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Books on Storytelling?

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sonny_1080

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Seems to be a common theme in marketing, sales, communication, leadership, etc… that story-telling is one of the most critical skills to master.

Anybody read any good books on how to be a better story teller?
 
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Andy Black

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Seems to be a common theme in marketing, sales, communication, leadership, etc… that story-telling is one of the most critical skills to master.

Anybody read any good books on how to be a better story teller?
I haven’t read it, but I think this is what “Story Brand” is about.
 

MattL

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Building a Storybrand - Donald Miller (pretty sure this is the one @Andy Black meant)
Wired for story - Lisa Cron
Everybody writes - Ann Handley
Any Seth Godin book (not about storytelling directly but great examples of how to do it)
 
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MTF

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When exactly do you want to use storytelling? Because it's one thing to create a story behind a brand and another to use a story to be a great leader. The first one requires a myth that you keep repeating over and over again. The latter requires creating multiple stories with a nice "hero journey" arc.
 

Roz

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These two were recommended in few blogs when I was searching for books to learn storytelling last year.

1. Story: Substance, Structure, Style and the Principles of Screenwriting - Robert McKee

2. Made to Stick: Why Some Ideas Survive and Others Die - Chip Heath & Dan Heath

I am yet to read them.
 
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woken

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I haven’t read it, but I think this is what “Story Brand” is about.
I recommend this. I’m in the process of reading it and have been for the past 4 weeks as I’m implementing along.
 

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