Kyle T
marketing & ai
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Dude, give yourself a pat on the shoulder. You’re doing well...better then a lot of people. I know what it’s like because I have kids and family too! Finding the time is super hard sometimes.
A little advice - let loose! Unbutton your shirt and take it easy. Sometimes it’s worth stepping away from your business and taking a refresher. Look at things from the outside in.
Ask yourself if there is a smarter way to do what you’re doing? Is there a smarter way to get leads coming in VS you going out after them? Is outreach the only way? Can you build a simple funnel system?
As Entrepreneurs, we think we can handle it all. We think we have to do every single job...you’re going to deteriorate bro...
You ever think about hiring a company to handle your outreach?
What do you pay your VA?
Systems are super important, especially in the service business. Establish those systems even if it means cutting your client list down until you’re where you need to be.
You hit the nail on the head with a lot of questions that I have been asking myself. Outreach is actually my favorite part of the work and I wouldn't really want to outsource it... with that said I don't want to end up being a bottleneck.
My ideal situation would be to find a more capable VA that I can have to do a majority of the client's services "grunt work". That is the stuff that I really struggle with and then I would be able to focus 100% on growing the business.
My current VA is pretty darn cheap and I mainly just have her do some admin tasks and lead scraping. I haven't trained her well enough and while I gave her some basic training, I am not confident to let her handle some of the more important client tasks.
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