Hey all, for those who have been following my progress thread and stuff, I still haven’t given up I still am chipping away at my wall.. What I’m doing is I’m selling websites to businesses so I can either grow my business that way or even bootstrap some of my ideas. However, the wall right now for me is the telephone, as a deaf guy it’s a major challenge. So my primary marketing method at the moment is cold emails of prospective clients. With some tweaks and adjustments and with some help from @Fox and his facebook community. I have had warm email responses in the past but now with the help I am getting maybe 3 out of 10 people responding with interest and asking for more information. So at this point my approach has been picking up the phone up and call ‘em.
This is where my biggest dilemma begins. First of all, I am deaf.. So I can’t use the phone in the same way you all do. I have to go through a relay operator that interprets every word I say. Understand, the operator comes across as a telemarketer based on their tone and the way the system is set up they have to mention/explain that there is a deaf person on the other end and they will be in the middle of the call.(the confusion can be a turn off already here) I do usually try to mention the relay service in the email so people are aware of the situation. Then comes the problem of mistranslation, I had a warm email with an amazing prospect that had high dollar potential. When I got on the phone, The interpreter told me, “I don’t need a website, my husband is an IT” This led to a confusing phone conversation which I followed up after the email. Turns out she said “I don’t need a website (RIGHT NOW), me and my husband needs IT help first. Now they were going to ask me if I was able to do the IT help, but the phone conversation became so confusing and could’ve lost a possible client.
Now, you have the back story and I believe there is a solution in all of this. I’ve accepted the fact that me speaking on the phone is not a reasonable solution. I’ve tried it with over 50+ people and it has failed every time so far.
At the moment I’m looking for a sales person/phone guy, I don’t believe he/she needs web development experience yet or even sales experience. I just need someone on the phone and control the conversation to warm them up for me to close via email. Now, I’m open to other ideas and marketing methods, because the truth is… without an increase in sales my business can’t grow.
This is where my biggest dilemma begins. First of all, I am deaf.. So I can’t use the phone in the same way you all do. I have to go through a relay operator that interprets every word I say. Understand, the operator comes across as a telemarketer based on their tone and the way the system is set up they have to mention/explain that there is a deaf person on the other end and they will be in the middle of the call.(the confusion can be a turn off already here) I do usually try to mention the relay service in the email so people are aware of the situation. Then comes the problem of mistranslation, I had a warm email with an amazing prospect that had high dollar potential. When I got on the phone, The interpreter told me, “I don’t need a website, my husband is an IT” This led to a confusing phone conversation which I followed up after the email. Turns out she said “I don’t need a website (RIGHT NOW), me and my husband needs IT help first. Now they were going to ask me if I was able to do the IT help, but the phone conversation became so confusing and could’ve lost a possible client.
Now, you have the back story and I believe there is a solution in all of this. I’ve accepted the fact that me speaking on the phone is not a reasonable solution. I’ve tried it with over 50+ people and it has failed every time so far.
At the moment I’m looking for a sales person/phone guy, I don’t believe he/she needs web development experience yet or even sales experience. I just need someone on the phone and control the conversation to warm them up for me to close via email. Now, I’m open to other ideas and marketing methods, because the truth is… without an increase in sales my business can’t grow.
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