Is it worth it so far?started reading Effortless by greg mckeown
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Free registration at the forum removes this block.Is it worth it so far?started reading Effortless by greg mckeown
YesIs it worth it so far?
I'm currently reading "ASK! " by Mark Victor Hansen and Crystal HansenHow this thread works... when you start reading a new book, you update it here. It’s nice to have a log of what everyone on the forum is reading and i’m sure it will spark discussions and recommendations.
I’m also creating the Fastlane Bookclub on Goodreads where you can share what you’re reading, add your favorites, and talk about books. I haven’t explored all the features, but I’m sure there’s a bunch of stuff we’ll benefit from. Join the group!
So, Currently I’m reading
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Persuasive Advertising: Evidence-based Principles by J. Scott ArmstrongThis book translates knowledge about persuasion into evidence-based principles. Useful knowledge about persuasion has been obtained over the last 100 years from the experience of advertising experts and from empirical studies in advertising and other fields including psychology, consumer behavior, law, mass communication, politics, and propaganda.The principles in Persuasive Advertising provide understandable and easy-to-access guidance for all types of advertising. Including still media such as print and Internet, and motion media such as TV, streaming video, Internet, and radio. They also apply to other types of persuasive communications such as management reports, speeches, and press releases.Wharton School Professor J. Scott Armstrong spent over 16 years on this book. In recent years, he was assisted by Gerry Lukeman, Chairman Emeritus of Ipsos-ASI and Sandeep Patnaik, Research Director at Gallup and Robinson. Altogether, more than 80 people contributed to Persuasive Advertising by obtaining relevant studies, analyzing data, editing and reviewing, and surveying researchers to ensure that the book correctly summarizes their findings.Persuasive Advertising summarizes findings from about 3,000 empirical studies and 50 books. It also presents new findings from previously unpublished studies. .Along with the AdPrin Audit software on AdPrin.com, Persuasive Advertising enables advertisers as well as agencies to quickly and inexpensively identify ways to improve ads – or to determine which of a set of ads will be most effective. For example, it typically requires about an hour for an experienced user to obtain a persuasiveness index for a print ad along with a list of ways to improve the ad.,By using these principles, advertisers can improve their creativity and effectiveness.
And
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Hack Your Motivation: Over 50 Science-Based Strategies to Improve Performance by Bobby Hoffman
Finally!!!! Evidence-based research on motivation that's written in an engaging, humorous, easy-to-read style!"--Karen, Performance & Leadership ConsultantBobby masterfully bridges the gap between research and practice by applying high quality motivational research to everyday life."--David, Master Educator **"This book is not easy to put down. You will find yourself often referring back to its pages. The a-ha moments will cascade in."--Glenn, Team Leader & Operations ManagerHack Your Motivation gives you the latest and most reliable performance tools and tips to help you reach your personal or profession goals. Written by motivational scientist and leadership consultant Dr. Bobby Hoffman, this book converts hard-core research from psychology, business, athletics, neuroscience, and education into easy-to-read and simple-to-master strategies. Hoffman includes unorthodox examples from his own life and the lives of others to enlighten, inspire, and amuse ---so anyone can learn to maximize their untapped potential. If achieving glory, feeling good about your accomplishments, or understanding why you do what you do (or don't do) is important to you, then look no further.What are you reading?
These are all great books and have helped me grow as a person and a professional. It's great to see this sort of reading action in this forum—well—actually anyplace. Especially with the amount of modern hypnosis that our society is swimming in.I'm sort of reading a few at the same time. I jump around.
Buy Then Build by Walker Deibel. Won from a forum giveaway. Thanks again @MJ DeMarco. So far it's a great book. Working through it slowly.
Letting Go by David Hawkins, recommended a few times by @MJ DeMarco.
The Art of Living Consciously by Nathaniel Branden. Recommended in another thread by @PapaGang.
Personality Isn't Permanent by Benjamin Hardy. The newest one that I'm reading. Every page flows so well. Great book so far.
The Sovereign Individual by James Davidson and Lord William Rees-Mogg. Recommended a few times on the forum. I realized over the last couple months that freedom, critical thinking, and common sense is really important to me. This book is tightly packed with information and feels like it's written at a higher level. I have to read it a little slower because the vocabulary they use is advanced.
These 5 books are my current collection with the goal of finishing each. I have others that I put aside while I work on these. I don't always have a lot of time to read so I set a goal of 10-20 pages per day at those times that I dedicate to reading.
So, Currently I’m readingHow this thread works... when you start reading a new book, you update it here. It’s nice to have a log of what everyone on the forum is reading and i’m sure it will spark discussions and recommendations.
I’m also creating the Fastlane Bookclub on Goodreads where you can share what you’re reading, add your favorites, and talk about books. I haven’t explored all the features, but I’m sure there’s a bunch of stuff we’ll benefit from. Join the group!
So, Currently I’m reading
View attachment 21438
Persuasive Advertising: Evidence-based Principles by J. Scott ArmstrongThis book translates knowledge about persuasion into evidence-based principles. Useful knowledge about persuasion has been obtained over the last 100 years from the experience of advertising experts and from empirical studies in advertising and other fields including psychology, consumer behavior, law, mass communication, politics, and propaganda.The principles in Persuasive Advertising provide understandable and easy-to-access guidance for all types of advertising. Including still media such as print and Internet, and motion media such as TV, streaming video, Internet, and radio. They also apply to other types of persuasive communications such as management reports, speeches, and press releases.Wharton School Professor J. Scott Armstrong spent over 16 years on this book. In recent years, he was assisted by Gerry Lukeman, Chairman Emeritus of Ipsos-ASI and Sandeep Patnaik, Research Director at Gallup and Robinson. Altogether, more than 80 people contributed to Persuasive Advertising by obtaining relevant studies, analyzing data, editing and reviewing, and surveying researchers to ensure that the book correctly summarizes their findings.Persuasive Advertising summarizes findings from about 3,000 empirical studies and 50 books. It also presents new findings from previously unpublished studies. .Along with the AdPrin Audit software on AdPrin.com, Persuasive Advertising enables advertisers as well as agencies to quickly and inexpensively identify ways to improve ads – or to determine which of a set of ads will be most effective. For example, it typically requires about an hour for an experienced user to obtain a persuasiveness index for a print ad along with a list of ways to improve the ad.,By using these principles, advertisers can improve their creativity and effectiveness.
And
View attachment 21439
Hack Your Motivation: Over 50 Science-Based Strategies to Improve Performance by Bobby Hoffman
Finally!!!! Evidence-based research on motivation that's written in an engaging, humorous, easy-to-read style!"--Karen, Performance & Leadership ConsultantBobby masterfully bridges the gap between research and practice by applying high quality motivational research to everyday life."--David, Master Educator **"This book is not easy to put down. You will find yourself often referring back to its pages. The a-ha moments will cascade in."--Glenn, Team Leader & Operations ManagerHack Your Motivation gives you the latest and most reliable performance tools and tips to help you reach your personal or profession goals. Written by motivational scientist and leadership consultant Dr. Bobby Hoffman, this book converts hard-core research from psychology, business, athletics, neuroscience, and education into easy-to-read and simple-to-master strategies. Hoffman includes unorthodox examples from his own life and the lives of others to enlighten, inspire, and amuse ---so anyone can learn to maximize their untapped potential. If achieving glory, feeling good about your accomplishments, or understanding why you do what you do (or don't do) is important to you, then look no further.What are you reading?
How is this book? Anything new in it?started reading Effortless by greg mckeown
How is this book? Anything new in it?started reading Effortless by greg mckeown
The book is great, I think its worth a read.How is this book? Anything new in it?
There is nothing majorly new, but there is stuff that works and tested.How is this book? Anything new in it?
I just purchased the audio book and will listen to this too!Currently reading Goals by Brian Tracy.
Wish I had read it when I was younger.
Currently learning how to set goals and
working towards achieving them. It's a simple
concept but it didn't cross my mind before.
This thread is gold!
I really liked that book, is a bit dry but super interesting. I have not heard about that, why did it get discredited?Why We Sleep.
I've heard that it has been a little bit discredited recently though?
I'm not too far in, but enjoying it so far.
A friend of mine mentioned a few months ago that some parts of it had kind of been debunked a little. All I've noticed is that he likes to take a bit of liberty with some theories/ideas he has (including podcast interviews) but he was always upfront about it just being his thoughts and there was no evidence yet.I really liked that book, is a bit dry but super interesting. I have not heard about that, why did it get discredited?
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