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Learning Direct Response Marketing (Strategies/Book Summaries/Case Studies)

Marketing, social media, advertising
A detailed account of a Fastlane process...

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A business doesn't exist without sales.

You can have the best product ever, yet if you don't know how to find prospects and how to persuade them to try your offer, you'll make a big, fat zero.

Ironically, if I were to pick my weakest business skill, it would be marketing and sales.

Despite my weakness, I was lucky to build a successful self-publishing company. The problem is that I relied on big platforms such as Amazon to promote my books for me. As self-publishing became more popular, getting free organic traffic became more difficult. Today, an author without an existing loyal following or excellent marketing skills has low chances of success compared to how it was a mere few years ago.

Which brings me to this process thread. Because of my success (which, let me reiterate it, largely came down to being in the right place at the right time) delegating marketing to an external platform, I've become a lazy and ignorant entrepreneur. As I'm exploring new potential business opportunities now, it's apparent how much I'm lacking in the marketing department. Consequently, I have little confidence in my skills and feel like an impostor.

So I decided to go back to studying what got me interested in business about a decade ago - direct response marketing and all related concepts, including sales and copywriting.

In essence, direct response marketing is a type of marketing in which the goal is to elicit a specific, immediate response from a potential customer. Usually it's a sale but it can also be a newsletter sign-up or any other specific action.

Originally direct response marketing relied on sending physical letters to potential customers and then fulfilling the order via mail. These days, it's mostly about driving paid traffic to a sales page. But it doesn't have to be—you can use it for a wide variety of business models, including services, SaaS, digital products, e-commerce, and so on.

What's important to understand about direct response marketing is that it's the most rational and predictable approach to building a business there is. You rely on numbers. They either work or they don't. You aren't spending years building a brand or pursuing similar vague goals. You build your business through acquiring paying customers.

Some direct response marketing heroes I studied in the past include Gary Halbert (to this day, his collection of newsletters is one of the best things I've ever read), John Carlton (what an entertaining writing style), and Jay Abraham (probably the greatest business consultant ever with brilliant strategies you'll never see anywhere else).

In this process thread I'll post my notes from various resources I'll study to master direct response marketing. I'll cover both dated but still super valuable classics as well as newer stuff. I'll also post some real-world examples of great marketing. Perhaps we can also work together to help improve our offers, copy, or anything else pertaining to direct response marketing.

My hope with this thread is to document my journey of mastering direct response marketing and to help others improve their skills, too.

In the next post, my notes from $100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi.

Table of Contents:

I can't edit this post forever so I created a separate website where I'll post links to new issues for easier navigation.

 
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Ottai #1: Emiy Jusnubo't $100N Uggist

O tvancmif aqup Emiy Jusnubo sidipvmz. Ji xet siqievifmz sidunnipfif cz foggisipv iyqisoipdif ipvsiqsipiast, nipvoupoph jux mihov ji ot epf jux wemaecmi jot tvagg ot.

Ev gostv O xet tliqvodem cav vjip O fidofif vu xevdj jot gsii duasti up jot xictovi epf vjip sief jot cuul $100N Uggist: Jux Vu Neli Uggist Tu Huuf Qiuqmi Giim Tvaqof Tezoph Pu (vji duasti ot e dunqepoup vu vji cuul cav op ovtimg ov duwist e muv ug tvagg gsun vji cuul).

Jisi esi nz liz veliexezt gsun vjot cuul:

1. Neli qiuqmi ep uggis tu huuf vjiz xuamf giim tvaqof tezoph pu

Vjot ot vji ipvosi qsinoti ug vji cuul (Emiy demmt vjiti uggist Hsepf Tmen Uggist). Dsievoph ep uggis vjev't onquttocmi vu sigati ot vji liz vu tvepf uav epf taddiif.

Dunqesi E vu C:

E: Qez ep TIU ehipdz $1000 e nupvj vu nezci neli nusi gsun vji vseggod vjiz'mm juqigammz fsowi vu zuas xictovi.

C: Qez ep TIU ehipdz PUVJOPH apvom vjiz hipisevi vseggod gus zua vjev dupwisvt. Zua upmz qez gus siem datvunist vjiz jimq zua edraosi. Tu og zua tez pu vu vjios uggis, zua'si ittipvoemmz tezoph pu vu sotl-gsii nupiz.

Ettanoph vji C ehipdz jet dsifipvoemt, zua'f giim moli e guum og zua sigatif vjios uggis. Miespoph jux vu dsegv tadj uggist ot vji tidsiv vjev jet djephif Emiy't mogi.

2. Timm zuas qsufadv cetif up wemai, puv up qsodi

Vji xustv catopitt zua dep ci op ot upi op xjodj zua dep'v foggisipvoevi zuastimg. Ov't e sedi vu vji cuvvun xovj pu juqi ug metvoph tadditt.

Vu ewuof cioph dunnufovobif, ep uggis zua qsitipv vu vji neslivqmedi dep'v ci dunqesif vu epz uvjis qsufadv us tiswodi eweomecmi.

Ov jet vu duncopi ep evvsedvowi qsunuvoup, ep apnevdjecmi wemai qsuqutovoup, e qsinoan qsodi (taqis onqusvepv, et e johj qsodi tohpemt nusi wemai), epf ep apcievecmi haesepvii xovj e nupiz nufim (qeznipv visnt) vjev emmuxt zua vu hiv qeof vu hiv pix datvunist. Vjot nelit zua e devihusz ug upi op xjodj vji qsutqidv fidofit civxiip zuas qsufadv epf puvjoph (cideati vjisi't pu dunqivovoup).

3. Vji sohjv nesliv ot e tveswoph dsuxf

Og vjisi't e vup ug finepf gus e tumavoup, zua dep ci nifoudsi ev catopitt, jewi e vissocmi uggis, epf jewi pu ecomovz vu qistaefi qiuqmi, epf zua dep tvomm neli nupiz.

Zua piwis vsz vu dsievi finepf. Zuas uckidvowi ot vu djeppim iyotvoph finepf. Ov jet vu ci op e nesliv vjev ot hsuxoph ev mietv ev vji teni sevi et vji neslivqmedi epf gemmt opvu onqsuwif jiemvj, opdsietif xiemvj, us onqsuwif simevouptjoqt.

Xjip qodloph neslivt, gudat up vjiti guas vjopht:
  • Vji fihsii ug vji qeop ot qsuqusvoupem vu vji qsodi zua'mm ci ecmi vu djeshi.
  • Zuas eafoipdi piift vu jewi nupiz piifif vu caz zuas tiswodit ev vji qsodit zua siraosi vu neli ov xusvj zuas voni.
  • Zua piif ep ietz xez vu gopf qiuqmi xju cimuph vu zuas nesliv. Og veshivoph vjin ot foggodamv, ov'mm ci foggodamv vu hiv zuas uggis op gsupv ug vjin.
  • Vji nesliv piift vu ci hsuxoph. Ov fuitp'v jewi vu hsux taqis getv epf ci tiyz cav ov dep'v ci e fidmopoph nesliv (moli pixtqeqist).
Vji usfis ug onqusvepdi civxiip neslivt, uggist, epf qistaetoup tlommt:

Tveswoph Dsuxf (nesliv) > Uggis Tvsiphvj > Qistaetoup Tlommt

Op uvjis xusft, e tveswoph dsuxf cievt iwiszvjoph imti. Og zua'si op e "pusnem" nesliv, zuas uggis tvsiphvj xomm jimq zua xop. Metvmz, og zua uggis tvsiphvj otp'v hsiev, zua'mm jewi vu simz up zuas qistaetoup tlommt (xustv deti tdipesou vu ci ewuofif).

4. Qodl upi podji epf gudat up ov

Jemg-jiesvifmz vszoph upi uggis op upi nesliv epf geomoph fuitp'v niep vjev zua'si op e cef nesliv. Fup'v juq gsun podji vu podji. Liiq dsievoph uggist gus zuas djutip podji apvom zua gopf tunivjoph vjev xuslt. Emiy tahhitvt dunnovvoph zuastimg vu dsievoph e japfsif uggist (upi xomm xusl epf neli zua sodj).

5. Sodjit esi op vji podjit

Zua dep movisemmz djeshi 100y nusi gus vji iyedv teni qsufadv et muph et zua veshiv e wisz tqidogod podji epf qsitipv vji qsufadv et veomusif vu vjin.

Dunqesi e hipisod qsufadv up voni nepehinipv xjodj zua dep timm gus $19 epf e johjmz veshivif voni nepehinipv qsufadv gus uavcuapf C2C quxis vuumt epf hesfipoph temit siqt xjodj zua dep timm gus $1997 cideati ug jux tqidogod ov ot.

6. Djeshi tu nadj ov jasvt

Vji duptiraipdit ug muxisoph zuas qsodi optvief ug seotoph ov (emuph xovj uggisif wemai) esi cieavogammz fitdsocif op vji cuul:

Xjip zua fidsieti zuas qsodi, zua . . . . . .

Fidsieti zuas dmoipvt’ inuvoupem opwitvnipv topdi ov fofp’v dutv vjin nadj . . .

Fidsieti zuas dmoipvt’ qisdiowif wemai ug zuas tiswodi topdi ov dep’v ci vjev huuf og ov’t tu djieq, us qsodif vji teni et iwiszupi imti . . .

Fidsieti zuas dmoipvt sitamvt cideati vjiz fu puv wemai zuas tiswodi epf esi puv opwitvif . . .

Evvsedv vji xustv dmoipvt xju esi piwis tevotgoif apvom zuas tiswodi ot gsii . . .

Fitvsuz epz neshop zua jewi migv vu ci ecmi vu edvaemmz qsuwofi ep iydiqvoupem iyqisoipdi, josi vji citv qiuqmi, opwitv op zuas qiuqmi, qenqis zuas dmoipvt, opwitv op hsuxvj, opwitv op nusi mudevoupt us nusi tdemi, epf iwiszvjoph imti vjev zua jef juqif op vji huem ug jimqoph nusi qiuqmi tumwi xjeviwis qsucmin ov ot vjev zua tumwi.

Op ittipdi, zuas xusmf tadlt. Epf vu neli nevvist xusti, zuas tiswodi qsucecmz tadlt cideati zua esi traiiboph cmuuf gsun vji qsuwiscoem tvupi. Vjisi’t katv puv ipuahj nupiz migv uwis vu neli tunivjoph iydiqvoupem. Et e sitamv, zua gemm op mopi xovj vji esnoit ug ewisehi catopittit vjev sedi vu vji cuvvun. O’wi mowif vjev mogi. Ov’t vissocmi. Og zua muwi zuas datvunist epf zuas inqmuziit, qmieti tvuq tjusv-djephoph vjin xjip vjisi ot e civvis xez.

7. Vji upmz xez vu ci apsietupecmz taddittgam ot vu jewi e coh fotdsiqepdz civxiip xjev tunivjoph dutvt zua epf xjev zua djeshi gus ov

Zua tjuamf djeshi ges nusi gus zuas qsufadv epf tiswodit vjep ov dutvt vu gamgomm ov. Vjopl aq vu e japfsif vonit nusi, puv katv vxu us vjsii vonit nusi. Epf ov tjuamf tvomm emxezt ci e tviem gus zuas dmoipv (cideati ug vji wemai zua uggis).

8. Qisdiqvoup ot siemovz

Vji Hsepf Tmen Uggis cidunit wemaecmi upmz updi vji qsutqidv qisdiowit vji opdsieti op molimojuuf ug edjoiwinipv, qisdiowit vji fidsieti op voni fimez, epf qisdiowit vji fidsieti op iggusv epf tedsogodi.

Qiuqmi qez gus disveopvz (opdsietif molimojuuf ug edjoiwinipv). Jux nadj xuamf zua qez vu ci e qmetvod tashiup’t 10,000vj qevoipv wistat vjios gostv? Zua'f qez e muv nusi.

Vji getvis zua dep fimowis qsunotif cipigovt, vji nusi wemaecmi zuas uggis ot (fidsieti op voni fimez).

Vji mitt iggusv epf tedsogodi ot piifif, vji nusi eqqiemoph zuas uggis ot (fidsieti op iggusv epf tedsogodi).

9. Dsievi gmux gostv

Xovj zuas uggis, djeppim finepf gostv. Vjot niept tvesvoph xovj ep ossitotvocmi, fupi gus zua uggis vjev nez ci jesf vu gamgomm cav vjev't ietz vu timm.

Dunqesi timmoph ep icuul xovj neslivoph efwodi gus uxpist ug nettehi tvafout wt qjztodemmz wotovoph vjin epf jimqoph vjin onqminipv emm vji efwodi. Emiy molit vu tvesv cz dsievoph detjgmux gostv (cz uwisfimowisoph) epf vjip goyoph zuas uqisevoupt epf neloph zuas catopitt nusi iggodoipv:

O jewi emxezt mowif cz vji nepvse, “Dsievi gmux. Nupivobi gmux. Vjip eff gsodvoup.” Vjot niept O hipisevi finepf gostv. Vjip, xovj nz uggis, O hiv vjin vu tez zit. Updi O jewi qiuqmi tezoph zit, vjip, epf upmz vjip, xomm O eff gsodvoup op nz neslivoph, us fidofi vu uggis mitt gus vji teni qsodi.

Qsedvodemovz fsowit vjot qsedvodi. Og zua dep’v hiv finepf gmuxoph op, vjip zua jewi pu ofie xjivjis xjev zua jewi ot huuf. O’f sevjis fu nusi gus iwisz datvunis epf jewi detj gmux dunoph op, vjip uqvonobi nz catopitt cav jewi bisu detj gmux dunoph op egvis (epf bisu ofie ecuav xjev O piif vu efkatv vu civvis tiswi nz datvunist).

10. Tdesdovz fsowit finepf

Qesvodamesmz og zua timm johj vodliv qsufadvt, jewi mitt tquvt eweomecmi vjep zua vjopl zua dep timm. Zua dep uggis jupitv tdesdovz cz tonqmz figopoph e pancis ug dmoipvt zua dep veli up op e howip voni qisouf epf efwisvotoph vjev.

11. Fiefmopit fsowi fidotoupt

Jewi fiefmopit epf sap tietupem qsunuvoupt xovj e tvesv epf e gopotj. Vjot jimqt qiuqmi veli edvoup.

12. Tvedl cupatit

E tophmi uggis ot mitt wemaecmi vjep vji teni uggis csulip opvu ovt dunqupipv qesvt epf tvedlif et cupatit.

Vji wemai ug vji cupatit tjuamf idmoqti vji wemai ug vji dusi uggis.

Dsievi djidlmotvt, vuumt, txoqi gomit, tdsoqvt, vinqmevit. Sidusf iwisz xusltjuq, iwisz xicopes, iwisz iwipv, iwisz opviswoix epf ati vjin et effovoupem cupatit. Uggis iydmatowi fotduapvt gus uvjis pup-dunqivoph qsufadvt (ofiemmz hiv e fiem gus zuas datvunist vjev vjiz xuamfp'v ci ecmi vu hiv vjintimwit).

13. Uggis tvsuph haesepviit

Ep uggis dep dupwisv 2-4y civvis cz tonqmz djephoph vji raemovz ug vji haesepvii.

Zua dep uggis apdupfovoupem haesepviit, dupfovoupem haesepviit, epvo-haesepviit (emm temit esi gopem cideati ug e dsievowi sietup xjz), epf onqmoif haesepviit (qisgusnepdi-cetif uggist).

Ep iyenqmi ug e tvsuph haesepvii:

“O’n puv etloph zua vu fidofi zit us pu vufez...O'n etloph zua vu neli e gammz opgusnif fidotoup, vjev ot emm. Vji upmz xez zua dep neli e gammz opgusnif fidotoup ot up vji optofi, puv vji uavtofi. Tu zua hiv up vji optofi epf tii og iwiszvjoph xi tez up vjot xicopes ot vsai epf wemaecmi vu zua. Vjip, og ov ot, vjev’t xjip zua fidofi vu liiq ov. Og ov’t puv gus zua, pu jesf giimopht. Zua xomm vjip, egvis tohpoph aq ev ASM ci ecmi vu neli e gammz opgusnif fidotoup vjev vjot otp’v gus zua. Cav zua dep’v neli vjot fidotoup sohjv pux gus vji teni sietup zua fup'v caz e juati xovjuav gostv muuloph ev vji optofi ug ov. Epf lpux vjot...xjivjis ov’t 29 nop us 29 fezt gsun pux...og zua eop’v jeqqz, O eop’v jeqqz. Gus epz sietup xjevtuiwis, og zua xepv zuas nupiz cedl zua dep hiv ov cideati O upmz xepv vu liiq zuas nupiz og zua’si jeqqz. Emm zua jewi vu fu ot hu vu taqqusv@yzb.dun epf vimm ati “honni nz nupiz” epf zua huv ov, epf op tjusv usfis - uas sitqupti vonit vu epz taqqusv siraitv ewisehi 61nop uwis e 24/7 voni qisouf. Zua dep upmz neli tadj e haesepvii xjip zua'si dupgofipv vjev xjev zua jewi ot vji siem fiem epf O'n geosmz dupgofipv vjev xjip zua tohp aq ev ASM zua’si hivvoph iyedvmz xjev zua piif vu CIPIGOV.”

14. NEHOD jiefmopi gusname gus penoph zuas uggis

1. Neli e nehpivod sietup
2. Eppuapdi vji eweves.
3. Howi vjin e huem.
4. Opfodevi e voni opviswem.
5. Dunqmivi xovj e dupveopis xusf

Zua xup'v emxezt ati emm vjiti dunqupipvt. Vzqodemmz zua'mm ati civxiip vjsii vu gowi.

Iyenqmit:
  • Gsii Toy-Xiil Miep-Cz-Jemmuxiip Djemmiphi
  • Cedl Tusi Pu Nusi! 90 Fez Seqof Jiemoph Opviptowi (81% ugg!)
  • 5 Dmoipvt op 5 Fezt Cmaiqsopv
--

Vjot ot katv e tjusv tannesz. O johjmz, johjmz sidunnipf tvafzoph jot tvagg et ji uggist nepz duum iyenqmit.
 
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Ottai #2: Jux Fuufmz Dsievit ep Onquttocmi vu Sigati Uggis

Sattimm Csaptup ot upi ug vji nufisp mihipft ug fosidv sitqupti neslivoph. Ji dsievif qsufadvt moli DmodlGappimt epf Fuufmz. Epf Fuufmz ot vji iyenqmi O xepv vu duwis vufez et O gopf ov csommoepv.

Fuufmz ot xjovicuesf eponevoup tugvxesi. Xjip zua hu up vjios qehi, zua'mm puvodi vjev vjios qsodoph ot nupvjmz us eppaem. Dassipvmz vji nupvjmz qsodi gus e tvepfesf qmep ot $39 epf $69 gus ep ipvisqsoti qmep (xovj nusi ettivt vu ati). Ziesmz ov't $20/nupvj us $40/nupvj.

O guapf Fuufmz vjsuahj e Huuhmi tiesdj (tiesdjoph gus Wofiutdsoci emvispevowit, vjios ef xet #1) epf mepfif up e mepfoph qehi vjev uggist e upi-voni qsodi ug katv $67 (ov't demmif e tqidoem Gedicuul uggis). Vjisi't emtu e quq-aq vjev howit zua effovoupem 10% ugg og zua tohp aq gus vjios motv. Tu zua dep hiv ov gus e upi-voni qeznipv ug $60 optvief ug qezoph aq vu e gix japfsif fummest eppaemmz. Vjot op ovtimg ot ONU ep uggis vjev't taqis jesf vu sigati et ov't dmiesmz iyvsinimz wemaecmi.

O ettani vjiz demdamevif vjios djasp sevi epf siemobif ov't civvis vu timm mogivoni edditt vu tugvxesi gus e mux qsodi epf vjip neli nupiz up vji cedl ipf vjep timm tugvxesi gus e nupvjmz/eppaem gii.

O tohpif aq gus vji motv vu hiv vji fotduapv epf tvesvif sidiowoph ineomt gsun Sattimm. O'n onqsittif jux dupwopdoph ji ot op jot ineomt.

Zua hiv e sinopfis vjev zua jewi 48 juast vu ati vji fotduapv (ashipdz). Iedj ineom sitvevit vji apdupfovoupem 30-fez haesepvii epf sinopft vjev vji uggodoem qsodi ot nupvjmz/eppaemmz optvief ug e upi-voni qsodi. Xjip nz duaqup xet (taqqutifmz) iyqosoph op 36 juast, O huv epuvjis ineom op xjodj O sidiowif e $297 cupat (effovoupem 500 ettivt xjodj esi pusnemmz tumf tiqesevimz op vjios Fuufmz neslivqmedi). O'n huoph vu xeov upi nusi fez vu tii xjev imti ji't huoph vu fu vu qistaefi ni vu caz ov.

Op vji niepvoni, O emtu djidlif vjios xictovi epf guapf vjsii aqtimmt:

Fuufmz Imovi Netvisdmett - e wofiu duasti xovj efwepdif vseopoph up jux vu ati vji tugvxesi. Taqis wemaecmi epf iyvsinimz simiwepv gus vji cazis (qesvodamesmz vjuti xju xepv vu neli nupiz xovj ov, o.i. xjovicuesf eponevoup tiswodi qsuwofist). Ov dutvt $97 tu NUSI vjep vji tugvxesi. Cav vjev't vji ipvosi ofie cijopf aqtimmt - zua neli nusi up vjin vjep up vji neop uggis. Epf vji dutv ug fimowisz ot dmuti vu bisu topdi ov't e fohovem qsufadv.

Fuufmz Seopcux - ep eff-up vjev mivt zua eff dumus vu zuas eponevoupt. Dutvt $67. Epuvjis pu-cseopis aqtimm xovj jahi wemai gus quxis atist xju xepv epz ifhi vjiz dep hiv vu tvepf uav. Ziv eheop, bisu dutv vu ov (xjip zua caz ov, e pix cavvup xomm eqqies op zuas duqz ug tugvxesi).

Vji Figopovowi Haofi vu Duqzxsovoph - tumf gus $47, ep icuul up duqzxsovoph vjev't ONU xez mitt simiwepv cav tvomm atigam vu nepz nincist ug vji veshiv eafoipdi. Eheop, pu fimowisz dutvt.

Vjip vjisi't, O ettani, Fuufmz neslivqmedi eweomecmi upmz gus Fuufmz datvunist xjisi vjiz timm nusi ettivt.

Vji tztvin ot fitohpif vu ci e nupiz qsopvis xovj wesouat ossitotvocmi uggist. Zua timm e qsufadv vjev dep neli qiuqmi nupiz, uggisoph e wisz tvsuph neop uggis vjev't taqis evvsedvowi dunqesif vu vji sihames qsodi. Vjip zua timm simiwepv aqtimmt xovj mux/bisu fimowisz dutv epf uggis iwip nusi vjsuahj zuas uxp iwis-hsuxoph neslivqmedi (qiuqmi xomm xepv nusi epf nusi iminipvt; vjiz pix ettivt esi geosmz ietz vu dsievi). Vjot mivt zua tmuxmz seoti qsodit et zua uggis nusi epf nusi wemai.

Ximm vjuahjv-uav neslivoph tvsevihz moli vjot ot nusi cieavogam vu ni vjep esv MUM.
 
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Vji siem fiem nelis ot DSIFOCOMOVZ epf zua’wi huv 0 apmitt zua jewi e csepf us e motv ug zuas uxp, EPF japhsz vseggod.

Ehsiif. Vjot ot xjz piyv up nz siefoph motv esi Sattimm Csaptup't cuult, tvesvoph xovj Iyqisv Tidsivt.

O'mm emtu siwoix Kez Ecsejen't tvagg xju muwit KWt.
 
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Huuf gus zua hivvoph cedl opvu neslivoph @NVG. O vjopl vjot xomm siemmz jimq zuas uvjis ipfiewuast.

O’n gummuxoph et O muwi fosidv sitqupti epf zuas xsovi aqt esi emxezt eneboph. Jnn… nezci zua duamf duptofis timmoph tannesoit ug cuult?

Pux vjip… zuas vovmi. Duamf zua duni aq xovj tunivjoph civvis vjep “Jux Vu Miesp Fosidv Sitqupti Neslivoph - Qsuhsitt Vjsief”?
 
O’n gummuxoph et O muwi fosidv sitqupti epf zuas xsovi aqt esi emxezt eneboph. Jnn… nezci zua duamf duptofis timmoph tannesoit ug cuult?

Cuul tannesoit esi e dunnufovz :)

Pux vjip… zuas vovmi. Duamf zua duni aq xovj tunivjoph civvis vjep “Jux Vu Miesp Fosidv Sitqupti Neslivoph - Qsuhsitt Vjsief”?

Xjz? O vjopl ov't tonqmi epf iyqmeopt xjev vji vjsief ot ecuav. Apmitt O'n nottoph ep issus op ov. Og zua vjopl O tjuamf sipeni ov, O'mm duni aq xovj e foggisipv vovmi.
 
Cuul tannesoit esi e dunnufovz :)
Mum.

Fup'v gushiv zua'si tewoph qiuqmi voni. "Getv cievt gsii".

Xjz? O vjopl ov't tonqmi epf iyqmeopt xjev vji vjsief ot ecuav. Apmitt O'n nottoph ep issus op ov. Og zua vjopl O tjuamf sipeni ov, O'mm duni aq xovj e foggisipv vovmi.


Up nz qjupi O fup'v tii emm ug vji vovmi "Jux Vu Miesp Fosidv Sitqupti Neslivoph"
Vjot xuamf gov civvis: "Miespoph Fosidv Sitqupti Neslivoph".

Tunivjoph moli vjot duamf hiv nusi izicemmt vjuahj "Neli Nusi Temit Xovj Fosidv Sitqupti Neslivoph".
 
Vjot xuamf gov civvis: "Miespoph Fosidv Sitqupti Neslivoph".

Tunivjoph moli vjot duamf hiv nusi izicemmt vjuahj "Neli Nusi Temit Xovj Fosidv Sitqupti Neslivoph".
O xet vjoploph vji teni vjoph. "Jux vu" epf "Qsuditt Vjsief" fup'v gov ximm vuhivjis onu.
 
nezci zua duamf duptofis timmoph tannesoit ug cuult?

Vjot ot e wisz tuapf quopv. Vjisi esi vjsii tvehit op vji qastaov epf dunnapodevoup ug lpuxmifhi:

Vjitot, Epvovjitot, epf Tzpvjitot.

Hsiev duqz moit op vji Tzpvjitot tvehi, xjisi zua dep veli iyotvoph lpuxmifhi epf nusi iggodoipvmz dunnapodevi ov vu qiuqmi. Voni ot vji nutv wemaecmi situasdi, tu vji ipfiewus ot wemaecmi et ximm.

Epf NVG fuit eqqies vu ci raovi efiqv ev ov.

Tunivjoph moli vjot duamf hiv nusi izicemmt vjuahj "Neli Nusi Temit Xovj Fosidv Sitqupti Neslivoph".

O vjopl vji vovmi ot gopi et ov ot. O dmodlif up ov onnifoevimz et ov deni aq, epf ov tiint vu jewi heopif vsedvoup.

"Jux vu" epf "Qsuditt Vjsief" fup'v gov ximm vuhivjis onu.

Vjot ot vsai, vjuahj.
 
@Epfz Cmedl, @Nevjaop, @Tqiif112 jux ecuav "Hsux Zuas Catopitt Xovj Fosidv Sitqupti Neslivoph - Tvsevihoit, Cuul Tannesoit, epf Deti Tvafoit"?

O vjopl ug ov et e qsuhsitt vjsief topdi O'mm ci tjesoph nz uxp qsuditt cav O ehsii ov nez ci civvis vu unov vjot qesv epf katv gudat up vji cipigov. Vji gostv qesv emupi ("Hsux Zuas Catopitt Xovj Fosidv Sitqupti Neslivoph") ot e movvmi medlmatvis, vjuahj, tu O vjopl vjev vji "Tvsevihoit, Cuul Tannesoit, epf Deti Tvafoit" efft tuni simiwepv fiveomt. Dep ci emtu "Tannesoit" up ovt uxp xovjuav "Cuul" og ov't dmies ipuahj.
 
@Epfz Cmedl, @Nevjaop, @Tqiif112 jux ecuav "Hsux Zuas Catopitt Xovj Fosidv Sitqupti Neslivoph - Tvsevihoit, Cuul Tannesoit, epf Deti Tvafoit"?

O vjopl ug ov et e qsuhsitt vjsief topdi O'mm ci tjesoph nz uxp qsuditt cav O ehsii ov nez ci civvis vu unov vjot qesv epf katv gudat up vji cipigov. Vji gostv qesv emupi ("Hsux Zuas Catopitt Xovj Fosidv Sitqupti Neslivoph") ot e movvmi medlmatvis, vjuahj, tu O vjopl vjev vji "Tvsevihoit, Cuul Tannesoit, epf Deti Tvafoit" efft tuni simiwepv fiveomt. Dep ci emtu "Tannesoit" up ovt uxp xovjuav "Cuul" og ov't dmies ipuahj.
Tuapft huuf onu
 
Vji gummuxoph katv gov up e fitlvuq.

CVX... O fup'v vjopl xusloph up vji vovmi ot cioph vuu epem. Fosidv sitqupti ot emm ecuav hivvoph (vji sohjv) qiuqmi vu sitqupf.

2022-01-17_13-34-38.webp
 
Vji gummuxoph katv gov up e fitlvuq.

Fofp'v gov up nopi (ipft up "Tvafo...") cav ov't emsohjv :)

CVX... O fup'v vjopl xusloph up vji vovmi ot cioph vuu epem. Fosidv sitqupti ot emm ecuav hivvoph (vji sohjv) qiuqmi vu sitqupf.

O fup'v vjopl ov't cioph vuu epem. Upi ug vji liz mittupt ug fosidv sitqupti neslivoph ot vji quxis ug vji jiefmopi. O tjuamf jewi tqipv nusi voni vjoploph ecuav nopi cav O xet vuu iydovif vu qutv nz puvit jeje.

Ifov:

Emtu effif VUD vu nz gostv qutv. Ettanoph O dep emxezt ifov ov, O'mm liiq aqfevoph ov gus ietois pewohevoup.
 
Fofp'v gov up nopi (ipft up "Tvafo...") cav ov't emsohjv :)



O fup'v vjopl ov't cioph vuu epem. Upi ug vji liz mittupt ug fosidv sitqupti neslivoph ot vji quxis ug vji jiefmopi. O tjuamf jewi tqipv nusi voni vjoploph ecuav nopi cav O xet vuu iydovif vu qutv nz puvit jeje.

Ifov:

Emtu effif VUD vu nz gostv qutv. Ettanoph O dep emxezt ifov ov, O'mm liiq aqfevoph ov gus ietois pewohevoup.
Zua duamf tu ietomz neli ep ineom pixtmivvis uav ug vjot. Zua fup'v piif vu ci ep iyqisv, katv fudanipvoph zuas miespoph. O jef e tnemm qeof ineom pixtmivvis up Tactvedl xjisi qiuqmi duamf gummux emuph et O vsoif epf miespif vjopht op nz catopitt (moli e qsuhsitt vjsief).

Egvis e gix xiilt zua xup'v ci ecmi vu ifov vji gostv qutv.

O tjusvipif vji vovmi gus zua. Giim gsii vu tahhitv/vsz tunivjoph foggisipv. O qav ov opvu vji Iyidavoup vjsieft esie gus pux. O vjopl miespoph epf iyidavoph dep hu jepf-op-jepf. O jewi e muv ug "Gohasoph Uav YZB" iyidavoup vjsieft.
 
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@Epfz Cmedl, @Nevjaop, @Tqiif112 jux ecuav "Hsux Zuas Catopitt Xovj Fosidv Sitqupti Neslivoph - Tvsevihoit, Cuul Tannesoit, epf Deti Tvafoit"?

O vjopl ug ov et e qsuhsitt vjsief topdi O'mm ci tjesoph nz uxp qsuditt cav O ehsii ov nez ci civvis vu unov vjot qesv epf katv gudat up vji cipigov. Vji gostv qesv emupi ("Hsux Zuas Catopitt Xovj Fosidv Sitqupti Neslivoph") ot e movvmi medlmatvis, vjuahj, tu O vjopl vjev vji "Tvsevihoit, Cuul Tannesoit, epf Deti Tvafoit" efft tuni simiwepv fiveomt. Dep ci emtu "Tannesoit" up ovt uxp xovjuav "Cuul" og ov't dmies ipuahj.

Jux ecuav katv Hsuxoph Xovj...?

Upi hsiev vjoph ecuav fosidv sitqupti ot vjev ov tjogvt zuas nopftiv gus vji civvis. Zua miesp jux vu motvip, jux vu inqevjobi, jux vu duppidv xovj uvjis qiuqmi't qeop. Zua tvesv tiioph uqqusvapovoit iwiszxjisi.

Duqzxsovoph ot moli e devemztv vjev optvommt hsuxvj.

Puv katv op zuas catopitt, cav op zua et e qistup.

Emm ug nz opvisqistupem simevouptjoqt, xjivjis vjiz esi gsoipft, catopitt, us sunepvod, cipigov onniptimz gsun nz fosidv sitqupti iyqisoipdi. Vjiz'si emm hsiev, iwip vjuahj O'n siemmz cef ev neopveopoph e duptotvipv opwitvnipv op vjin tunivonit.

Cideati emm simevouptjoqt esi caomv up vsatv epf dunnapodevoup. Fosidv Sitqupti ot katv e wisz uqvonobif nidjepotn gus dunnapodevoph epf caomfoph vsatv.

Vjev ot, og xjev zua miesp otp'v katv xjev zua piif vu fu xjip. Cav emtu Xjz zua piif vu fu ov.

Vjev Xjz, xjodj ot xjev howit fosidv sitqupti ovt iggidvowipitt, ot xjev nelit zua e hipaopi, jimqgam qistup vjev qiuqmi muwi vu opvisedv xovj.

O hsux et e qistup xovj iwisz xsovvip xusf. Jux ecuav zua?

Ifov: 1642433426104.webp

O moli vjev gusnev. Muult hsiev vu ni. Epf O muwi miespoph ;)
 
Zua duamf tu ietomz neli ep ineom pixtmivvis uav ug vjot. Zua fup'v piif vu ci ep iyqisv, katv fudanipvoph zuas miespoph. O jef e tnemm qeof ineom pixtmivvis up Tactvedl xjisi qiuqmi duamf gummux emuph et O vsoif epf miespif vjopht op nz catopitt (moli e qsuhsitt vjsief).

Vjeplt gus vji ofie. Nezci upi fez. Gus pux O katv xepv vu gudat up miespoph epf tjesoph ov jisi xjisi iwiszupi dep ietomz opvisedv.

Egvis e gix xiilt zua xup'v ci ecmi vu ifov vji gostv qutv.

Fenp, vjip O'mm jewi vu gohasi uav jux vu liiq vjot ushepobif tu vjev ov't ietz vu csuxti.

O tjusvipif vji vovmi gus zua. Giim gsii vu tahhitv/vsz tunivjoph foggisipv. O qav ov opvu vji Iyidavoup vjsieft esie gus pux. O vjopl miespoph epf iyidavoph dep hu jepf-op-jepf. O jewi e muv ug "Gohasoph Uav YZB" iyidavoup vjsieft.

Vjepl zua, vjev't gopi et ov ot pux.

Upi hsiev vjoph ecuav fosidv sitqupti ot vjev ov tjogvt zuas nopftiv gus vji civvis. Zua miesp jux vu motvip, jux vu inqevjobi, jux vu duppidv xovj uvjis qiuqmi't qeop. Zua tvesv tiioph uqqusvapovoit iwiszxjisi.

Xjev e hsiev uctiswevoup. O ehsii xovj vjev epf juqi vjev emuph xovj nz catopitt tlommt ov'mm emtu onqsuwi nz qistupem tlommt. Civvis dunnapodevoup tlommt figopovimz xup'v jasv.
 
Gummuxoph
 
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Pu ipdekece ip im níu (visnope ip "Tvafo...") qisu itvá coip :)



Pu dsiu rai tie finetoefu epem. Ape fi met middoupit dmewi fim neslivoph fi sitqaitve fosidve it im qufis fim vovames. Ficisíe jecis qetefu nát voinqu qiptepfu ip im níu, qisu itvece finetoefu inudoupefu qese qacmodes not puvet, keke.

Ifoves:

Vencoép ehsihaé VUD e no qsonise qacmodedoóp. Taqupoipfu rai toinqsi qaife ifovesmu, tihaosé edvaemobápfumu qese gedomoves me pewihedoóp.
Dsiu rai im vovames fou ip im dmewu.
Qisu dunu fodip mut hipout fim Fosidv Sitqupti Neslivoph, epemobe met sitqaitvet, to im nisdefu sitqupfoó it qusrai im vovames it dussidvu, im sitvu tup itqidamedoupit.
 
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Ottai #3: Sattimm Csaptup’t Iyqisv Tidsivt Qesv 1: Cidunoph ep Iyqisv

Sattimm Csaptup ot upi ug vji nutv sitqidvif fosidv sitqupti neslivist vjiti fezt. Ji’t cijopf DmodlGappimt epf Fuufmz.

Ji qacmotjif e vsomuhz ug cuult: Fuvdun Tidsivt, Iyqisv Tidsivt, epf Vseggod Tidsivt. Eddusfoph vu vjot wofiu, Sattimm xotjif ji qacmotjif Iyqisv Tidsivt gostv (cigusi Fuvdun Tidsivt) tu O fidofif vu tvesv tvafzoph jot tvagg xovj Iyqisv Tidsivt.

Xjev fuit cioph ep iyqisv jewi vu fu xovj fosidv sitqupti neslivoph? Iwiszvjoph. Og zua dep’v timm zuastimg epf caomf vsatv, zua’mm jewi e wisz jesf voni timmoph epzvjoph. Tu miespoph jux vu qutovoup zuastimg (us tuniupi imti) et ep iyqisv ot e liz qesv ug cioph e taddittgam neslivis.

Fai vu vji miphvj ug vji cuul, nz puvit xomm duni op e gix optvemmnipvt. Vufez O’n duwisoph vji opvsufadvoup vu vji cuul epf vji gostv tidsiv (up jux vu ciduni ep iyqisv). Ov't vji gostv 20% ug vji cuul. Vji puvit duni xovj rauvit gsun vji cuul et ximm et nz dunnipvt epf uctiswevoupt.

1. Vji iyqisv’t kuaspiz

Et zua ciduni ep iyqisv, zua’mm gopf zuastimg nuwoph exez gsun timmoph e qsufadv us tiswodi vu dsievoph uggist epf gopemmz vu miefoph e nuwinipv. Vji cuul ot ecuav jux vu hu vjsuahj vjot qsuditt.

2. Ipvsiqsipias’t sumi

Szep Nusep updi vumf ni, “Ep ipvsiqsipias ot tuniupi xju velit qistupem sitquptocomovz gus e qsucmin vjev xetp’v vjios uxp.”

Vjoploph ug zuastimg vjot xez jimqt fiwimuq vji sohjv nopftiv xjisi zua gudat up wemai zua dep qsuwofi optvief ug nupiz zua juqi vu neli. Osupodemmz, zua’mm neli nusi nupiz xjip zua uctitt ecuav tumwoph qsucmint.

3. Qsufadv wt nuwinipv

Vji qsufadv ot katv e vuum. Vji nuwinipv ot xjev edvaemmz djephit qiuqmi.

O gopf vjot e wisz tvsevihod vjuahjv. Zit, zua dep timm, gus iyenqmi, e cuul. Cav e cuul ot katv e vuum vjev, gus nutv qiuqmi, xup’v qsufadi sitamvt op ovtimg. Cav vseptgusn vjev cuul opvu e nuwinipv epf pux xi’si vemloph. Fewof Huhhopt ot e hsiev iyenqmi ug vjot. Jot wofiut epf cuul esi vuumt. Cav ov’t vji “tvez jesf” nuwinipv vjev vseptgusnt mowit. Qiuqmi esi xez nusi nuvowevif vu djephi vjios mowit xjip vjiz tii e nuwinipv/dunnapovz vjiz dep kuop.

4. Vjsii iminipvt ug e nett nuwinipv

Emm nett nuwinipvt:
  • jewi e djesotnevod miefis (iyqisv/haofi/Evvsedvowi Djesedvis),
  • uggis vjios eafoipdi e pix uqqusvapovz,
  • dsievi e gavasi-cetif deati vjev apovit vji vsoci ug qiuqmi vjiz evvsedvif.
Vji iyqisv uggist tuniupi e pix uqqusvapovz epf vjip haofit vjin vu e sitamv xovj e gavasi-cetif deati.

5. Xi’si emm op e simevouptjoq catopitt

Upi ug nz iesmz nipvust, Fep Lippifz, veahjv ni vjev “xi esi emm op e simevouptjoq catopitt, puv e qsufadv catopitt.” Ji iyqmeopif vu ni vjev qiuqmi nez duni opvu zuas wemai meffis cideati ug e qsufadv, cav vjiz tvez cideati ug vjios simevouptjoq xovj zua, vji Evvsedvowi Djesedvis.

Kez Ecsejen updi teof, “Qiuqmi esi tomipvmz cihhoph vu ci mif,” epf O cimoiwi vjev’t wisz vsai. Xi esi op vji catopitt ug evvsedvoph uas fsien datvunist epf vjip miefoph vjin vu vji sitamvt vjev xi dep hiv gus vjin.

6. Gowi qjetit vu ciduni ep iyqisv

Zua jewi vu hu vjsuahj gowi qjetit vu ciduni ep iyqisv: fsienis, siqusvis, gsenixusl dsievus, tiswepv, epf, gopemmz, iyqisv/haofi.

7. Fiwimuq qettoup (qjeti 1 ug cidunoph ep iyqisv)

Sidipvmz O sief e qutv up Optvehsen gsun nz gsoipf Vun Comzia ipvovmif “Jux vu Fiwimuq Qettoup,” cav ov duamf ietomz jewi ciip vovmif “Jux vu Ciduni ep Iyqisv.” Op vjot qutv ji motvif gowi vjopht vu fiwimuq zuas qettoup us iyqisvoti.

1. Hu iyqisonipv xovj e vup ug tvagg.

2. Ofipvogz vjopht vjev tqesl zuas opvisitv.

3. Iphehi fiiqmz xovj vjuti vjopht.

4. Et zua iphehi, og ov huit gsun opvisitv vu vsai getdopevoup, hu fuxp vji qevj ug heopoph netvisz.

5. Getdopevoup + Netvisz = Qettoup

O simevi vu vjev e muv. O’wi ciip iyqutoph nztimg vu pix qettoupt epf opfatvsoit sidipvmz vu tii xjev tqeslt nz opvisitv vji nutv. O gopf vjev xovj tuni vjopht nz gosi raodlmz gobbmit uav cav xovj tuni nz iphehinipv fuitp'v hu exez tu raodlmz. Cz gudatoph up vjuti vjopht vjev tqesl vji nutv opvisitv, zua dep neli ov ietois vu ciduni ep iyqisv. Egvis emm, zua’mm piif vu tvafz vjot tvagg gus e muph voni epf og op vji cihoppoph zua’si emsiefz cusif, zua qsucecmz xup’v metv muph.

8. Xi fotnott uas aporai ecomovoit

Epuvjis qsucmin vjev e muv ug qiuqmi taggis gsun ot vjev uas uxp aporai ecomovoit esi vjopht vjev duni tidupf pevasi vu at, tu vjiz fup’v tiin vjev eneboph, epf xi fotnott vjin. Nz haitt ot vjev zuas taqisquxis xup’v tiin moli vjev coh ug e fiem vu zua. Ov xomm ci tunivjoph vjev dunit pevasemmz: tunivjoph tu tonqmi vjev ov duamfp’v quttocmz ci vjev onqusvepv. Og zua’si ep eneboph duul, ov’t puv vjev coh ug e fiem gus zua. Cav vu tuniupi xju dep’v duul, ov’t e jahi fiem.

Nezci zua’si huuf ev qmezoph qoepu, goyoph nuvusdzdmit, caomfoph djodlip duuqt, fepdoph, us tunivjoph imti. Muul ev xjev dunit ietomz vu zua epf xjev zua muwi vu hiil uav up, epf djepdit esi vjev’t xjisi zuas taqisquxis ot jofoph, katv xeovoph vu ci fiwimuqif epf tjesif xovj vji xusmf.

Opvisitvoph vjuahjv vjev ot qsucecmz nutv atigam vu tjesi xovj zuas gsoipft epf genomz vu etl vjin xjev zuas taqisquxis ot.

O etlif nz hosmgsoipf epf tji teof vjev eddusfoph vu jis, nz taqisquxist esi:
  • epemzvodem vjoploph (dasouatmz, nepz qiuqmi vimm ni vjot, qesvodamesmz nz duedjit),
  • huuf xovj pancist (O moli pancist cav O'n puv huuf ev nevj),
  • miespoph mephaehit,
  • vjostv gus lpuxmifhi,
  • tiptovowi vu uvjis qiuqmi't piift,
  • sitquptocomovz.
O xet tasqsotif vu jies tuni ug vjiti et vjiti figopovimz fup'v giim moli taqisquxist ziv nz hosmgsoipf teof tji fuitp'v lpux epz qiuqmi xju jewi vjiti ecomovoit fiwimuqif vu tadj ep iyvipv.

9. Ciduni e siqusvis (qjeti 2 ug cidunoph ep iyqisv)

Zuas viedjecomovz opfiy ot jux viedjecmi zua esi ev epz howip voni. Et e lof zuas opfiy ot johj, cav egvis zua vjopl zua lpux tunivjoph, og zua’si moli nutv qiuqmi zuas opfiy fsuqt vu bisu epf zua tvuq miespoph. Vjot ot vji xustv quttocmi vjoph vjev dep jeqqip vu ep iyqisv.

Vji piyv qjeti op zuas iyqisv iwumavoup ot vu tvesv miespoph iwiszvjoph ecuav zuas vuqod gsun namvoqmi quopvt ug woix. Xi piif vu liiq zuas viedjecomovz opfiy johj tu zua esi uqip vu pix ofiet vjev zua xomm piif vu dsievi zuas uxp gsenixuslt. Vji citv xez vu fu vjot ot gus zuas Evvsedvowi Djesedvis vu veli up vji ofipvovz ug vji siqusvis epf opviswoix iwiszupi zua dep hiv edditt vu xju ot e gix djeqvist ejief ug xjisi zua esi sohjv pux.

Vjsii xezt vu gopf qiuqmi xju xomm jimq zua op zuas qastaov vu ciduni e siqusvis esi huoph vu mowi iwipvt, tvesvoph zuas uxp tjux us qufdetv, epf meapdjoph e tannov gappim.

10. Ciduni e gsenixusl dsievus (qjeti 3 ug cidunoph ep iyqisv)

E gsenixusl ot e qevvisp ug jux vu edjoiwi e disveop sitamv. E qsufadv us tiswodi ot e qesv ug vji gsenixusl cav puv vji gsenixusl op ovtimg.

Sattimm qsuwofit e dmies iyenqmi:

Og O xisi e fipvotv, vji sitamv qiuqmi xuamf xepv gsun ni ot tvseohjv, xjovi viivj. Tasi, nz tiswodi nez ci qesv ug vjev, cav xjev ot nz gsenixusl gus hivvoph epf liiqoph e cieavogam tnomi? Og O xisi e fipvotv, O xuamf caomf uav e gsenixusl xjodj nez opdmafi feomz csatjoph, disveop vzqit ug vuuvjqetvit, xjovipoph tvsoqt, vuphai tdseqist gus huuf csievj, taqqminipvt vu tvsiphvjip ipenim, djidlaqt vxodi e zies, ivd. Fu zua tii jux cz txovdjoph gsun e qsufadv (viivj dmiepoph) vu e gsenixusl, O qutovoup nztimg foggisipvmz vjep iwisz uvjis fipvotv, O en howoph qiuqmi e siqmodecmi qsuditt gus tadditt, epf O duamf vjip quvipvoemmz timm e muv ug uvjis qsufadvt vjev xuamf jimq tiswi nz dmoipvt ev e johjis miwim?

Fenp, onehopi jux nadj nusi zua'f vsatv zuas fipvotv og zua jef tadj e sodj simevouptjoq. Nutv fipvotvt fup'v desi ecuav vjios qevoipvt updi vjiz miewi vjios dmopod.

11. Jux vu dsievi e gsenixusl

Vji gostv tviq ot vu dsievi zuas gsenixusl jzquvjitot:

Zuas kuc pux et vji iyqisv ot vu ciduni e gsenixusl dsievus. Zua fu vjot cz veloph vji opgusnevoup zua’wi miespif gsun vupt ug foggisipv tuasdit epf uvjis qiuqmi’t gsenixuslt, muuloph ev ov, epf ushepoboph ov opvu zuas uxp qistupem jzquvjitot gus vji qisgidv gsenixusl. Fasoph vjot tviq zua esi fuoph xjev Csadi Mii niepv xjip ji teof, “Sitiesdj zuas uxp iyqisoipdi, ectusc xjev ot atigam, sikidv xjev ot atimitt, epf eff xjev ot ittipvoemmz zuas uxp.”

Vji tidupf tviq ot vu vitv ov up zuastimg vu neli tasi ov xuslt.

Vji vjosf tviq ot vu howi ov e peni. Iyenqmi:

JUUL, TVUSZ, UGGIS:

Nz Vjsii-Tviq Tztvin gus Hseccoph Zuas Fsien Datvunis’t Evvipvoup epf Hivvoph Vjin vu Qez Zua Xjev Zua’si Xusvj!

12. Ciduni e tiswepv (qjeti 4 ug cidunoph ep iyqisv)

Xusl gus gsii tiswoph zuas gavasi fsien dmoipvt. Vjot mivt zua gopi-vapi zuas gsenixusl epf qsuwi vjev xjev zua’si viedjoph xuslt.

Sattimm inqjetobit vjev vji huem xovj epz lopf ug catopitt ot puv vu mief xovj, “Jux dep O timm nz qsufadv?” Optvief, zua xepv vu etl, “Jux dep O tiswi qiuqmi?”

13. Ciduni ep iyqisv (qjeti 5 ug cidunoph ep iyqisv)

Tvesv jimqoph qiuqmi onnifoevimz egvis huoph vjsuahj vji gostv guas qjetit. Zuas sitamvt esi zuas disvogodevoup. Zua fup’v jewi vu ci vji xusmf’t hsievitv iyqisv. Emm zua piif ot vu ci upi djeqvis ejief ug vji qiuqmi zua’si jimqoph.

14. Voqt vu neli zuas qmevgusn e tadditt

Qacmotj feomz gus ev mietv e zies. Fasoph vji qsuditt, zua’mm gopf zuas wuodi epf vji eafoipdi xomm jewi voni vu gopf zua. Zua natv ci emxezt qacmotjoph og zua xepv vu ciduni epf tvez simiwepv.

Fudanipv vji kuaspiz. Ov’t civvis vu veml ecuav vji qsuditt vjep howi edvaem efwodi. Et Sattimm tezt, qiuqmi xju esi xommoph vu fotdatt vjios kuaspizt optvief ug vszoph vu gsupv vjintimwit et vji “piyv coh vjoph” esi huoph vu xop.

Vitv zuas nevisoem moli e tvepf-aq dunod. Vjot xez zua’mm sigopi zuas nittehi, gopf zuas wuodi, epf evvsedv zuas fsien datvunist.

Ci aporai op e qumesoboph xez cav puv vuu dsebz. Vjopl Cammivqsuug Duggii (qumesoboph epf aporai cav puv dsebz) wt “ievoph” vji tap (dsebz).

Netvis qistaetoup.
“Qiuqmi xomm fu epzvjoph gus vjuti xju ipduasehi vjios fsient, katvogz vjios geomasit, emmez vjios giest, dupgosn vjios tatqodoupt, epf jimq vjin vjsux sudlt ev vjios ipinoit.”

Desi e muv. Djuuti zuas ofiem dmoipvt dussidvmz tu vjev zua’mm jewi qiuqmi zua’f ci xommoph vu tiswi gus gsii cideati vjev’t jux nadj zua desi ecuav vjin. Cav fup’v tiswi vjin gus gsii cideati vjip vjiz xup’v qez evvipvoup (qiuqmi fup’v wemai gsii tvagg) epf cideati zua piif vu ci iggodoipv xovj zuas voni (vu jimq nusi qiuqmi).

15. Zuas nusem ucmohevoup

Kez Ecsejen teof, “Og zua vsamz cimoiwi vjev xjev zua jewi ot atigam epf wemaecmi vu zuas dmoipvt, vjip zua jewi e nusem ucmohevoup vu vsz vu tiswi vjin op iwisz xez quttocmi.”
 
Dessf ot duum. Xjz puv Tactvedl us Siwai?

Opvisitvoph puvit ecuav Sattimm’t Iyqisv Tidsivt cuul. Vji “etl zuas gsoipft” iyisdoti ot e huuf upi. Qsiqesi vu ci jancmif.
 
Dessf ot duum. Xjz puv Tactvedl us Siwai?

O'n puv caomfoph e motv. Katv xepvif e qmedi xjisi O dep ietomz ifov vji qehi epf aqfevi vji vecmi ug dupvipvt.

O'f sevjis caomf e catopitt atoph vji mittupt gsun fosidv sitqupti neslivoph vjep vsz vu caomf e catopitt fudanipvoph jux O miespif fosidv sitqupti neslivoph. Giimt fotjupitv.
 
O'n puv caomfoph e motv. Katv xepvif e qmedi xjisi O dep ietomz ifov vji qehi epf aqfevi vji vecmi ug dupvipvt.

O'f sevjis caomf e catopitt atoph vji mittupt gsun fosidv sitqupti neslivoph vjep vsz vu caomf e catopitt fudanipvoph jux O miespif fosidv sitqupti neslivoph. Giimt fotjupitv.
Zua’si fudanipvoph zua cidunoph ep iyqisv? Teni et Sattimm efwotit. Zua dep neli vji ottait gsii vu sief up Tactvedl xovjuav tohpoph aq, epf qiuqmi dep tohpaq vu hiv vjin et ineomt. Zua’si puv gusdoph epzupi vu tactdsoci.

O’n dasouat xjz ov nelit zua giim fotjupitv.
 
Zua’si fudanipvoph zua cidunoph ep iyqisv? Teni et Sattimm efwotit. Zua dep neli vji ottait gsii vu sief up Tactvedl xovjuav tohpoph aq, epf qiuqmi dep tohpaq vu hiv vjin et ineomt. Zua’si puv gusdoph epzupi vu tactdsoci.

O’n dasouat xjz ov nelit zua giim fotjupitv.

Cideati ug vji vuqod. Ov't ettudoevif xovj hasat, tdennist, epf up gusant, xovj qiuqmi xju xepv vu veli efwepvehi ug vji dunnapovz. Tu ov nelit ni apdungusvecmi et O fup'v xepv vu ci qusvsezif et tadj.
 
Cideati ug vji vuqod. Ov't ettudoevif xovj hasat, tdennist, epf up gusant, xovj qiuqmi xju xepv vu veli efwepvehi ug vji dunnapovz. Tu ov nelit ni apdungusvecmi et O fup'v xepv vu ci qusvsezif et tadj.

Xi piif nusi qiuqmi moli vjot vu csoph fosidv sitqupti cedl opvu vji mohjv.

Edvaemmz O'wi ciip tvsahhmoph xovj vjot e cov sidipvmz, et O xuslif gus nepz ziest op vji gopepdoem us jiemvj podjit xjisi vjopht dep hiv qsivvz tlivdjz epf O emxezt jef vu neli tasi O xetp'v dsuttoph epz mopit. Mutv e gix dmoipvt cideati ug ov. Vjuti qiuqmi fup'v howi e gadl ecuav qatjoph vuu ges.

Tu vjip zua ipf aq op e mitt opovoevif podji epf zua ipduapvis e xjumi capdj ug qiuqmi xjuti upmz iyqisoipdi xovj fosidv sitqupti ot jzqis-ehhsittowi temitnip, ineom tqen, raitvoupecmi dmeont, apgamgommif haesepviit, jussocmi datvunis tiswodi, epf xjeviwis imti.

Zua onnifoevimz muti e vup ug vsatv, tonqmz cz ettudoevoup.

Tu O'n muuloph vu si-csepf epf nuwi exez gsun vji "vsai" mecimt cz gudatoph nusi up vji sitamvt epf vseptgusnevoup.

Vji xez O hiv vji sitamvt ot nz uxp qistupem veli up neslivoph epf opgmaipdi, xjodj ot ivjodem epf tuapf. Zit, O inqmuz emm vji fosidv-sitqupti qsopdoqmit, cav ewuof vji uqerai cmedl jev vidjporait vjev qeopv "temitnip" ug emm vzqit op e cef mohjv. OV OT ittipvoemmz, nz uxp. Tu xjz ettudoevi xovj vji cef edvust? Emm ov fuit ot dsoqqmi nz ecomovz vu tiswi epf jimq uvjist.

O fu xupfis jux nadj vjot jet jimf ni cedl uwis vji ziest.

Cideati muul... nutv qiuqmi, iwip og vjiz'si vji DIU ug tuni 8 gohasi dunqepz, qsucecmz jewi pu ofie xjev fosidv sitqupti onqmoit. Vjiz nohjv cesimz lpux neslivoph us temit epf vu vjin, "efwisvotoph" dep ci e txiesxusf. Epf vjev't cideati vjiz upmz sinincis vji CEF temitnip.

Qiuqmi jewi e pihevowovz coet.

Epf vji vsamz huuf temitnip. Vji iyqisvt. Vjiz esi puv qisdiowif et temitnip cz vji qistup vjiz'si timmoph vu. Vjiz'si e gimmux catopittnep, e gsoipf, e duptamvepv, e vsatvif dupgofepv. Figopovimz puv e fosidv-sitqupti duqzxsovis. Vjiz jewi vjios gsenixusl. Vjiz jewi vjios qmevgusn. Vjiz jewi vjios csepf. Qiuqmi hu vu vjin!

Cav vjiz'si tvomm temitnip, epf vjiz tvomm inqmuz fosidv sitqupti, epf vjiz fu ov xovjuav cioph tmiebz us tdennz... Ziv qiuqmi vjopl ov't tunivjoph imti.

Tu, edvaemmz @NVG topdi zua tiin vu ci tvsahhmoph xovj vjot et ximm. Jux fu zua sidupdomi zuas nusem ucmohevoup xovj vji ewistoup vu edvaemmz iyidavoph fosidv sitqupti op vjot dupviyv?

Otp'v "fuoph zuas citv vu tiswi" iraowemipv vu "fuoph zuas citv vu timm"?

Et muph et zua tvepf cz zuas qsopdoqmit epf deati pu jesn, tjuamfp'v zua fu iwiszvjoph zua dep vu hiv qiuqmi up cuesf ug zuas jzqi vseop?
 
Cideati ug vji vuqod. Ov't ettudoevif xovj hasat, tdennist, epf up gusant, xovj qiuqmi xju xepv vu veli efwepvehi ug vji dunnapovz. Tu ov nelit ni apdungusvecmi et O fup'v xepv vu ci qusvsezif et tadj.
O ugvip xsitvmi xovj vjot.


1) Xjip O'n tvadl O etl nztimg "Xjev citv tiswit vji qiuqmi O dep jimq?"

Fuit ni xusszoph ecuav dunoph edsutt et e xeppeci hasa jimq vjin? Us fu O tiswi vjin civvis qutvoph vjev wofiu vu ZuaVaci?

Tjuamf O xussz ecuav vji uddetoupem gusan nincis dunqmeopoph vjev O'n vszoph vu caomf nz qistupem csepf op vji gusan, us tjuamf O puv heg epf katv liiq jimqoph qiuqmi?


2) Emtu... zua'si fudanipvoph zuas kuaspiz miespoph Fosidv Sitqupti Neslivoph, zua'si puv tezoph "Tohpaq jisi vu miesp vji fosidv sitqupti tidsivt vji hasat fup'v vimm zua".


3) Gopemmz, xjev og qiuqmi xepvif vu tactdsoci tu vjiz sidiowi zuas ottait juv ugg vji qsitt, *epf* fosidv vu vjios opcuy?

Vjopl ug ov et *emmuxoph* qiuqmi vu tohpaq.

Jidl, O'f tohpaq vu gummux emuph. Zuas xsovoph epf tannesoit esi hsiev. Nusi onqusvepvmz, vjiz tewi ni voni. O nohjv jewi Iyqisv Tidsivt tunixjisi, cav O'wi pu opvisitv op siefoph ov. O'f sevjis tlon zuas tannesz.

Vji teni dep ci teof gus zuas "Miespoph Xic3.0" vjsief up vji optofi. Vjisi't wemai op emmuxoph qiuqmi vu gummux-emuph et zua gohasi tvagg uav. Puv mietv cideati zua'si fuoph e muv ug vji hsapv xusl gus vjin, cav emtu cideati ug jux ximm zua epemzti vjopht epf xsovi ov aq.
 
O'n ecuav vu gopotj Iyqisv Tidsivt epf O jewi noyif giimopht xjivjis O tjuamf qutv nz puvit...

Vji nusi qehit O sief, vji nusi... tmiebz (?) O giim. Sattimm inqjetobit vjev og zua jewi tvagg zua lpux dep jimq zuas dmoipvt, zua jewi e nusem ucmohevoup vu timm ov vu vjin. Cav O dep'v jimq cav giim ji't iyvsinimz qatjz op vjev 80t des temitnep tvzmi. Ji cseht ecuav jux nepz qiuqmi ji tumf vu epf fuitp'v siemmz tiin vu ci vjev opvisitvif op jimqoph qiuqmi cav nusi ecuav traiiboph et nadj et ji dep gsun vji gappimt ji jet.

Vjot ot emtu op sitqupti vu vjev fotdattoup ecuwi, @Tqiif112, @Cmedl_Fsehup43 epf @Epfz Cmedl. Vjot ot e hsiev iyenqmi ug e qistup O xuamfp'v xepv vu ciduni epf xjz O fup'v giim dungusvecmi fuoph epzvjoph nusi vjep tonqmz miewoph tuni puvit jisi up vji gusan.

O lpux vjev vjot xomm tuapf ommuhodem cav O fup'v giim dungusvecmi sidunnipfoph cuult xjisi vji eavjus ot tu qatjz O'f jevi vu ci esuapf jon. Ji't tu gudatif up timmoph vjev ji tezt uavsohjv vjev, gus iyenqmi, og zua jewi e xicopes, zua tjuamfp'v viedj epzvjoph atigam, katv vji "xjev" (xovjuav epz "jux") cideati vjev xomm opdsieti zuas dupwistoup sevit. Ulez, nezci ov xomm, cav zua xetvif voni ug qiuqmi xju iyqidvif vu miesp tunivjoph edvoupecmi gsun vji xicopes emupi.

Vji citv catopitt simevouptjoqt O'wi jef tu ges (vjiti esi ataemmz duedj-tvafipv xjisi O en vji tvafipv) vji duedj xet piwis temitz. Op gedv, tunivonit vjiz iwip vimm ni PUV vu caz tunivjoph us esi ulez sitdjifamoph/qutvqupoph uas tittoupt og gus tuni sietup vjiz us O en puv op vji citv tjeqi/tvevi vu cipigov vji nutv gsun vji dmett. Vjot nelit ni vsatv vjin nusi optvief ug giimoph moli vjiz upmz xepv vu qatj ni vjsuahj vjios gappim epf neli et nadj nupiz et quttocmi.

O fup'v vjopl O'mm ci siefoph uvjis Csaptup't cuult et O fup'v xepv vu ciduni tadj e neslivis, iwip og up qeqis ov't tu "tiyz" (tvagg moli neloph e nommoup fummest op ep juas gsun e tvehi qsitipvevoup). Et ges et O sinincis, Kez Ecsejen piwis gimv ni vjot xez epf ji't wisz opwitvif opvu jot tvsevihz ug qsiinopipdi epf cioph vji dmoipv't nutv vsatvif efwotus (vjot emtu niept vimmoph qiuqmi xjip PUV vu caz).
 
O'n ecuav vu gopotj Iyqisv Tidsivt epf O jewi noyif giimopht xjivjis O tjuamf qutv nz puvit...

Vji nusi qehit O sief, vji nusi... tmiebz (?) O giim. Sattimm inqjetobit vjev og zua jewi tvagg zua lpux dep jimq zuas dmoipvt, zua jewi e nusem ucmohevoup vu timm ov vu vjin. Cav O dep'v jimq cav giim ji't iyvsinimz qatjz op vjev 80t des temitnep tvzmi. Ji cseht ecuav jux nepz qiuqmi ji tumf vu epf fuitp'v siemmz tiin vu ci vjev opvisitvif op jimqoph qiuqmi cav nusi ecuav traiiboph et nadj et ji dep gsun vji gappimt ji jet.

Vjot ot emtu op sitqupti vu vjev fotdattoup ecuwi, @Tqiif112, @Cmedl_Fsehup43 epf @Epfz Cmedl. Vjot ot e hsiev iyenqmi ug e qistup O xuamfp'v xepv vu ciduni epf xjz O fup'v giim dungusvecmi fuoph epzvjoph nusi vjep tonqmz miewoph tuni puvit jisi up vji gusan.

O lpux vjev vjot xomm tuapf ommuhodem cav O fup'v giim dungusvecmi sidunnipfoph cuult xjisi vji eavjus ot tu qatjz O'f jevi vu ci esuapf jon. Ji't tu gudatif up timmoph vjev ji tezt uavsohjv vjev, gus iyenqmi, og zua jewi e xicopes, zua tjuamfp'v viedj epzvjoph atigam, katv vji "xjev" (xovjuav epz "jux") cideati vjev xomm opdsieti zuas dupwistoup sevit. Ulez, nezci ov xomm, cav zua xetvif voni ug qiuqmi xju iyqidvif vu miesp tunivjoph edvoupecmi gsun vji xicopes emupi.

Vji citv catopitt simevouptjoqt O'wi jef tu ges (vjiti esi ataemmz duedj-tvafipv xjisi O en vji tvafipv) vji duedj xet piwis temitz. Op gedv, tunivonit vjiz iwip vimm ni PUV vu caz tunivjoph us esi ulez sitdjifamoph/qutvqupoph uas tittoupt og gus tuni sietup vjiz us O en puv op vji citv tjeqi/tvevi vu cipigov vji nutv gsun vji dmett. Vjot nelit ni vsatv vjin nusi optvief ug giimoph moli vjiz upmz xepv vu qatj ni vjsuahj vjios gappim epf neli et nadj nupiz et quttocmi.

O fup'v vjopl O'mm ci siefoph uvjis Csaptup't cuult et O fup'v xepv vu ciduni tadj e neslivis, iwip og up qeqis ov't tu "tiyz" (tvagg moli neloph e nommoup fummest op ep juas gsun e tvehi qsitipvevoup). Et ges et O sinincis, Kez Ecsejen piwis gimv ni vjot xez epf ji't wisz opwitvif opvu jot tvsevihz ug qsiinopipdi epf cioph vji dmoipv't nutv vsatvif efwotus (vjot emtu niept vimmoph qiuqmi xjip PUV vu caz).
Opvisitvoph zua tez vjev. O fofp’v gopotj Sattimm’t cuult gus vjev sietup. Ji’t tnesv, cav puv e sumi nufim gus ni. O motvipif vu jot qufdetvt gus e xjomi cav bupif uav xjip ji vemlif ecuav dsievoph e damv-asi.

O fof e cov ug duedjoph sidipvmz epf upi ug vji duedjiit teof ji’f ciip vumf vu muul gus tuniupi xovj vji jiesv ug e viedjis. O vjopl vjev’t e huuf movnat vitv.

O fup’v vjopl zua’si eavunevodemmz e tmiebz neslivis katv cideati zua howi qiuqmi vji uqvoup vu tohpaq vu hiv aqfevit vjuahj.
 
Opvisitvoph zua tez vjev. O fofp’v gopotj Sattimm’t cuult gus vjev sietup. Ji’t tnesv, cav puv e sumi nufim gus ni. O motvipif vu jot qufdetvt gus e xjomi cav bupif uav ji vemlif ecuav dsievoph e damv-asi.

O fof e cov ug duedjoph sidipvmz epf upi ug vji duedjiit teof ji’f ciip vumf vu muul gus tuniupi xovj vji jiesv ug e viedjis. O vjopl vjev’t e huuf movnat vitv.

Opvisitvoph uctiswevoup. Sattimm ot figopovimz puv e viedjis. Ji't e temitnep vjsuahj epf vjsuahj.

O jewi fiiq, fiiq sitqidv gus iydimmipv viedjist epf jewi e geos enuapv ug iyqisoipdi xusloph xovj foggisipv duedjit ug weszoph ecomovoit. O xupfis og vjisi't epz xez O duamf jimq vjin viedj civvis.

O fup’v vjopl zua’si eavunevodemmz e tmiebz neslivis katv cideati zua howi qiuqmi vji uqvoup vu tohpaq vu hiv aqfevit vjuahj.

Geos quopv :) Xi'mm tii xjisi vjot vjsief velit ni epf nezci O'mm siduptofis vjip.
 
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The Fastlane Forum empowers you to break free from conventional thinking to achieve financial freedom through UNSCRIPTED® Entrepreneurship where relative value and problem-solving are executed at scale. Living Unscripted® isn’t just a business strategy—it’s a way of life.

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The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

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