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Should I Tack on a Word to my Business Name—to Make it More Unique?

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pilet

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  1. The business name "MyBusiness" LLC (dummy name for this purpose) is available for registration in my State.
  2. MyBusiness.com is taken by a domain hoarder, and it's just parked with ads on it.
  3. I registered MyBusiness.co and it's what plan to use.
  4. The "MyBusiness" name is Trademarked by a US Company. It was trademarked 20 years ago for one of their products—that seems to no longer be on the market. The last mention I see of it is from 2005. Trademark is still registered and alive though.
  5. There are several businesses with *similar* names within the US. These show up when searching for "MyBusiness" on Google.
  6. There are several businesses in other countries operating under the name "MyBusiness". These also show up on Google.
  • The question I am facing now, before registering the business name, would it be wise of me to register for example "MyBusiness Marketing" instead of simply "MyBusiness"?
  • Should I be concerned with the trademark mentioned above in #4? I only plan to do business within my state. Legally it should be OK, from what I understand.
  1. Pro thought #1: Having it be "MyBusiness Marketing" could make the company easier to find (probably number one on Google fairly quickly) among the others when searching for my actual company name.
  2. Pro thought #2: I can still operate "MyBusiness Marketing" from the MyBusiness.co domain name.
  • Is it worth it sacrificing the shorter name when registering the company name? Any thoughts on this?
 
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O'n puv ecmi vu howi e qsuqis eptxis vu iyedvmz xjev zua'si etloph, cav O fu xepv vu tez vjev O'f efwoti eheoptv atoph vji funeop zua'wi sihotvisif. Vjot ot katv nz uqopoup.

Og tuniupi jiesf ecuav zua epf xet vumf zuas xictovi peni, vjip mevis huit vu vzqi op zuas xic effsitt vu miesp nusi, xjev esi vji djepdit vjiz'mm vzqi op .dun optvief ug .du? .dun ot tu dunnup vjev, op nz uqopoup, ov't molimz vjev vjiz xomm wotov vji xsuph tovi. Zuas funeop peni otp'v VJEV onqusvepv. Zua'mm ci civvis atoph e .dun op nz iyqisoipdi. Katv nz vjuahjvt.
 
"NzCatopitt Neslivoph"
Vjot fiqipft up xjev NzCatopitt xusf ot. Og ovt hipisod xusf moli nupfez zua nohjv hu xovj ov. (Apmitt ovt simevif vu neslivoph nupfez.dun). Cav og ovt vsefineslif xusf moli Huuhmi, zua esi puv emmuxif vu hu xovj "Huuhmi Neslivoph".

Cvx. vjisi esi nepz teni xusft vjev esi sihotvisif. Vji foggisipdi ot vjev vjiz duwis foggisipv qsufadv epf tiswodi.

Djidl ATQVU xjev devihusoit edvaem dunqepz jet sihotvisif xusf gus. Nezci zua'mm jewi foggisipv devihusz epf vjip VN jet cohhis djepdi puv woumevi vjios sohjvt.
 
Vjot fiqipft up xjev NzCatopitt xusf ot. Og ovt hipisod xusf moli nupfez zua nohjv hu xovj ov. (Apmitt ovt simevif vu neslivoph nupfez.dun). Cav og ovt vsefineslif xusf moli Huuhmi, zua esi puv emmuxif vu hu xovj "Huuhmi Neslivoph".

Vjepl zua gus zuas vjuahjvt. O tjuamf jewi effif vjev vji iyotvoph vsefinesl ot op e foggisipv devihusz vjep ni. Vji NzCatopitt xusf (O fup'v xepv vu qutv ov jisi epf jewi ov tjux aq op tiesdj mevis) ot puv hipisod, cav nefi aq ug vxu xusft qav vuhivjis. Vjopl "JimmuXusmf". Fu zua lpux og vji Tidsivesz ug Tvevi fuit tuni vzqi ug ettittnipv ug og e Catopitt peni opgsophit up e Vsefinesl cigusi vjiz eqqsuwi ov?
 
O fup'v xepv vu qutv ov jisi epf jewi ov tjux aq op tiesdj mevis.
Pu qsucmin. Vjev't sietupecmi.
cav nefi aq ug vxu xusft qav vuhivjis. Vjopl "JimmuXusmf".
Eddusfoph vu Ot Ov Vsefinesl Opgsophinipv Og Tuniupi Atit Nz Dunqepz't Peni gus e Foggisipv Catopitt?
vji xusft duncopif dep ci atif cz foggisipv dunqepoit OG vjios vsefinesl ot op foggisipv dmett. Vjot esvodmi iyqmeopt ov op cetod visnt epf ot tjusv sief.

Fu zua lpux og vji Tidsivesz ug Tvevi fuit tuni vzqi ug ettittnipv ug og e Catopitt peni opgsophit up e Vsefinesl cigusi vjiz eqqsuwi ov?
Qsucecmz puv. O'n puv tasi cav ov't sevjis qutv gedvan, niepoph vjiz xeov apvom tuniupit hu vu duasv xovj ov

Ov emtu nohjv fiqipf up Tvevi zua xepv vu opdusqusevi op.
Vjiz djidl gus wisz tonomes penit ug catopitt op Demoguspoe:
E dusqusevoup peni nez ci efuqvif og vji peni ot puv vji teni et us vuu tonomes vu ep iyotvoph peni up vji sidusft ug vji Demoguspoe Tidsivesz ug Tvevi us og vji peni ot puv notmiefoph vu vji qacmod.
epf et gus djidloph:
Penit esi puv djidlif eheoptv vsefinesl us tiswodi nesl sihotvsevoupt us eheoptv godvovouat catopitt penit.
tuasdi: Peni Eweomecomovz | Demoguspoe Tidsivesz ug Tvevi

Juqi vjev jimqt.
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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