What book are you reading? Right now. Post up!

[Roughneck]

Just finished listening to Elon Musk By Ashlee Vance. Good book to listen too. Amazing story. Musk is a machine. Recommended.

 

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[rpeck90]

The Lunar Men
About the Lunar Society, an informal club of 1750's Birmingham industrialists, philosophers & (what we'd call today) entrepreneurs, who set about the industrial revolution. Covers Matthew Boulton, James Watt, Erasmus Darwin, Josiah Wedgwood, Benjamin Franklin and a number of others.

 

[Vhwin]

Trading Options for Dummies & dabbling with paper trading , I want to understand what's going on in the option thread!


Manfood by Ian Marber, a book that provides insights to common health problems for older men and how to make lifestyle changes to stay healthy. I'm in my 30's and I feel like my body ran out of its warranty period, staying on track with regular gumming & meal prep company and focusing on what I can control.


The HIIT Bible, I.. didn't really read this in the end, it was easier to go-to the park and download a sprint interval training app and do it.


Thanks to my local library!

 

[Anit999]

I just finished listening "My life and work" by Henry Ford
I have also just finished reading Unscripted for second time
I work as food delivery boy (on bicycle) on weekends. I am going to listen to "Titan- Biography of John D Rockfeller" during work. This is exactly how i listened to autobiography of Henry Ford

 

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[elijahfry]

How this thread works... when you start reading a new book, you update it here. It’s nice to have a log of what everyone on the forum is reading and i’m sure it will spark discussions and recommendations.

I’m also creating the Fastlane Bookclub on Goodreads where you can share what you’re reading, add your favorites, and talk about books. I haven’t explored all the features, but I’m sure there’s a bunch of stuff we’ll benefit from. Join the group!

So, Currently I’m reading

View attachment 21438

Persuasive Advertising: Evidence-based Principles by J. Scott Armstrong​

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This book translates knowledge about persuasion into evidence-based principles. Useful knowledge about persuasion has been obtained over the last 100 years from the experience of advertising experts and from empirical studies in advertising and other fields including psychology, consumer behavior, law, mass communication, politics, and propaganda.​

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The principles in Persuasive Advertising provide understandable and easy-to-access guidance for all types of advertising. Including still media such as print and Internet, and motion media such as TV, streaming video, Internet, and radio. They also apply to other types of persuasive communications such as management reports, speeches, and press releases.​

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Wharton School Professor J. Scott Armstrong spent over 16 years on this book. In recent years, he was assisted by Gerry Lukeman, Chairman Emeritus of Ipsos-ASI and Sandeep Patnaik, Research Director at Gallup and Robinson. Altogether, more than 80 people contributed to Persuasive Advertising by obtaining relevant studies, analyzing data, editing and reviewing, and surveying researchers to ensure that the book correctly summarizes their findings.​

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Persuasive Advertising summarizes findings from about 3,000 empirical studies and 50 books. It also presents new findings from previously unpublished studies. .​

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Along with the AdPrin Audit software on AdPrin.com, Persuasive Advertising enables advertisers as well as agencies to quickly and inexpensively identify ways to improve ads – or to determine which of a set of ads will be most effective. For example, it typically requires about an hour for an experienced user to obtain a persuasiveness index for a print ad along with a list of ways to improve the ad.,​

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By using these principles, advertisers can improve their creativity and effectiveness.​

And

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Hack Your Motivation: Over 50 Science-Based Strategies to Improve Performance by Bobby Hoffman

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Finally!!!! Evidence-based research on motivation that's written in an engaging, humorous, easy-to-read style!"--Karen, Performance & Leadership Consultant​

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Bobby masterfully bridges the gap between research and practice by applying high quality motivational research to everyday life."--David, Master Educator **"This book is not easy to put down. You will find yourself often referring back to its pages. The a-ha moments will cascade in."--Glenn, Team Leader & Operations Manager​

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Hack Your Motivation gives you the latest and most reliable performance tools and tips to help you reach your personal or profession goals. Written by motivational scientist and leadership consultant Dr. Bobby Hoffman, this book converts hard-core research from psychology, business, athletics, neuroscience, and education into easy-to-read and simple-to-master strategies. Hoffman includes unorthodox examples from his own life and the lives of others to enlighten, inspire, and amuse ---so anyone can learn to maximize their untapped potential. If achieving glory, feeling good about your accomplishments, or understanding why you do what you do (or don't do) is important to you, then look no further.​

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What are you reading?

Posting my Goodreads profile since I read too quickly to make a posting of individual books in this thread time relevant. Elijah Fry

Also see my favorites list: Elijah Fry’s 'favorite' books on Goodreads (11 books)

 

[MJ DeMarco]

I'm somewhat of a WW2 buff, this is a great read, about an American who becomes a British spy during the war (because us dumb Americans have no use for a savvy woman who speaks 5 languages and has balls of steel.)

 

[Abrodos]

I suppose it has been mentioned before, but "the War of Art" by Steven Pressfield is the last growth-focused book I've read.
It's very short and a very powerful read on resistances, both for entrepreneurs, artists and other creative endeavours.
I highly reccommend it. Was it mentioned perhaps in Unscripted ? Anyway they complement each other fairly well.

Also, I'm reading some novels before sleep, as my entrepreneurial project is somewhat related to a specific fantasy/sci-fi world, so I learn about the details of this specific world while disconnecting a bit.

 

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[LaraJF]

I finished Late Bloomers: The Power of Patience In a World Obsessed with Early Achievement by Rich Karlgaard (absolutely awesome...in a nutshell, it's how people who bloom later have strong qualities that our culture should appreciate more. And it's true, I'm more compassionate, I can see patterns more, and I can plan and organize better compared to when I was under 25 and an early bloomer)

And right now am reading Loonshots: How to Nurture the Crazy Ideas that Win Wars, Cure Diseases, and Transform Industries by Safi Bahcall which so far is fascinating. Many wonderful ideas were stillborn because the culture of the company was too structured to know what to do with it. And many companies are unsuccessful by being too unstructured. I'm interested in seeing where he goes with it. He talks about the boundary in ice water where structure like ice is working in conjunction with nonstructure like water. I'm looking forward to see his conclusions and how I can best use it in my business.

 

[Andy Black]

Currently listening to “Give and Take”. Damn long, but very insightful.

 

[Dan_Cardone]

 

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[Hassassin]

David Goggin’s Cant hurt me is amazing.

Definitely a game-changer that will brutally stomp an imprint into your mind.

That’s a man who defines “pushing the envelope”.

Main takeaway: comfort is killing us. We’re all capable of working harder and achieving seemingly unrealistic goals. You just have to make your mind hard enough, make pain your friend, do what others can’t.

 

[Rabby]

Knowledge and Decisions by Thomas Sowell. It once again reminds me why Sowell is one of my saints.

 

[Tommo]

Bitcoin Billionaires, starring the Winkelvoss boys. Good information about Bitcoin and plenty of libertarian connections and ideas. I'm still not sure about the author though I like the subjects he writes about.

 

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[Nick M.]

I'm currently reading Willpower by Roy Baumeister and John Tierney. So far, definitely a good read and would recommend.

 

[Sanj Modha]

The Magic Of Thinking Big by David Schwartz. Its over 60 years old now but its not a bad read at all.

Lots of practical tips that still applies in 2019.

 

[StrikingViper69]

Orchestration by Walter Piston. It's an incredibly insightful book that covers all the instruments in an orchestra, what they can and cannot do, and how to take music you've written and split it across multiple instruments.

I think I can get my first symphony out in 5 years

 

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[Bhanu]

Just read : I can't make this up by Kevin Hart .
It is so so funny and inspiring . Must read IMO .

Going to re-read cash harvesting soon .

 

[Not Most People]

Just about finished with this one. Highly recommend it for anyone with an interest in psychology/personal development/neuroscience. Written in 1960 but still incredibly relevant today

 

[MJ DeMarco]

Main takeaway: comfort is killing us.

I'm gonna take a no-brainer bet that David's love of reckless discomfort will also kill him. Based on all of his medical issues (as cited in his book) it looks like that's already started. My take on that book is here if anyone cares.

 

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[ChrisV]

Currently listening to “Give and Take”. Damn long, but very insightful.

How is it? Any insights for us suckers who give too much

 

[Andy Black]

How is it? Any insights for us suckers who give too much

It’s excellent. I found it a bit hard work because of all the details in the case studies, but worth persevering through.

I could really do with some cliff-notes now. Hmm... I’ll start a thread and add things to it from memory. Good idea @ChrisV.

 

[Mhinto]

I’m reading The Chimp Paradox. I think it has already been reviewed by many of the forum members. I feel like I found it at the perfect time. I’ve noticed that I’ve been very irritable these past several months and this book addresses that. I’ve really enjoyed it.

Description

Your inner Chimp can be your best friend or your worst enemy...this is the Chimp Paradox

Do you sabotage your own happiness and success? Are you struggling to make sense of yourself? Do your emotions sometimes dictate your life?

Dr. Steve Peters explains that we all have a being within our minds that can wreak havoc on every aspect of our lives—be it business or personal. He calls this being "the chimp," and it can work either for you or against you. The challenge comes when we try to tame the chimp, and persuade it to do our bidding.

The Chimp Paradox contains an incredibly powerful mind management model that can help you be happier and healthier, increase your confidence, and become a more successful person. This book will help you to:

—Recognize how your mind is working
—Understand and manage your emotions and thoughts
—Manage yourself and become the person you would like to be

Dr. Peters explains the struggle that takes place within your mind and then shows you how to apply this understanding. Once you're armed with this new knowledge, you will be able to utilize your chimp for good, rather than letting your chimp run rampant with its own agenda

I’ve also started Dr. Christopher Ryan’s latest book Civilized to death. It’s a fun read if you’d like another take on what the world considers “civilized.” If you’re a fan of Dr. Ryan’s you’re probably familiar with his message.

Here’s the description.

The New York Times bestselling coauthor of Sex at Dawn explores the ways in which “progress” has perverted the way we live: how we eat, learn, feel, mate, parent, communicate, work, and die.

Most of us have instinctive evidence the world is ending—balmy December days, face-to-face conversation replaced with heads-to-screens zomboidism, a world at constant war, a political system in disarray. We hear some myths and lies so frequently that they feel like truths: Civilization is humankind’s greatest accomplishment. Progress is undeniable. Count your blessings. You’re lucky to be alive here and now. Well, maybe we are and maybe we aren’t. Civilized to Death counters the idea that progress is inherently good, arguing that the “progress” defining our age is analogous to an advancing disease.

Prehistoric life, of course, was not without serious dangers and disadvantages. Many babies died in infancy. A broken bone, infected wound, snakebite, or difficult pregnancy could be life-threatening. But ultimately, Ryan argues, were these pre-civilized dangers more murderous than modern scourges, such as car accidents, cancers, cardiovascular disease, and a technologically prolonged dying process? At a time when our ecology, our society, and our own sense of selves feels increasingly imperiled, an accurate understanding of our species’ long prelude to civilization is vital to a clear sense of the ultimate value of civilization—and its costs. In Civilized to Death, Ryan makes the claim that we should start looking backwards to find our way into a better future.

 

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[mirabdolbaghi]

Just read: Titan by Ron Chernow. My thoughts:

Zord Guts's review of Titan

4/5: Titan is a balanced account of a legendary man - John D. Rockefeller, a force of primitive power(urkraft) that changed The United States and the world. It was very enjoyable and entertaining, while detailing a lot of facts. It had a lot of amazing people in it that I wondered what it was...

www.goodreads.com

Currently reading:
Influence by Robert Cialdini
The Iliad by Homer

 

[Olimac21]

Demons/The Possessed-Dostoyevsky.

 

[Siberia]

I am reading one of the best books on creativity: "How to have a million dollar idea" by Yamada Takumi. It is a very simple but very profound book, to keep always at hand.

 

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[Deleted72597]

Just finished:
Tao Te Ching by Lao Tzu - Audiobook version narrated by Stephen Mitchell (highly recommended)

Currently Reading:
The Millionaire Fastlane by M.J. DeMarco (duh)
Currently Listening to:
Awaken the Giant Within by Tony Robbins (highly recommended)

 

[MJ DeMarco]

Nearly done, listening via Audible.

Amazon.com: Invisible (Invisible, 1): 9781455585021: Patterson, James, Ellis, David: Books

Amazon.com: Invisible (Invisible, 1): 9781455585021: Patterson, James, Ellis, David: Books

www.amazon.com

I read a lot of fiction, or in this case, listen. This one is keeping me awake at night and giving me nightmares. Not a lot of stuff does that, so, it gets reported here. ;-)

 

[COSenior]

I'm reading Getting Things Done, by David Allen, the revised edition, and attempting to integrate it with bullet journaling. We shall see how the outcome works.

 

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[focusedlife]

Right now on a Nir Eyal Kick with "Hooked"

 

[Dan_Cardone]

"It isn’t how much you know that matters. What matters is how much access you have to what other people know. It isn’t just how intelligent your team members are; it is how much of that intelligence you can draw out and put to use."