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Anyone with car dealership experience, what is something that would make a lead gen offer exceptionally different?

Idea threads

FernandoR

New Contributor
User Power
Value/Post Ratio
50%
Dec 5, 2023
2
1
Fell for the easy entry scam, and now I'm stuck. I saw videos on smma, and decided to give it a try and of course, the market was oversaturated. CarGurus, carsforsale, cars.com, CarMax, Carfax, etc. I have Been trying to sell prequalified leads to used car dealerships, and everyone in the smma space says things like, "never pay for ad spend", "never charge per lead, only per retainer", and other loads of bs I believed for the best part of 3-4 months, so I cold called, and like that, turn down, after turn down, Now I am actually selling at cost per lead, attempting to produce leads from Facebook ads and transfer them to a landing page off of fakebook's page, and hitting them up with a a2p bot to filter all the ones who won't answer and cover basic questions, comments, which would come around being 50-60 per lead, which you could probably get a better price from these sites anyways. So, at that point, I am stuck on what really to offer to compensate lead prices, anyone who has any idea on the lead game in the car industry, please hit me up. I've been doing this for the best part of a year with 0 sales. If you would have any struggle or any problem that dealerships are facing with lead gen that no other company helps with, I would be eternally grateful.

My initial product, as a reference:
Screenshot 2023-12-18 175418.png
 
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