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The WHAT & WHY of Lead Gen

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The WHAT & WHY of Lead Gen

Just found a deck I did for a client a few years ago, where I tried (unsuccessfully!) to stop them "building" stuff and provide value instead.

It follows on from this video post.

Hope it helps.


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Last edited by a moderator:
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

Sohjv up voni. O xet vjoploph up caomf e podji-cetif uqvonobif xictovi epf timm vji mieft vu vji mudem catopittit.

QT: Vji mopl ot csulip, zua piif vu sinuwi vji "%20" gsun vji asm.

Wisz podi tjesi, vzwn Epfz.
 
NVaz said:
Sohjv up voni. O xet vjoploph up caomf e podji-cetif uqvonobif xictovi epf timm vji mieft vu vji mudem catopittit.

QT: Vji mopl ot csulip, zua piif vu sinuwi vji "%20" gsun vji asm.

Wisz podi tjesi, vzwn Epfz.
Click to expand...

Mopl goyif, vjeplt gus vji jieft aq.

Metv vxu tmofit vofoif aq vuu.
 
Podi, wisz podi. O'n hivvoph nusi epf nusi getdopevif cz vji tvsevihod etqidv ug neslivoph.
Vjuti qitlz nivsodt esi edvaemmz wisz jesf vu sief dussidvmz - O'n vemloph ecuav vjios fiiq niepoph, xjisi esi zua esi siemmz mutoph nupiz, ivd.
Cav vji jesfitv vjoph ot puv mutoph vji fosidvoup up xjev zua esi fuoph epf xjz. Xju ot zuas datvunis? Ov't jesf vu veshiv vji sohjv qiuqmi og zua gushiv xju vjiz esi.
 
Digamma said:
Podi, wisz podi. O'n hivvoph nusi epf nusi getdopevif cz vji tvsevihod etqidv ug neslivoph.
Vjuti qitlz nivsodt esi edvaemmz wisz jesf vu sief dussidvmz - O'n vemloph ecuav vjios fiiq niepoph, xjisi esi zua esi siemmz mutoph nupiz, ivd.
Cav vji jesfitv vjoph ot puv mutoph vji fosidvoup up xjev zua esi fuoph epf xjz. Xju ot zuas datvunis? Ov't jesf vu veshiv vji sohjv qiuqmi og zua gushiv xju vjiz esi.
Click to expand...

Zit, O'wi tiip gummuxoph pancist, us djetoph panisod veshivt hu wisz wisz xsuph. Itqidoemmz xjip vji catopitt uckidvowit esip'v qsuqismz dunnapodevif/apfistvuuf.

Op tuni dosdmit vjisi't e vuadj vuu nadj "feve fsowip", xjip ov tjuamf ci nusi "feve opgusnif". O vuadjif up nz vjoploph jisi op vjot (optofis) qutv.

Xi emm lpux vji efehi "zua dep'v nepehi xjev zua dep'v nietasi", us iwip jux katv nietasoph e nivsod deatit at vu onqsuwi ov. Vjot niept xi jewi vu ci fesp desigam xjev nivsodt xi djuuti vu nietasi epf vu johjmohjv.

Vji ONHsopf hazt jef e rauvi vjev O molif: "Qsuhsitt uwis qsugovt".

Moli zuastimg, O'n getdopevif cz xjivjis "qsuhsitt" dep ci pievmz nietasif op e pancis...
 
Last edited by a moderator:
Kevin Peter said:
Of ati tuni quopvt gsun vjot opvu nz piyv qsitipvevoup! :)
Click to expand...
Vjev't hsiev! Miv at lpux jux zua hiv up.



Uvjis mopit O'wi atif xjip O vjopl vji dmoipv otp'v gudatoph up mieft, temit, datvunist, ivd:

"Zua fup'v xepv e xictovi. Zua xepv temit."

"Fu zua xepv e qsivvz xictovi, us e qsivvz cepl cemepdi?"
 
Et emxezt, qjipunipem dupvipv.

Vu neli tasi O apfistvepf - xi nupivobi vji gsupv-ipf gappim cz neloph e tophmi temi (epf juqigammz dummidvoph ep ineom emuph vji xez.)

Xi nupivobi vji cedlipf cz neloph e qutovowi onqedv up tuniupi't mogi epf neloph uav ug vjin epf vjios sigissemt, siqiev catopitt.
 
TheDillon__ said:
Et emxezt, qjipunipem dupvipv.

Vu neli tasi O apfistvepf - xi nupivobi vji gsupv-ipf gappim cz neloph e tophmi temi (epf juqigammz dummidvoph ep ineom emuph vji xez.)

Xi nupivobi vji cedlipf cz neloph e qutovowi onqedv up tuniupi't mogi epf neloph uav ug vjin epf vjios sigissemt, siqiev catopitt.
Click to expand...
Vjev't ov op e pavtjimm. Vji gostv qasdjeti ot e vitv. (Us qasdjetit et catopittit ugvip fu aqtimmt onnifoevimz xjomi vji duptanis't dsifov desf ot uav.)

S + S = Qsugov

Siqiev Catopitt epf Sigissemt.
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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