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How would you rate a product that does not solve a clear problem, but is much more in the direction of "nice to have" and "emotion-triggering"? I'm talking about things like art. Here a need is satisfied,
but no real problem is solved - maybe only I see it that way and overlook the problem.
The reason for my question is that I have come across a product that is already on the market, and which
which in the end solves no problem from my point of view. It is the typical "I don't need it, but want it" product,
that triggers a certain emotion in people. Like art in the form of a painting. Based on the market insights
I can say that the problem has a very high demand. I also think that it is CE(N?)TS-able.
My twist: I make it better than the already existing option and differentiate myself by the quality.
At the end of the day, however, even the new version of the product doesn't solve a problem. It does, however, evoke similar emotions as the previous one.
Would you consider a product like this or go purely for products that solve a real problem?
To me, the value generated by this seems very low. However, the market just shows an incredibly high demand.
I look forward to your input.
but no real problem is solved - maybe only I see it that way and overlook the problem.
The reason for my question is that I have come across a product that is already on the market, and which
which in the end solves no problem from my point of view. It is the typical "I don't need it, but want it" product,
that triggers a certain emotion in people. Like art in the form of a painting. Based on the market insights
I can say that the problem has a very high demand. I also think that it is CE(N?)TS-able.
My twist: I make it better than the already existing option and differentiate myself by the quality.
At the end of the day, however, even the new version of the product doesn't solve a problem. It does, however, evoke similar emotions as the previous one.
Would you consider a product like this or go purely for products that solve a real problem?
To me, the value generated by this seems very low. However, the market just shows an incredibly high demand.
I look forward to your input.
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