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WEB SCHOOL E-Mail Marketing Agency (Not Webdesign, but same Principles apply)

ProcessPro

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Apr 26, 2018
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Hey Everyone,

I want to use this post to share my Journey in building an E-Mail Marketing Agency, which I believe is a similar goal to many of you who are building your webdesign agency. I have experience running my own Shopify store and was making around 40k Revenue per month at the maximum point (10-15% Margin). Now I have decided to step away from running my own online store and instead focus on Agency work, since I want to keep my business completely 100% digital (dont want to handle physical returns). I see lots of Potential, which is why im going all in on this idea.

I will try to post at least 2-3 times per week in here to keep you guys updated about my actions, how its moving forward and whats happening.

Here is a summary of my Situation so far:

- Im focusing on this business full-time (quit my job 4 months ago, been travelling and working simultaneously)
- I acquired 3 clients so far, each of them paid approx 1k Euros and they will also be paying me 10% of revenues generated by email marketing for the next 2 months.
- My website: emailperformancemarketing.de (its in German, but im very happy if anyone experienced with agency business can give me feedback)
- Current focus is to build a team (hire 2-3 people) so that I can have an automated system Lead Generation --> Lead Conversion --> Service Fulfillment system
- I intend to focus on Social Selling via Instagram + Linkedin Platform. If you have an agency business and are doing something similar, please PM me to connect, I really want to share and discuss my strategy in-depth with other people who are doing this.
- My goal is to bring this business to 100k Profit/ Month by 10th of December this year

If you are interested to follow my Journey in this business, I would really appreciate it if you leave a short post and introduce yourself so that we can connect. Also, it motivates me to keep this post active and keep sharing my progress on a more regular basis.

Best,
Champion
Great site. Your CTA doesn't stand out enough in my opinion since it's green like everything else. Maybe go for more contrast?
 

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Champion

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Apr 12, 2019
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Great site. Your CTA doesn't stand out enough in my opinion since it's green like everything else. Maybe go for more contrast?

Hey, thanks a lot for your advice! I agree totally that a different colour on the CTA Button would probably have a positive impact on conversions. Actually that is my old site though, I have built a completely new site, I will PM you and maybe you can let me know what you think.
 

Champion

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Day #14

Pomodoro Sessions: 0 (Sunday is my cheat day, just resting, reflecting and planning)
Sleep: 8 hrs

To dos that I completed:
- Planned next week perfectly, every task is ready in my calendar, cant wait to get started.
- Drove from Berlin to Hamburg, im back in my apartment now and booking myself into a coworking tommorow --> 100% Focus!!

Best,
Champion
 

ProcessPro

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FASTLANE INSIDER
Speedway Pass
Apr 26, 2018
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Hey, thanks a lot for your advice! I agree totally that a different colour on the CTA Button would probably have a positive impact on conversions. Actually that is my old site though, I have built a completely new site, I will PM you and maybe you can let me know what you think.
Sure. I'm no expert, but I'd be happy to take a look and give feedback for what it's worth.
 

Champion

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Day #15

Pomodoro Sessions: 11 --> I moved into my new office today, was a bit late and didnt manage to complete my 16 sessions that I want to actually complete daily
Sleep: 6 hrs 50 mins

To dos that I completed:
- Worked on and set everything in motion for a kickass testimonials video creative for my service (Fbook ads)
- Got started creating a 15-20 minute webinar to warm up my leads
- Got a new office space, so I know where il be hustling the next 2 months
- Filled the fridge with healthy good food, tommorow morning I can cook before going out to work and so il have healthy broccoli and everything to give me energy (Today I had to eat crappy food outside)
- Tracking all my habits and getting back into every single one of them, great momentum is getting started

Next update tommorow!

Best,
Champion
 

Champion

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Day #16

Pomodoro Sessions: 13 --> Again I didnt reach my goal of 16 Pomodoros today, but atleast its an improvement compared to yesterday.
Sleep: 7 hrs 15 mins

To dos that I completed:
- I Worked the entire day on creating a webinar for my service. I expect it to be ready in 2-3 Days and once it is, there are only a few videos that I still need to record and then I can go live with paid ads.

p.s. if anyone has experience running facebook video ad FUNNELS (not just AD --> Sales Page), please PM me, I really could use your advice!

Best,
Champion
 

Chris McCarron

Bronze Contributor
Jun 26, 2017
99
114
129
39
Glasgow
Hey Everyone,

I want to use this post to share my Journey in building an E-Mail Marketing Agency, which I believe is a similar goal to many of you who are building your webdesign agency. I have experience running my own Shopify store and was making around 40k Revenue per month at the maximum point (10-15% Margin). Now I have decided to step away from running my own online store and instead focus on Agency work, since I want to keep my business completely 100% digital (dont want to handle physical returns). I see lots of Potential, which is why im going all in on this idea.

I will try to post at least 2-3 times per week in here to keep you guys updated about my actions, how its moving forward and whats happening.

Here is a summary of my Situation so far:

- Im focusing on this business full-time (quit my job 4 months ago, been travelling and working simultaneously)
- I acquired 3 clients so far, each of them paid approx 1k Euros and they will also be paying me 10% of revenues generated by email marketing for the next 2 months.
- My website: emailperformancemarketing.de (its in German, but im very happy if anyone experienced with agency business can give me feedback)
- Current focus is to build a team (hire 2-3 people) so that I can have an automated system Lead Generation --> Lead Conversion --> Service Fulfillment system
- I intend to focus on Social Selling via Instagram + Linkedin Platform. If you have an agency business and are doing something similar, please PM me to connect, I really want to share and discuss my strategy in-depth with other people who are doing this.
- My goal is to bring this business to 100k Profit/ Month by 10th of December this year

If you are interested to follow my Journey in this business, I would really appreciate it if you leave a short post and introduce yourself so that we can connect. Also, it motivates me to keep this post active and keep sharing my progress on a more regular basis.

Best,
Champion

Hey I own GoGoChimp and we help clients with email marketing and conversion rate optimization. Reach out anytime if you want to connect.
 

Champion

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Day #17

Pomodoro Sessions: 12
Sleep: 7 hrs 15 mins

To dos that I completed:
- Again, I Worked the entire day on creating the webinar for my service, this is so much more work than I expected, but its going to be worth it. So far im just creating the slides and I got around 100. I expect the slides to be all done tomorrow and then I can record it in the evening or latest on Friday.

Best,
Champion
 

Champion

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Day #18

Pomodoro Sessions: 16
Sleep: 7 hrs (This should really have been more the last 3 days, I go to sleep earlier tonight!)

To dos that I completed:

Finally completed all the slides for my webinar, now its just the finishing touches for the notes and tomorrow I will start recording it. Its unbelievable how much more time this took than Initially expected, but I know that its going to be worth it, I have never put as much effort into making one of my businesses work and never had as much focus. Before I was always trying to cut a corner here and there, trying to speed things up by using little hacks or skipping steps, but this time, I am really making sure that everything I do, is being built on a solid foundation. As a consequence, its all taking a bit longer, but im confident it'l be worth it.

Going to sleep early now, so I will give you guys my next update tommorow!

Best
Champion
 

Champion

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Apr 12, 2019
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Hamburg, Germany
Day #19

Pomodoro Sessions: 16
Sleep: 8 30 hrs (Oh wow... how amazing it feels when you actually sleep as much as you are supposed to sleep...)

To dos that I completed:
- Started recording the webinar, so far only recorded approx. 4 minutes (total will be around 30-40 min). Kinda crazy... I really didnt expect this to be so much work and take as long as its taking right now. I learnt a lot however, about how short and crips your sentences need to be and that you need to change the slides up a lot, so that it doesnt get boring throughout... really important!

Next update tommorow.

Best,
Champion
 

Champion

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Read Millionaire Fastlane
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Apr 12, 2019
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Day #20 + Day #21

Pomodoro Sessions: 10 ( Saturday 10, Sunday = Offday)
Sleep: 7hrs 15 min + 7 hrs 20 min

To dos that I completed:
- Recorded 3 great scroll stopper videos for my ads --> Will see how they end up performing, but I think its going to be crazy
- Did a photoshooting which I will use for my ad campaign and also branding on my IG profile
- Completed Bookkeeping and taxes for April + May (took 3 hours in total)
- Finished recording my webinar, still not happy with the quality, but I will simply use it as a draft 1 for now, because I badly need to start making some revenue, so I want to go live with my ad campaign and see if this whole funnel even converts.
- Reviewed the week to check all my KPI's. Im actually tracking most important things daily (Sleep, Work input (Pomodoro sessions), Weight, Food (healthy or not), workout tracker, guitar, spanish, and some other stuff...)
- All in all, I was quite satisfied with the week, especially since I was gone for 2 months in Mexico and im just getting back into a super strong routine.

Looking forward to share some kick-off results with u guys next week and hopefully my first sale towards end of the week with the ad campaigns, but I think first sale will probably be after next week. Keep you posted!

Best,
Champion
 

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Champion

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Day #23

Pomodoro Sessions: 15
Sleep: 7hrs 30min

To dos that I completed:

- Homepage Greeting & Welcome Explainer Video (1 minute long)
- Value video 1 (8 minutes long) --> This is part of my facebook ads strategy
- Value Video 2 (5 minutes long) --> Also part of facebook ads strategy
- Tommorow I will go record the final scenes for my video ads in the city (It will be a nice sunny day) --> Today I took about 1 hour and prepared the locations, script, etc.. really looking forward to shoot it all tommorow with my neighbour!

Keep you guys updated!

Best
Champion
 

Champion

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Day #24

Pomodoro Sessions: 13
Sleep: 8hrs

To dos that I completed:
- Fully setup facebook pixel on my site (its getting closer to launching my ads, I assume tommorow or latest thursday will be the day :D)
- Did my video shooting session (2hrs in total) --> Recorded 9 different scenes
- Spend time cutting, editing and putting the sound over the videos, will be ready soon

Tommorow I work on more ads and then the first ones will be ready to launch, very excited.

Best,
Champion
 

Champion

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Read Millionaire Fastlane
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Apr 12, 2019
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Hamburg, Germany
Day #25

Pomodoro Sessions: 10
Sleep: 8 hrs

To dos that I completed:
- Added the Audio Snippets to the videos from videoshooting and synchronised
- Launched PPE Campaign on Facebook with my performance video ad (40 seconds)
- Fixed up my IG channel, but still got work to do to make it look more complete

Next focus is to get the webinar looking really fully Legit and the most important point then is to have people coming in like a real funnel system, converting them. Next update tommorow!

Best
Champion
 

Champion

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Read Millionaire Fastlane
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Hamburg, Germany
Day #26

Pomodoro Sessions: 6 (only worked half-day today, enjoyed a walk in the park in the morning)
Sleep: 7hrs 45min

To dos that I completed:
- Launched my performance AD in US, Australia and UK
- Prepared strategy for manual outreach for my interns, they already generated a lot of leads and now will contact these shops via cold email
- Realized that my current price point is high and I need to build a value ladder to move people towards buying this product

Best
Champion
 

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