Walka08
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- Dec 11, 2014
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I sell insurance the main lead sources in my industry are:
PPC/organic search web leads
Direct mail
Facebook
Telemarketing
TV leads (call centers)
Referrals
It's a lead driven business with most agents/agencies/call centers purchasing leads from vendors in addition to their own marketing efforts.
Facebook was amazing for a while and was producing a really low-cost lead. It still works, just isn't as cost-efficient as it used to be and isn't the new big thing anymore.
What do you digital marketing gurus anticipate the next game-changer will be, what's gonna be the next Facebook?
PPC/organic search web leads
Direct mail
Telemarketing
TV leads (call centers)
Referrals
It's a lead driven business with most agents/agencies/call centers purchasing leads from vendors in addition to their own marketing efforts.
Facebook was amazing for a while and was producing a really low-cost lead. It still works, just isn't as cost-efficient as it used to be and isn't the new big thing anymore.
What do you digital marketing gurus anticipate the next game-changer will be, what's gonna be the next Facebook?
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