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Digital Course. Thoughts

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CJ Corrado

New Contributor
May 5, 2020
3
5
11
Orlando
Looking to for feedback since biases can be blinding

While this may not be Fastlane, I think it can be service to others. I'm still going to use the cents model

The Outline- A digital course sharing a skill spread across multiple platforms

The Skill/Service-
I'm not a guru, that's for sure, but I do have a unique skill. I don't really care about disclosing it since something I've developed over time and with a lot of hard work.
Drumroll*
It's speed/jump rope. Specifically advanced techniques(The kind of stuff that would make Southpaw and Rocky look like beginner skills) No offense to either

Control - I can see one of two ways to approach this.

1)Sacrifice Some Control
-diversify the course across multiple learning platforms with established audiences

2)Complete Control
-create a website/platform to market the service

Entry
While becoming an instructor on such platforms doesn't offer many barriers, the skill itself is a barrier(taking time, effort, failure).
Or
Creating the website/platform? ( I have no experience with this, but I could learn)

Need
Yes, I agree, the world does not need another exercise program/tutorial. (I'm worried this may be a pursuit of passion)
However, considering the current state of the pandemic, at home workouts are still prevalent.
At the least, this could be marketed.

Additionally, after looking through courses offered by other instructors on platforms such as Udemy and Skillshare, there's a lot of room for improvement/adjustment.

Time
-
Garbage exists throughout time as well as value I understand
Past the initial time investment of recording, editing (I have experience), marketing, this product exists independent of time

Scale
-This could be of value to all skill levels from beginner/fundamental to really advanced.
My concern is the beginner/fundamental aspect is a somewhat flooded market. This is probably since it is of service to most people.
The advanced techniques are not as common.
 

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Andy Black

Dad, Husband, Inbound Marketeer
Staff member
EPIC CONTRIBUTOR
FASTLANE INSIDER
Read Millionaire Fastlane
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May 20, 2014
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Looking to for feedback since biases can be blinding

While this may not be Fastlane, I think it can be service to others. I'm still going to use the cents model

The Outline- A digital course sharing a skill spread across multiple platforms

The Skill/Service-
I'm not a guru, that's for sure, but I do have a unique skill. I don't really care about disclosing it since something I've developed over time and with a lot of hard work.
Drumroll*
It's speed/jump rope. Specifically advanced techniques(The kind of stuff that would make Southpaw and Rocky look like beginner skills) No offense to either

Control - I can see one of two ways to approach this.

1)Sacrifice Some Control
-diversify the course across multiple learning platforms with established audiences

2)Complete Control
-create a website/platform to market the service

Entry
While becoming an instructor on such platforms doesn't offer many barriers, the skill itself is a barrier(taking time, effort, failure).
Or
Creating the website/platform? ( I have no experience with this, but I could learn)

Need
Yes, I agree, the world does not need another exercise program/tutorial. (I'm worried this may be a pursuit of passion)
However, considering the current state of the pandemic, at home workouts are still prevalent.
At the least, this could be marketed.

Additionally, after looking through courses offered by other instructors on platforms such as Udemy and Skillshare, there's a lot of room for improvement/adjustment.

Time
-
Garbage exists throughout time as well as value I understand
Past the initial time investment of recording, editing (I have experience), marketing, this product exists independent of time

Scale
-This could be of value to all skill levels from beginner/fundamental to really advanced.
My concern is the beginner/fundamental aspect is a somewhat flooded market. This is probably since it is of service to most people.
The advanced techniques are not as common.
Try it and see?

I’m playing with NewZenler as a platform to host my courses and create landing and courses pages. It’s got a free version that would be more than enough to use. Thinkific is also free for up to 3 courses.

I’d consider those marketplaces as marketing channels, and use them with a goal of funnelling people onto your email list and to channels you have more control over (your website, YouTube channel, Facebook page/profile, etc).
 

CJ Corrado

New Contributor
May 5, 2020
3
5
11
Orlando
Try it and see?

I’m playing with NewZenler as a platform to host my courses and create landing and courses pages. It’s got a free version that would be more than enough to use. Thinkific is also free for up to 3 courses.

I’d consider those marketplaces as marketing channels, and use them with a goal of funnelling people onto your email list and to channels you have more control over (your website, YouTube channel, Facebook page/profile, etc).
Thanks Andy, I'll have to check them out since I'm not familiar with them. As for the channel, I'll need to establish that alongside this product.
 

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