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What's A Good EPC For Cold, Warm, and Hot Traffic?

Marketing, social media, advertising

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Jon Anthony

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Hey, guys. I'm back.

Wrote a progress thread a while back about my blogging journey and I'm back for some advice.

(You can read my progress thread here).


I've got a quick question... what do you consider a good EPC for cold, warm, and hot traffic?

I'm not doing any "cold" advertising (aside from massive SEO) and am just wondering what I should consider a "good" EPC.

Right now most of my products get between $0.40 and $0.70 EPC from all types of traffic. Just wondering if I might have better success with launching a new product.

This is why I want to know a good EPC...

We all know that entrepreneurs need to FOCUS their energy...

So what I'm wondering is this:

Should I focus more on getting traffic, because my EPC is fine? Or should I focus on getting my EPC up FIRST to maybe $1.50 or so, and THEN start focusing more on traffic?

Any thoughts? Thanks, guys!

-Jon
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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