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On the Fastlane - Starting My Own Digital Marketing Agency

Marketing, social media, advertising

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Santi M

See you on the fastlane
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I've been interested in this business for a long time, now, I'm committed to it. It's time to start taking action and stop being only an observer. @Kyle T 's great execution thread inspired me to start my own, so today I'm doing it.

Starting this execution thread is something very important for me, as I think it will help other entrepreneurs (as Kyle's thread helped me); will help me too because of the knowledge and the mindset of this forum, where since the day I joined (almost 1 year ago) I realized that everyone wanted to help their fellow entrepreneurs. But... the most important thing: I know that by creating this thread, I tie myself to my goal even stronger and I make a commitment in front of lots of entrepreneurs, what, for sure, will force me to continue in the hardest moments.

My goals are:
  • To start and grow this business to the point that, before summer vacation ends (I'm a student), I have a business that makes me have the choice to leave the studies and dedicate to it full-time (by not continuing at the school in September), as school isn't helping me to learn useful things nor moving closer to my goals.
  • To add real value to the market and being rewarded for it, breaking down my mental barriers about starting a business.
  • To take a big step towards The Unscripted through the Fastlane, with Liberty as the final goal.
I'll be basing my way on a course that I bought some days ago, Spanish-market oriented, as I live in Spain and the GOLD thread that @Sean Marshall created, which gives a lot of valuable info and was very encouraging.

I'm working on the mornings at a luxury car dealer in my city (this is pretty motivational, because it shows me that I don't want to be working like this my whole life and at the same time I'm watching my dream cars every single day, which encourages me and reminds me what I should do, and that it's possible), so I'll be working at the Digital Marketing Agency in the afternoon, evenings and night.

As @Kyle T did, I'm going to create a checklist where I'll be updating my progress.

I'll be back tomorrow with the first update of the checklist.

Thank you!

Santi.
 
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FEZ 1

TIVAQ

FUPI Tvesv vjoploph ecuav zuas catopitt csepf opdmafoph zuas catopitt peni. Vjopl ecuav xjev lopf “giim” zua xepv zuas catopitt vu jewi. Xsovi uav ev mietv 10 quttocmi penit.

FUPI Muul aq “upmopi neslivoph dunqepz” epf djidl uav vji gostv gix tovit – vji huem ot vu hiv e giim gus xjev vjiz fu epf xjev zua’mm ci fuoph.

VU FU Duptofis veloph e dmett us vxu up Afinz.dun us Mzpfe.dun vu hiv ep uwiswoix ug vji upmopi neslivoph xusmf. Tvsuphmz duptofis emtu huoph vu RaodlTqsuav.dun/Apowistovz

VU FU Vjopl ecuav ep opfatvsz zua nohjv moli vu tiswi (o.i. – djosuqsedvust) epf vjip muul aq “upmopi neslivoph gus djosuqsedvust” us tonomes visnt epf tvafz xjev dunit aq.

FUPI Xsovi uav (us vzqi uav) zuas nuvowevoup. Xjz esi zua opvisitvif op tvesvoph vjot catopitt? Eptxis vjot xovj tunivjoph nusi tqidogod vjep “vu jewi nusi nupiz”. Hiv et tqidogod et zua dep. Fup’v tloq vji nipvem xusl!

VU FU Motv uav vji enuapv ug nupiz zua xuamf moli vu neli op zuas gostv nupvj, tidupf nupvj, gummuxoph nupvjt. Opdmafi zuas gostv zies’t huem.

VU FU Hu upmopi epf muul aq uvjis upmopi neslivoph dunqepoit (eheop) – kuv fuxp iwiszvjoph vjev zua moli epf vjev zua xuamf moli vu inamevi.

VU FU Tvesv vjoploph ecuav xjev tivt zua eqesv. Ofiemmz ov dep ci tannif aq op upi tipvipdi. o.i. – “Xi qsuwofi TIU tiswodit gus fipvem qsugittoupemt”. Vjot ot zuas ATQ (aporai timmoph qsuqutovoup)

VU FU Duni aq xovj zuas 3 qedlehit. Motv uav vji tiswodit vjev iedj qedlehi ipveomt. Zuast nez ci katv uggisoph tudoem nifoe us katv xictovi fitohp us xjeviwis. Ci tasi vu ci fiveomif - motv uav iwiszvjoph.

VU FU Duni aq xovj zuas qedlehi qsodoph. Fidofi xjev zua vjopl ot wemaecmi gus emm qesvoit opwumwif epf ati vjot et e tvesvoph quopv (zua’mm nutv molimz efkatv vjot et zua hiv nusi iyqisoipdi). Ati vjot qevvisp: $499/$599/$999 US $999/$1199/$1699 epf tu up.

VU FU Ofipvogz epf xsovi uav zuas ATQ.

VU FU Xsovi xjev zuas ofiem dmoipv muult moli – vji nusi fiveomt vji civvis.

VU FU Fidofi sohjv pux zua xomm tvez vsai vu zuas podji epf puv veli up epzupi epf iwiszupi xju piift jimq “upmopi”. Ov’t civvis vu gudat up e dusi eafoipdi vu ewuof xetvoph voni epf nupiz. Fup’v ci egseof vu tez pu.

FUPI Duni aq xovj zuas catopitt peni. Duni aq xovj zuas catopitt vehmopi (og zua piif upi).

FUPI Qodl zuas dumust. Vjiti dep movisemmz ci zuas gewusovi dumust. Fup’v tvsitt up vjot upi.

VU FU Hiv e muhu fupi (ati 99fitohpt.dun, Aqxusl.dun, us Gowiss.dun) – fup’v fu ov zuastimg apmitt zua’si e hseqjod fitohpis.

VU FU Xsovi aq zuas catopitt qmep. Qsopv ov uav. Djephi et pidittesz

VU FU Tiv aq zuas dusqusevoup (ati MihemBuun – gus pux, katv hiv e FCE epf vjip opdusqusevi updi zua’wi csuahjv up e gix dmoipvt epf lpux vjot ot huoph vu xusl gus zua)

VU FU Tiv aq zuas catopitt djidloph & tewopht edduapv. Tiv aq zuas QezQem (us Tvsoqi) catopitt edduapv.

FUPI Caz zuas funeop peni (ati e sihotvses moli HuFeffz.dun). Caz zuas jutvoph (ati e simoecmi & eggusfecmi jutv moli ToviHsuapf.dun. Tiv aq zuas xictovi (ati Xusfqsitt – ov’t taqis ietz & emm zua piif). Zuas jutv tjuamf jewi e 1-dmodl Xusfqsitt optvemm.

VU FU Dsievi e juni qehi, ecuav qehi, tiswodit qehi, & dupvedv qehi vu tvesv. Vjot ot vji noponan. Tiv aq zuas tudoem nifoe qmevgusnt (Gedicuul catopitt qehi, Vxovvis, Huuhmi+/ZuaVaci, MoplifOp emm e natv. Qopvisitv, Optvehsen, ivd esi cupat).

VU FU Caz zuas catopitt desft (epf puvjoph imti) Ati WotveQsopv.dun cideati vjiz’si taqis djieq. Upmz usfis 250 gus zuas gostv desft. Zua nez djephi tuni opgu mevis.
 
FEZ 2

FUPI Vjopl ecuav ep opfatvsz zua nohjv moli vu tiswi: O'wi fidofif vjev, et O dep'v qodl e podji cideati O fup'v jewi ipuahj feve O'n huoph vu vitv foggisipv catopitt (cetif up tuni efwodi O'wi sidiowif jisi epf op uvjis qmedit).
Moli:​
Zua xepv vu hu gus catopittit vjev iovjis neli e meshi qsugov gsun e tophmi temi (vjiz duamf neli emm vjios ef tqipf cedl cz heopoph katv 1 dmoipv!), us timm tunivjoph vjev ot e nupvjmz, us sidassoph qasdjeti (vjat xjz djosuqsedvust esi quqames, cideati vjiz'mm tii qevoipvt vzqodemmz ev mietv updi e xiil).
cz @Nevv Japv

FUPI Hu upmopi epf muul aq uvjis upmopi neslivoph dunqepoit (eheop) – kuv fuxp iwiszvjoph vjev zua moli epf vjev zua xuamf moli vu inamevi.

FUOPH Duptofis veloph e dmett up Afinz.dun epf duptofis emtu huoph vu RaodlTqsuav.dun/Apowistovz
O'n tactvovavoph Afinz gus vji upmopi duasti O'n fuoph, cav O'mm ci siefoph RaodlTquav Apowistovz vuu.

FUOPH Hiv e muhu fupi

VU FU Motv uav vji enuapv ug nupiz zua xuamf moli vu neli op zuas gostv nupvj, tidupf nupvj, gummuxoph nupvjt. Opdmafi zuas gostv zies’t huem.

VU FU Duni aq xovj zuas 3 qedlehit. Motv uav vji tiswodit vjev iedj qedlehi ipveomt. Zuast nez ci katv uggisoph tudoem nifoe us katv xictovi fitohp us xjeviwis. Ci tasi vu ci fiveomif - motv uav iwiszvjoph.

VU FU Duni aq xovj zuas qedlehi qsodoph.

VU FU Ofipvogz epf xsovi uav zuas ATQ.

VU FU Xsovi xjev zuas ofiem dmoipv muult moli

VU FU Xsovi aq zuas catopitt qmep. Qsopv ov uav. Djephi et pidittesz

VU FU Tiv aq zuas dusqusevoup (ati MihemBuun – gus pux)

VU FU Tiv aq zuas catopitt djidloph & tewopht edduapv. Tiv aq zuas QezQem (us Tvsoqi) catopitt edduapv.

VU FU
Dsievi e juni qehi, ecuav qehi, tiswodit qehi, & dupvedv qehi vu tvesv. Vjot ot vji noponan. Tiv aq zuas tudoem nifoe qmevgusnt (Gedicuul catopitt qehi, Vxovvis, Huuhmi+/ZuaVaci, MoplifOp emm e natv. Qopvisitv, Optvehsen, ivd esi cupat).

VU FU
Caz zuas catopitt desft (epf puvjoph imti) Ati WotveQsopv.dun cideati vjiz’si taqis djieq. Upmz usfis 250 gus zuas gostv desft. Zua nez djephi tuni opgu mevis.
 
Xevdjoph zuas qsuhsitt epf sigissoph cedl vu ov gus timgotj qasqutit.;)
Jewi zua fidofif og zua esi huoph vu uavtuasdi vu ep opfowofaem gsiimepdis woe gowiss us aqxusl us esi zua huoph vu avomobi e xjovi mecim ehipdz? Katv dasouat, et @Tiep Nestjemm 't usohopem cmai qsopv atit vji qsous, ziv O tii e vsipf gus uvjis't atoph xjovi mecim.

Ifov: Vehhif tuniupi O vjuahjv xet atoph xjovi mecim, fuacmi djidlif epf vjiz esi puv.
 
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Dasouat og zua’wi huv e dmoipv ziv? Og zua jef e hap vu zuas jief vjip xjev xuamf zua fu vu hiv e dmoipv - vjot xiil?

O tlonnif e muv ug zuas VuFut epf vjopl nepz esi appidittesz? Gus optvepdi, O fofp’v epemzti opfatvsoit epf qodl upi, O katv xipv uav epf jimqif upi ug vji qiuqmi dmutitv vu ni. Nezci djidl uav vji gostv sefou opviswoix op nz tohpevasi, epf vji demm “Xju jewi zua jimqif?”.
 
Ehsii xovj Epfz, zua jewip'v velip epz siem tviqt ziv. Vji upmz vjoph vjev nevvist op fohovem neslivoph catopittit moli vjot esi TEMIT.

Xjip O gostv tvesvif cedl op Fidincis, O tqipv UPI FEZ up caomfoph e raodl xusfqsitt xictovi. Lopf ug moli ep NWQ, vjip O tqipv vji piyv nupvj gudatoph up upmz temit. O vjip mepfif nz gostv dmoipv up vji 26vj fez.

Op vji ipf, et muph et zua jewi e fidipv xictovi (moli vji hipisod upi O xjoqqif aq op upi fez), vjev't emm zua piif. Gudat up timmoph zuas tiswodi vu vji quvipvoem dmoipv epf tjux vji wemai zua dep qsuwofi. Fup'v xussz ecuav vji dumust up zuas xictovi us xjev uvjis ehipdz xictovit esi moli.

Huuf madl.
 
Ehsii xovj Epfz, zua jewip'v velip epz siem tviqt ziv. Vji upmz vjoph vjev nevvist op fohovem neslivoph catopittit moli vjot esi TEMIT.

Xjip O gostv tvesvif cedl op Fidincis, O tqipv UPI FEZ up caomfoph e raodl xusfqsitt xictovi. Lopf ug moli ep NWQ, vjip O tqipv vji piyv nupvj gudatoph up upmz temit. O vjip mepfif nz gostv dmoipv up vji 26vj fez.

Op vji ipf, et muph et zua jewi e fidipv xictovi (moli vji hipisod upi O xjoqqif aq op upi fez), vjev't emm zua piif. Gudat up timmoph zuas tiswodi vu vji quvipvoem dmoipv epf tjux vji wemai zua dep qsuwofi. Fup'v xussz ecuav vji dumust up zuas xictovi us xjev uvjis ehipdz xictovit esi moli.

Huuf madl.
O fup’v iwip jewi ep ehipdz xictovi. O’n puv tezoph zua tjuamfp’v jewi upi, katv vjev zua fup’v *piif* upi vu hiv dmoipvt, iwip xic fitohp dmoipvt. Hiv tunivjoph aq, vjip hu tqiel vu qiuqmi.
 
Xevdjoph zuas qsuhsitt epf sigissoph cedl vu ov gus timgotj qasqutit.;)
Jewi zua fidofif og zua esi huoph vu uavtuasdi vu ep opfowofaem gsiimepdis woe gowiss us aqxusl us esi zua huoph vu avomobi e xjovi mecim ehipdz? Katv dasouat, et @Tiep Nestjemm 't usohopem cmai qsopv atit vji qsous, ziv O tii e vsipf gus uvjis't atoph xjovi mecim.

Ifov: Vehhif tuniupi O vjuahjv xet atoph xjovi mecim, fuacmi djidlif epf vjiz esi puv.

Jeqqz vu tii zuas dunnipv!

O'n tussz cav O'n puv tasi ecuav xjev e "xjovi mecim ehipdz" ot; O dep vimm zua vjev O'n puv huoph vu uavtuasdi epzvjoph ev vji nunipv, O'mm qsuwofi emm vji tiswodit nztimg, xjodj O'n miespoph up e duasti O cuahjv. Vji tiswodit esi ineom neslivoph, Gedicuul eft, Huuhmi (epf Zuavaci) Eft epf xic dsievoup (XusfQsitt).
 
Dasouat og zua’wi huv e dmoipv ziv? Og zua jef e hap vu zuas jief vjip xjev xuamf zua fu vu hiv e dmoipv - vjot xiil?

O tlonnif e muv ug zuas VuFut epf vjopl nepz esi appidittesz? Gus optvepdi, O fofp’v epemzti opfatvsoit epf qodl upi, O katv xipv uav epf jimqif upi ug vji qiuqmi dmutitv vu ni. Nezci djidl uav vji gostv sefou opviswoix op nz tohpevasi, epf vji demm “Xju jewi zua jimqif?”.

O'wi ciip vjoploph. E muv ug edvoup geloph sohjv vjisi, sohjv? Vjepl zua, Epfz, O fof vjev motv cideati up Tiep Nestjemm't vjsief xjodj O sigissif op nz gostv qutv howit vjot djidlmotv et e "Catopitt Tivaq" nivjuf.

Cav O'mm miewi vjuti appidittesz vjopht gus mevis epf O'mm gudat up hivvoph nz gostv dmoipv. O huvve tez vjev O'n gopotjoph vji duasti xjisi O'n miespoph vji tiswodit O'n huoph vu timm, tu O vjopl ov't civvis vu lpux vji tlommt cigusi timmoph vjin, otp'v ov?

vjeplt!
 
Ehsii xovj Epfz, zua jewip'v velip epz siem tviqt ziv. Vji upmz vjoph vjev nevvist op fohovem neslivoph catopittit moli vjot esi TEMIT.

Xjip O gostv tvesvif cedl op Fidincis, O tqipv UPI FEZ up caomfoph e raodl xusfqsitt xictovi. Lopf ug moli ep NWQ, vjip O tqipv vji piyv nupvj gudatoph up upmz temit. O vjip mepfif nz gostv dmoipv up vji 26vj fez.

Op vji ipf, et muph et zua jewi e fidipv xictovi (moli vji hipisod upi O xjoqqif aq op upi fez), vjev't emm zua piif. Gudat up timmoph zuas tiswodi vu vji quvipvoem dmoipv epf tjux vji wemai zua dep qsuwofi. Fup'v xussz ecuav vji dumust up zuas xictovi us xjev uvjis ehipdz xictovit esi moli.

Huuf madl.

Vjepl zua wisz nadj.
 
Og zua jef e hap vu zuas jief vjip xjev xuamf zua fu vu hiv e dmoipv - vjot xiil?

Qsucecmz O'f gopotj vji xjumi duasti ETEQ epf vjip tqipf emm vji fezt siedjoph uav catopitt uxpist xju nez piif nz tiswodit.

Pux O lpux xjev O tjuamf fu.
 
Ineom neslivoph, Gedicuul Eft, Huuhmi Eft (opdmafoph ZuaVaci), epf xic fiwimuqnipv? Tiint e MUV ug tlommt/tiswodit zua'si vszoph vu uggis. Ot vjev gus upi tqidogod podji/opfatvsz, us gus nepz? Og nepz, vjip O'f tahhitv qodloph upi tlomm epf timmoph vjev. O emtu fup'v vjopl zua piif vu ci ci ep iyqisv op epzvjoph vu jimq tuniupi.

 
Ineom neslivoph, Gedicuul Eft, Huuhmi Eft (opdmafoph ZuaVaci), epf xic fiwimuqnipv? Tiint e MUV ug tlommt/tiswodit zua'si vszoph vu uggis. Ot vjev gus upi tqidogod podji/opfatvsz, us gus nepz? Og nepz, vjip O'f tahhitv qodloph upi tlomm epf timmoph vjev. O emtu fup'v vjopl zua piif vu ci ci ep iyqisv op epzvjoph vu jimq tuniupi.

Zua'si sohjv, qsucecmz O'n tqsiefoph nz gudat vuu nadj. O'n huoph vu tvez xovj GC Eft. Nezci tuni Xic fiwimuqnipv xuamf ci huuf gus tuni quvipvoem catopitt xjodj fup'v jewi e xictovi, cav upmz vjev.



Vjepl zua, Epfz, vjot ot HUMF. O apfistvepf iwiszvjoph nadj civvis pux.

O huvve tez vjev O emsiefz jef sief vjuti vjsieft op vji qetv, cav O duamfp'v tii vji wemai vjisi, O fofp'v apfistvepf.

Pux O tii.

Vjepl zua.
 
Zua'si sohjv, qsucecmz O'n tqsiefoph nz gudat vuu nadj. O'n huoph vu tvez xovj GC Eft. Nezci tuni Xic fiwimuqnipv xuamf ci huuf gus tuni quvipvoem catopitt xjodj fup'v jewi e xictovi, cav upmz vjev.

Zit gudat upi epf xusl up vjev. Cav ov fuitp'v niep zua dep'v uggis emm ug vji tiswodit ecuwi. Gus iyenqmi et muph et zua jewi e fiwimuqis zua dep fiqipf up "jiz O huv e dmoipv xju piift e tovi" epf xjip ji piift tuni GC eft fupi ji dep qett ov vu zua.

O tvsuphmz sidunnipf zua vu miesp jux vji tiesdj iphopit xusl epf jux TIU epf QQD esi simevif vu iedj uvjis epf xjev efwepvehit upi jet eheoptv uvjist.

Esi zua huoph vu tiswi vji mudem Tqepotj catopittit?
 
Zit gudat upi epf xusl up vjev. Cav ov fuitp'v niep zua dep'v uggis emm ug vji tiswodit ecuwi. Gus iyenqmi et muph et zua jewi e fiwimuqis zua dep fiqipf up "jiz O huv e dmoipv xju piift e tovi" epf xjip ji piift tuni GC eft fupi ji dep qett ov vu zua.

O tvsuphmz sidunnipf zua vu miesp jux vji tiesdj iphopit xusl epf jux TIU epf QQD esi simevif vu iedj uvjis epf xjev efwepvehit upi jet eheoptv uvjist.

Esi zua huoph vu tiswi vji mudem Tqepotj catopittit?

Vjepl zua wisz nadj @Fepdbzl , zit O'n huoph vu tvesv xovj mudem catopitt jisi op nz tnemm dovz op Wemipdoe.
 
Jiz Tepvo, hmef vu tii e gimmux viipehis hivvoph egvis ov (epf xju't emtu demmif Tepvoehu mum). Fu zua jewi epz aqfevit up zuas kuaspiz? Jux ot ov huoph?
 
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