's why, until May 31st, before the summer gets into full swing, I could be out into your home tomorrow.

For a summer package, here's what you can expect:

OPTION ONE: Lowest price
OPTION TWO: Middle-price (BEST VALUE!)
OPTION THREE: Top price

Print 100 of those and start putting them in mailboxes. Do that multiple times a week. See what works. Go back again 2 weeks later and put in the same message to the same mailboxes again.

This copy was off the top of my head, but you get the idea. You need to try a few messages and see what sticks. But, this should be a quick way to pick up more clients.

 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

Under-Dog

Bronze Contributor
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
146%
Jan 16, 2015
91
133
So.Cal
Print 100 of those and start putting them in mailboxes

I'd be careful with putting advertisements in/on the mailbox. According to the USPS inserting anything in a mailbox without postage is against the law, including hanging on mailbox and can come back with hefty fines. I usually leave stuff on their front gate or if there is no front gate/front gate is open I'll walk in and tape it on the door.
 

jclean

Bronze Contributor
FASTLANE INSIDER
Read Rat-Race Escape!
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
177%
Dec 9, 2016
182
323
Your best bet is do two things:

1. Focus on ONE business until success [take it from someone who tried multiple businesses and failed]
2. Do some bare bones marketing

FIRST:
Easy. Free.
Ask for referrals. All you have to do is this: "Hey Mr. Willis, you seem pretty happy with all the work I've done to make your yard pretty to look at. Is there any of your neighbors you recommend I ask if they need lawn help?"

SNEAK-ATTACK: Do an extra service for free before asking. For example, you mowed their lawn for the $40 or whatever. Trim their bushes as well. Tell them you did that, then go into your pitch.

Next, go to the neighbor he mentions and say , " Hi, I do Mr. Willis' lawn next-door. He considers you a great neighbor and friend. So, I just wanted to ask: Does anyone take care of your yard weekly?" Then, shut up, let them talk.

SECOND:
More legwork. Still very cheap involving paper and Kinkos.

Pull up Microsoft Word.
Write a headline along these lines:
THE RATS ARE OUT AND COULD GET INTO YOUR HOUSE TONIGHT. Here's how to stop them...
Rats live and thrive in unmanaged lawns. During the summer, as you know, grass grows as a fast as lightning. It's a hassle to get out your mower, your weed whacker and clippers each week to keep these disease-ridden critters out of your house. Nothing would scare your children more than waking up and seeing a dark shape scamper across their room. Or, you opening your pantry for a snack and seeing a little demon already got there first.

That's why, until May 31st, before the summer gets into full swing, I could be out into your home tomorrow.

For a summer package, here's what you can expect:

OPTION ONE: Lowest price
OPTION TWO: Middle-price (BEST VALUE!)
OPTION THREE: Top price

Print 100 of those and start putting them in mailboxes. Do that multiple times a week. See what works. Go back again 2 weeks later and put in the same message to the same mailboxes again.

This copy was off the top of my head, but you get the idea. You need to try a few messages and see what sticks. But, this should be a quick way to pick up more clients.
Great advice
 

jclean

Bronze Contributor
FASTLANE INSIDER
Read Rat-Race Escape!
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
177%
Dec 9, 2016
182
323
I'd be careful with putting advertisements in/on the mailbox. According to the USPS inserting anything in a mailbox without postage is against the law, including hanging on mailbox and can come back with hefty fines.
In Belgium i had a fine 60 euro.
I think its worth it.
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Def like the mailbox idea
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Will have to study some good ol marketing, also excited for the new book.
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Went to the beach today with a friend, he bought a mustang so we went for a drive (long weekend in canada) wow!! The beach was packed!!!!!!! Holy Jesus I saw $$$ everywhere, I hope my rental fleet can take off well, it's possible for me to make a lot of money off renting kayacks and whatnot, will be reading unscripted tommorow if it's in my local bookstore! My math for rentals goes $30 for a kayack rental x 100 = $3k (5 renters a day) so I can clear a nice wage, SCALE and disconnect myself from the buisness eventually and go from there, this is my big money maker, aswell as selling food and drinks at the beach. Kinda scared about bombing this, shall I chose pulling the trigger I'll be dumping 99% of my net worth into a rental fleet and can have food money from landscaping etc. I will be going to another beach an hour away aswell to scope out., in a perfect world I own both markets for rentals and dominate everyone else. Scale scale and disconnect my time from buisness (ultimate fastlane ) then possibly expand to USA and Europe (a goal) for the future
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Breakdown from my old job rentals, there's still another department missing, so deff they're clearing 20 30k++ revenu a day
 

Attachments

  • image.jpg
    image.jpg
    136.3 KB · Views: 44

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Unscripted is unavailable at every store in the city, guess I will just order it through the store, I assume it's good content, been looking around at other books but they seem so cheesy, really like mj"s style, he gets to the point and doesn't sell you stupid bullshit and doesn't worry about offending people, why would he care anyways?! Lol hope I can get a beer with him one day! Off to a clients today, and in the meantime tinkering with other things, cheers everyone,
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
True freedom and happiness. Just need a few more bundles of these!
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

Attachments

  • image.jpg
    image.jpg
    161 KB · Views: 54

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
All of my clients are extremely generous! Today I had a beer thrown in and some drink, lots of people have been extremely kind to me, I feel a lot better about myself and feel a lot happier,, my previous temp job I felt really dirty ( telemarketing ) although I've picked up some skills and experience from that!
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Going through my first hurdle of misery, at city of vancouver office trying to apply for all my licenses and permits...apparently I misses the deadline. Rental buisness will not be a go..which is one of two fastlane goals for me...
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Mind is a bit scrambled, the rental buisness is something I would like to target, I strongly believe I am capable of building a successful business, anyways for now perhaps I will just focus on acquiring more clients for landscaping. Will have to review where the F*ck I am going with this, it is a seasonal thing...until next time! Cheers
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
cheers, within 2-3 weeks i will be a multi billionaire!

lol, in the mean time i am dealing with previous clients..so im going at it, also printed out 6k flyers that will be distributed through the city (residential) (oh god) costs me about 0.008 cents per copy, client nets me $20 > $50, so even with a 1% retention rate im extremely profitable. all the best to everyone!
 

Attachments

  • weeeeee.jpg
    weeeeee.jpg
    83.2 KB · Views: 55

jclean

Bronze Contributor
FASTLANE INSIDER
Read Rat-Race Escape!
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
177%
Dec 9, 2016
182
323
cheers, within 2-3 weeks i will be a multi billionaire!

lol, in the mean time i am dealing with previous clients..so im going at it, also printed out 6k flyers that will be distributed through the city (residential) (oh god) costs me about 0.008 cents per copy, client nets me $20 > $50, so even with a 1% retention rate im extremely profitable. all the best to everyone!

congrats for the ACTION taken.
A lot off entrepreneurs have a lot off ideas me included.
The problem with this is
you dont scale 5 projects all together.
The days are short.

For now just FOCUS on landscaping.
A service business teach you to deal with people/customers.
It dont take a lot off knowledge or money to start or to scale.

Ive read your comment on a thread were you said. 1MM is sparechange in Vancouver.

Having my own business made me more humble towards money and selfmade people.
It cost me a lot off learning and effort to scale up to 10k a month (+ 2,5 years)

A servicebiz is not inmediatly fastlane
But every business needs a lot off hard work.

Let us know how the flyers did !
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
Picked up another client, I've noticed I've overlooked a few small things, #1 raking and sweeping, #2 those crappy weeds between sidewalks on someone's property, the corner of a wall ( I don't have a weed trimmer) there's so many tiny things I overlook, a good lesson on learning, there is a million different aspects in any buisness that can be ignored, I think tiny things can really make a big difference when (as a custoner) Another example would be mcdonalds and Starbucks in regards to custoner service. Think il do another client today then tommorow check out a book by Felix Dennis, still waiting for unscripted ! Also ran into a local billionaire, who unofficially invited me out to go hiking. Will do a small update soon
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
tried a little experiment, bought a bunch of glow sticks and dressed up wearing them, trying to advertise a local rave thats coming up within the next month, cold approached people on the street trying to direct traffic to my fb page (little side thing i tinker with that ive mentioned on page 1 or 2, anywhoo noone gives a crap about getting free stuff, im offering free concert tickets yet i have barely any traffic, so ive oversimplified fb marketing and the difficulty. doesnt really matter to much, but was just something i wanted to try, i did manage to sell a glowstick for $5 after purchasing it for $2

ironically enough from someone trying to promote his restaurant! funny thing someone jumped into our convo and tried to sell us glowsticks ha!

on to landscaping, ive been going around on a longboard throughout the neighborhood taping small & simple flyers to peoples doors, best case scenario for me is my phone blows up all day and i get more and more clients, happy to combine a passion of mine with 'work'.

as ive had some experience in a service industry im thinking (this will be done monday) of scoping out apartment complex's and pitching my services to them, not sure whats best, thinking cold calling or just showing up in person myself which would probably be more optimal.

for a fun little side project im trying to sell a festival shirt i produced.. had an idea in my head of making a following on fb (page) which is ofc failing.. to sell merchandise. on to the hustle..

thought id mention the book of Felix Dennis How To Get Rich, he is the founder of Maxim & amassed a fortune of $400m+ im almost done that book and its been a very good read, strongly recommend it.

have a good sunday!
 

AFMKelvin

Some Profound Quote Goes Here
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
199%
Jan 26, 2016
733
1,456
31
Rice, Texas
You should get some goats and tell people that you use them to cut grass. Something like a green grass cutting business. No pollution, no emmisions, 100% natural grass cutters. That'll be like your business gimmick do you want goats or the gas mower. And call the news stations they like weird stuff like that.
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
im willing to sign a leasing contract for 3 goats, what are the terms?
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
went around the neighborhood for about half the day taping mini flyers to door handles and actually walked into a couple open houses for 4 & 5m lol, pretty nice places but the ferrari is not included! quite tired, and no calls or emails for lawn care, will be cold calling some apartment complexes tomorrow hoping to pickup some more clients, aswell as do the grouse grind with a billionaire i met. should be fun. about to finish felix dennis's book! waiting still for unscripted , perhaps next week il get it. cheers
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
well no calls, no emails **** dropped off a ton of flyers and nada, made a cold call today to an apartment and was rejected, will do some more tomorrow and go around the neighborhood and try to find some dam clients

also went out for a hike with a self made billionaire today, had some interesting talks. the biggest thing i took from it was to enjoy your life, but this is a massive conundrum (easy for him to say right!?) basically stop and smell the roses, we as entrepreneurs...well some of us! work work work, make sure to stop every once in a while and appreciate the beauty of life, sacrifices and risks need to be made of course. you can lose your mind chasing the $ , health is very important! goal setting is key aswell. (wheres the ***** boat sailing to!?!?!?)

still waiting for unscripted ffs!!!!
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
had to post this for a laugh, i just opened up a jones root beer and my fortune says my hard work will pay off soon, hopefully soon enough to buy a lambo right!?!? lol
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
looks like my fortune came true! have a repeat client that just sent in an email requesting some yard work, should have a few more repeat clients this month, really hoping to acquire more new ones, ah the grinding game..looking forward to the day im overloaded with work and can just hire people because my phone is blowing up every 2 seconds...in a perfect world right?
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
still going around the neighborhood....i have no calls or emails, pitched a few apartments and no deal, tiring. still have a lot of flyers to distribute...will try another city.

repeat client tomorrow
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
trying to sell a shirt on fb for a festival coming up, cold messaging people that are going to the event..hope i can get a sale.
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
i have great news everyone to following.

today making my way to a previous client i got a call!! FINALLY! the call ive been waiting for!! my flyers are working!!!!!!!!
did an acquisition client, and made my way to a previous client, finished and got ANOTHER acquisition text :D :D !!!!!!! Have a client scheduled for Saturday!!

as long as i hustle my a$$ off i can scale this more and more. extremely happy to see my hard work is finally paying off, i have felt exhausted going around and seeing no results.

cheers
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)

Attachments

  • xxmxmxmx.jpg
    xxmxmxmx.jpg
    102.6 KB · Views: 59

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
still waiting for the book, perhaps end of the week or next week
 

sparechange

Platinum Contributor
Speedway Pass
User Power
Value/Post Ratio
161%
Nov 11, 2016
2,804
4,504
Canada (Vancouver)
knocked on the door a million times of a house that had 4 foot weeds, came back and knocked again no answer ha! really wanted to close on the way back from another lawn i did, left a flyer ofc!

cool pic i took
 

Attachments

  • WIN_20170615_121917.JPG
    WIN_20170615_121917.JPG
    158.5 KB · Views: 46

Post New Topic

Please SEARCH before posting.
Please select the BEST category.

Post new topic

Guest post submissions offered HERE.

New Topics

Fastlane Insiders

View the forum AD FREE.
Private, unindexed content
Detailed process/execution threads
Ideas needing execution, more!

Join Fastlane Insiders.

Top