The Entrepreneur Forum | Startups | Entrepreneurship | Starting a Business | Motivation | Success
  • Sell-Me Saturday is Now Live!

    Have something to sell? Want to promote your design service or a YouTube channel? SELL-ME SATURDAY is your opportunity to self-promote anything within the sphere of entrepreneurship on one thread... and at no cost. Go There
    Note: Indiscriminate SEO backlinking to questionable material is not allowed.
  • Join 50,000+ entrepreneurs who are earning their freedom and living their dream.

    "Fastlane" is an entrepreneur discussion forum based on The C.E.N.T.S Framework outlined in the two best-selling books by MJ DeMarco (The Millionaire Fastlane and UNSCRIPTED®). From multimillionaires to digital nomads to side hustlers who are grinding a job, the Fastlane Forum features real entrepreneurs creating real businesses with one goal in mind: Freedom— both financial and temporal.

    Download (Unscripted) Download (Millionaire Fastlane) Register
    Registering for the forum removes this block.

GOLD! Moved to Scottsdale, Growing a Web Design Firm

Katherine

New Contributor
Read Millionaire Fastlane
Mar 11, 2019
5
7
17
Singapore
Hey Dan, your post in this progress thread is amazing :) Glad i hop to this forum and see more of the Fox members doing so well! Congrats to the big projects!
 

Don't like ads? Remove them while supporting the forum. Subscribe.

Jav100

Contributor
I've Read UNSCRIPTED
Jun 20, 2016
55
29
56
With your website design packages, aren't you charging a monthly fee for maintaining the website (i.e. security updates) and/or fee for updates? What about hosting, do you resell hosting and charge a fee?

Wouldn' those contribute to your monthly recurring income?

Hey Everyone,

One more quick update as it's the 1st of the month and my $1500/month SEO client paid today:

2019 Revenue Tracker: $48,713 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Awesome! What industry was this in , if you don't; mind me asking.
Hey man - so that specific deal is in the education niche (not one I've worked in before). I got this job from a referral from a former client who's basically my biggest success story so far (the group travel site).
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
With your website design packages, aren't you charging a monthly fee for maintaining the website (i.e. security updates) and/or fee for updates? What about hosting, do you resell hosting and charge a fee?

Wouldn' those contribute to your monthly recurring income?
Hey Jav,

So simply I'm not involved with hosting at all (I have the client set up hosting themselves and give me admin access). I've heard way too many horror stories that don't seem worth it at all with the small amounts you can charge for hosting.

I don't have any affiliate links or anything like that when I recommend hosting too. I'm sure I could be leaving some money on the table with that and it's definitely something to look into as part of my overall process.

In terms of maintenance, it really comes down to the client. I always offer but most clients I've had want to either do the WordPress updates themselves and make edits themselves. I do have some maintenance clients (some on a fixed monthly amount and others on a per hour basis depending on work done).

Those contribute to my monthly income that I'm including as well. For example in the large project I'm currently working on, we agreed to a $500 per month maintenance deal after it's launched (obviously haven't counted that yet in the numbers though).
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Quick update the client who wanted to pay for his site in monthly payments came through this morning for his automatic monthly payments of $333.33 - updating the numbers below:

2019 Revenue Tracker: $49,046 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Hey Everyone,

Good news! Just closed a $6k website design deal (invoice just paid). One of my favorite clients has been an amazing referral source (same one who gave me the referral for the $16k site) and she told her friend who runs a successful event planning business about the results they've gotten from the site I created for them.

I had a call with the owner on Monday, came up with an idea for a pitch and then had another call yesterday to present that info. She was really happy that I viewed the site as more of a sales system and not just something that looks nice. She told me what made the difference was that I drilled down into the business/strategy side of things instead of just talking about features, platform to build it on, etc.

Updated numbers below adding in the $3k deposit:

2019 Revenue Tracker: $52,046 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Hey Everyone,

Quick update as my $100 per month client just paid (set up automatic monthly payments):

2019 Revenue Tracker: $52,146 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
 

Benji90

Contributor
Read Millionaire Fastlane
Nov 3, 2019
50
86
108
Hey Everyone,

Quick update as my $100 per month client just paid (set up automatic monthly payments):

2019 Revenue Tracker: $52,146 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
Hey Dan, can I ask what exactly is involved in a $16k site?

I'm taking a Idemy course right now that basically just front end, was wondering if you focus on the front end too or are you a coder making elaborate sites?

I'm from the UK but Scottsdale sounds amazing! Wish I could move there.
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Hey Dan, can I ask what exactly is involved in a $16k site?

I'm taking a Idemy course right now that basically just front end, was wondering if you focus on the front end too or are you a coder making elaborate sites?

I'm from the UK but Scottsdale sounds amazing! Wish I could move there.
Hey Benji,

This project involves a very complex ecommerce system and different components that are beyond my expertise. I could've learned them and found a way to make it work, but at this point it was much easier to hire someone else and I paid him a percentage of the budget for this deal.

This has allowed me to step into more of a role of outsourcing advanced work and it's been an amazing experience so far. I hired someone I know from one of Fox's groups who runs his own 6 figure business and he's been an absolute pleasure to work with.

If I put my head down and was just focused on going crazy and learning this advanced skill, I would've missed out on a lot of sales that I've made recently.
 

Benji90

Contributor
Read Millionaire Fastlane
Nov 3, 2019
50
86
108
@GuitarManDan will definitely have to check out that course soon.

Congrats again on your progress.
 

Don't like ads? Remove them while supporting the forum. Subscribe.

SamRussell

Silver Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Dec 3, 2018
411
655
259
UK
Hey Benji,

This project involves a very complex ecommerce system and different components that are beyond my expertise. I could've learned them and found a way to make it work, but at this point it was much easier to hire someone else and I paid him a percentage of the budget for this deal.

This has allowed me to step into more of a role of outsourcing advanced work and it's been an amazing experience so far. I hired someone I know from one of Fox's groups who runs his own 6 figure business and he's been an absolute pleasure to work with.

If I put my head down and was just focused on going crazy and learning this advanced skill, I would've missed out on a lot of sales that I've made recently.
That sounds like a pretty smart business move to have made!
 

tigerbalm

New Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Nov 23, 2018
15
11
22
Colorado
Hey Benji,

This project involves a very complex ecommerce system and different components that are beyond my expertise. I could've learned them and found a way to make it work, but at this point it was much easier to hire someone else and I paid him a percentage of the budget for this deal.

This has allowed me to step into more of a role of outsourcing advanced work and it's been an amazing experience so far. I hired someone I know from one of Fox's groups who runs his own 6 figure business and he's been an absolute pleasure to work with.

If I put my head down and was just focused on going crazy and learning this advanced skill, I would've missed out on a lot of sales that I've made recently.
If you don't mind me asking - around what % of the budget did you pay him? No worries at all if you'd rather not say, I'm just curious, because as someone who is capable of doing this advanced work, I'm trying to decide whether or not it's worth it to outsource. My guess is that it's worth it because, as you mentioned, it allows for the focus to be on the business. Do you see yourself getting to a point where you focus on sales / business and outsource all dev work?
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
If you don't mind me asking - around what % of the budget did you pay him? No worries at all if you'd rather not say, I'm just curious, because as someone who is capable of doing this advanced work, I'm trying to decide whether or not it's worth it to outsource. My guess is that it's worth it because, as you mentioned, it allows for the focus to be on the business. Do you see yourself getting to a point where you focus on sales / business and outsource all dev work?
I'd prefer not to reveal the exact specifics of it, but I can say that to be honest I had no idea how to break it down. Never did anything like that before so instead of going crazy or stressing out, I reached out to a few successful entrepreneurs I knew who have worked with contractors in situations like this before.

One made it really simple and said "you own the client relationship and this came up because of a referral to you, you're taking all of the risk from a legal perspective.. so give yourself X% and then split the rest 50/50 with the contractor" which is what I ended up doing.

I definitely am moving towards this model where I have contractors doing the actual work and I'm in more of a management / sales role with the business.
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Quick update, just received a $200 monthly payment from a recurring client. I pitched them on a larger SEO effort (right now just doing a few hours of work per month) which would up the payments to around $1,200 to 1,500 per month so waiting to hear back on that.

Updating the numbers below:

2019 Revenue Tracker: $52,346 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Hey Everyone,

Good day today, back home visiting family for Thanksgiving and a referral came to me from a previous client for SEO. It's for a law firm (niche I've been trying to get into for a while) and he agreed on a budget of $1,000 per month (going month to month but he seems to have an idea that it'll be at least 6 months or so).

Sent over the paperwork and invoice for that and just waiting for now. I'll celebrate once it's official but I've been making an effort to bring on more SEO clients so glad to get more experience under my belt.

His current site is absolutely brutal from an SEO perspective so I know I can add huge value. Once it's official, I'll update the tracking numbers.
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Hey Everyone,

My monthly clients paid (one $1500 per month and one $333 per month), updating the numbers below:

2019 Revenue Tracker: $54,179 Revenue / $100,000 Goal

Monthly Recurring Revenue: $2,433 Per Month / $10,000 Per Month Goal
 

MattR82

Silver Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Oct 4, 2015
671
983
350
37
Perth
Lately, everything seems to lead me into thinking the best option is targeting monthly recurring services that are relatively easy to outsource with a resource partner.

I moved from websites into social media and content strategy but I don't think the margins are as good as web design and SEO. It's annoying the hell out of me to try and crack lol.

How many of your one off web design clients take on a monthly service?

I've been thinking about review funnels lately. Super simple which REALLY appeals to me.
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Lately, everything seems to lead me into thinking the best option is targeting monthly recurring services that are relatively easy to outsource with a resource partner.

I moved from websites into social media and content strategy but I don't think the margins are as good as web design and SEO. It's annoying the hell out of me to try and crack lol.

How many of your one off web design clients take on a monthly service?

I've been thinking about review funnels lately. Super simple which REALLY appeals to me.
Honestly not that much in the beginning but as I've gotten better as showing the value that I offer and have gained confidence in my abilities to deliver, I've been much more successful with upselling after the fact (maintenance plans, SEO, etc).
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
Hey Everyone,

Newest SEO client just paid the invoice and sent over the contract. For the first month he wanted to do a 50% upfront and 50% after the fact split so it's $1000 more per month (he will pay on the first of the month going forward after this) but just adding $500 to the existing trackers for revenue for now.

Note: Recently my PPC client who was paying $300 per month decided to take a step back, we originally agreed on a limited trial and he's a great guy to work with but the search volumes were so low we had difficulties getting leads from Google Ads so that's on hold (adding $1000 for SEO and reducing by $300 for PPC client for monthly)

2019 Revenue Tracker: $54,679 Revenue / $100,000 Goal

Monthly Recurring Revenue: $3,133 Per Month / $10,000 Per Month Goal
 

Don't like ads? Remove them while supporting the forum. Subscribe.

MrYoshi

Bronze Contributor
Read Millionaire Fastlane
Speedway Pass
Apr 15, 2017
117
203
161
Incredible job dude, you inspire me a ton.

I went for two massive businesses in the past (both failed haha) and never had the chance to do this solo/freelance type of work. Now I find myself having to get a job again but your approach is incredible because you can keep this up until you find something bigger.

Also, what are your thoughts on webflow.com? The "No-Code" movement is starting to gain a lot of attention online.
 
OP
OP
GuitarManDan

GuitarManDan

Gold Contributor
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 28, 2017
363
1,772
543
Scottsdale
What a tremendous year for you. Congrats on your success. Really happy to see the results of such a consistent work ethic.
Thanks man, I really feel like I've learned so much this year and really reinforced a lot of sales and marketing skills so I'm excited about that. The challenge I'm facing is that I'm my own biggest critic and not reaching the goals I set out ($10k monthly and $100k total for the year) is making me a little bit confused about how to feel about this year overall.

I'm putting a lot of focus this month into what goals I want to set for next year and making sure that I have a plan to complete those.

Incredible job dude, you inspire me a ton.

I went for two massive businesses in the past (both failed haha) and never had the chance to do this solo/freelance type of work. Now I find myself having to get a job again but your approach is incredible because you can keep this up until you find something bigger.

Also, what are your thoughts on webflow.com? The "No-Code" movement is starting to gain a lot of attention online.
Thanks! The plan in 2020 is to use this business to pay the bills and start building another business with a much bigger scale additionally. I know I've mentioned it before but I want to be in an industry where if you hit a homerun it's life-changing money instead of just "good" money.

Honestly, haven't looked into webflow too much but I've heard great things. I will have to check it out but for now I've mainly stuck to building with either HTML templates or WordPress.
 

Create an account or login to comment

You must be a member in order to leave a comment

Create account

Create an account on our community. It's easy!

Log in

Already have an account? Log in here.


New Topics

Fastlane Insiders

View the forum AD FREE.
Private, unindexed content
Detailed process/execution threads
Monthly conference calls with doers
Ideas needing execution, more!

Join Fastlane Insiders.

Sponsored Offers

Lex DeVille's - Advanced Freelance Udemy Courses!
-- HALLOWEEN SPECIAL STARTS TODAY! Get any of my courses at Udemy's current best price through Friday! Use code: HALLOWEEN Use any of the links...
Top Bottom