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- #31
Andy Black
Help people. Get paid. Help more people.
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There are more business online now than back then. And those with a website now know "they don't need a website, they need sales".I think if you offer websites in 2016 you need to be smart about it. I have outsourced it 100% and approaching it from a standpoint of saving them expenses OR giving them big value for low price. The end goal is not earning money but earning their trust so I can run ads for the client.
People still earn well on websites alone, but I think the website service in itself becoming a commodity fast and we need to adjust.
After reading TMF I am little jealous of MJ DeMarco who created websites in a time where the demand was so big that he got referrals all the time, but then again now we have so many website builders and templates that we can literally create websites for the price of a beer. So in my eyes it is the biggest and cheapest relationship builders I can think of...
I attack this from a different angle. I don't build websites. I generate leads, sales, and revenue.
I attach myself to the demonstrated monthly cashflow of generating new business every single month.
I find that saying things like "you don't need a website, you need sales" and "do you want a pretty website or a pretty bank balance?" helps me to sell my monthly lead/sales generation service.
Then once I can get highly qualified visitors to a landing page, and my client starts seeing more sales, we can easily justify reinvesting some of that additional revenue into improving the landing page for those visitors.
Which will then lead to other landing pages, the whole website, content marketing, social media, etc.
Generate more revenue for a business and it becomes a lot easier for them to buy more from you.
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