User Power
Value/Post Ratio
132%
- Sep 19, 2018
- 119
- 157
Perhaps you could ask them how they fared in the aftermath of the 2008 recession. If they struggled, point out that having a good website could help them get through the next recession much more easily.Biggest objection/brush off by far is "we are not looking to advertise as we have enough referrals/work coming in".
However, website is more than just advertising - people will want to see your work and check you out even if they are referrals. I have been trying to come up with a good rebuttal for this but it doesn't seem to be working, so I keep testing different strategies.
Granted, some of the businesses indeed might be too small for a website but that doesn't change the fact that I cannot overcome the objection as bigger companies have sometimes said the same thing. Somehow people associate website with advertising, but I need to quickly convince them otherwise.
Any ideas?
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