- Joined
- Nov 14, 2011
- Messages
- 2,486
Rep Bank
$5,240
$5,240
User Power: 434%
So if you were to read a book teaching quick marketing tips listed one after another, which would you prefer:
1- Tips listed one after another brief and to the point
2- Tip in bold, followed by a story outlining the example?
3- Same as 2, with a picture.
Examples below:
1- "People act (purchase) based on emotion, and then justify their decision with logic"
2- "People act (purchase) based on emotion, and then justify their decision with logic"
So it is time to go car shopping. You're current car seems to be going into the shop on a monthly basis, and you want something new. You make a list of vehicles in your price range with: Good gas mileage, enough room for your friends, reliability, blah blah blah. The ford taurus looks like a good option. You walk into the dealership with your list of options and your price in mind. You walk out with the floor model - 2012 Ford Mustang V8. You knew it was above your budget, but you will look really good in it, and with the monthly payments - you can manage to afford it if you put in a little overtime at work.
3- "People act (purchase) based on emotion, and then justify their decision with logic"
So it is time to go car shopping. You're current car seems to be going into the shop on a monthly basis, and you want something new. You make a list of vehicles in your price range with: Good gas mileage, enough room for your friends, reliability, blah blah blah. The ford taurus looks like a good option. You walk into the dealership with your list of options and your price in mind. You walk out with the floor model - 2012 Ford Mustang V8. You knew it was above your budget, but you will look really good in it, and with the monthly payments - you can manage to afford it if you put in a little overtime at work.
Does example #1 get the point across? or would you be more likely to buy a book with an example painted out?
1- Tips listed one after another brief and to the point
2- Tip in bold, followed by a story outlining the example?
3- Same as 2, with a picture.
Examples below:
1- "People act (purchase) based on emotion, and then justify their decision with logic"
2- "People act (purchase) based on emotion, and then justify their decision with logic"
So it is time to go car shopping. You're current car seems to be going into the shop on a monthly basis, and you want something new. You make a list of vehicles in your price range with: Good gas mileage, enough room for your friends, reliability, blah blah blah. The ford taurus looks like a good option. You walk into the dealership with your list of options and your price in mind. You walk out with the floor model - 2012 Ford Mustang V8. You knew it was above your budget, but you will look really good in it, and with the monthly payments - you can manage to afford it if you put in a little overtime at work.
3- "People act (purchase) based on emotion, and then justify their decision with logic"
So it is time to go car shopping. You're current car seems to be going into the shop on a monthly basis, and you want something new. You make a list of vehicles in your price range with: Good gas mileage, enough room for your friends, reliability, blah blah blah. The ford taurus looks like a good option. You walk into the dealership with your list of options and your price in mind. You walk out with the floor model - 2012 Ford Mustang V8. You knew it was above your budget, but you will look really good in it, and with the monthly payments - you can manage to afford it if you put in a little overtime at work.
Does example #1 get the point across? or would you be more likely to buy a book with an example painted out?
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Access Restricted: Unlock 1,000,000+ Posts
Stop Peeking Through the Keyhole.
Open the Door.
You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
- Active Daily: Life-changing content posted dozens of times every day. No dead threads.
- MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
- Vetted Network: Connect with founders scaling to 7 and 8 figures.
- Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."— User Richard Peck
"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?
