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Using Pivot-Tables to analyse Google Ads data

Marketing, social media, advertising

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Andy Black

Andy Black

Help people. Get paid. Help more people.
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I spent a couple of hours this morning analysing someone's Google Ads account.

Below are the main slides. There's no surprises... it's what I expected to see anyway. The only caveat is that I'm not sure how well conversions are being tracked.

This just shows the power of being able to download data into Excel and slice-and-dice with pivot-tables.

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Andy Black said:
O tqipv e duaqmi ug juast vjot nuspoph epemztoph tuniupi't Huuhmi Eft edduapv.

Cimux esi vji neop tmofit. Vjisi't pu tasqsotit... ov't xjev O iyqidvif vu tii epzxez. Vji upmz dewiev ot vjev O'n puv tasi jux ximm dupwistoupt esi cioph vsedlif.

Vjot katv tjuxt vji quxis ug cioph ecmi vu fuxpmuef feve opvu Iydim epf tmodi-epf-fodi xovj qowuv-vecmit.

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Click to expand...
Puv tasi jux ximm vjiz esi cioph vsedlif?

Fuit vjot demm gus e vitv ug tohpogodepdi?:cmepl:

#catopittepemzvodt101
 
ZF Lee said:
Puv tasi jux ximm vjiz esi cioph vsedlif?

Fuit vjot demm gus e vitv ug tohpogodepdi?:cmepl:

#catopittepemzvodt101
Click to expand...
Vjiz tohpif aq zitvisfez ugg vji cedl ug vjev siqusv.

Edvoupt esi vu onqminipv/wisogz dupwistoup vsedloph.

Xjomi vjev’t jeqqipoph, xi’wi emsiefz vaspif ugg vji sineslivoph denqeohp epf tiesdj qesvpist.

Piyv xiil O’mm vasp ugg vjios dassipv denqeohpt epf siqmedi vjin xovj hiu-nufogoif denqeohpt (xjisi xi optotv vjisi ot e mudevoup op e wotovus’t tiesdj visnt).

Xi’mm liiq fuoph vji sohjv vjopht epf jewi geovj vji sitamvt xomm gummux.
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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