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- May 1, 2011
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How about partnering with or identifying businesses where writing is integral to the success of the business but they aren't in the writing business. For example, an ecommerce company may use written content (e.g. marketing, documentation, internal processes) as their key differentiator (and value it nearly as highly as the product) but they make their money on selling products.
I think you mentioned newsletters before, but I follow Stratechery by Ben Thompson and he's built out a pretty decent business from subscribers willing to pay for his analysis on tech. If you don't want to be the 'expert', maybe you could be the writer for another expert who wants to create these newsletters.
That's a solid suggestion for the right person. Same goes for ghostwriting for well-known people, as long as you can somehow negotiate a deal where you're getting a percentage of royalties (which I believe is rare). And of course, as long as you can convince them to let you write a book for them.
I once tried partnerships. Never again
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