Read it. Has changed my perspective on creating a business and how I interact with others... Thanks MJ...
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Free registration at the forum removes this block.I read it last week--it took me two days. I've told several friends about it and I usually lead with:
I just read the best business book I've ever found. It perfectly summarized everything I'd already learned about business from disparate sources over the years and provided some new, extremely insightful perspectives on several aspects that filled in some missing pieces for me. It also gives a practical set of criteria for analyzing the potential of a business model to evaluate if an opportunity is even worth pursuing.
I want them to read it so that we can then toss ideas around on the same page. I hope some of them do. While this forum is great, it's still not as good as being able to have an interactive conversation.
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