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The Ultimate Checklist: A 99% Mindset VS a 1% Mindset

MJ DeMarco

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I pulled this from my new book, The Great Rat Race Escape , namely from the Perseverance Strategy (#114).

This chart truly embodies the entire Unscripted philosophy and Fastlane Entrepreneurship and what separates the 99% (rat-racers) from the 1% (scientific producers).

While a lot of this is explained earlier in TGRRE (this chart appears near the end) it is pretty self explanatory.

The two most important, IMO, relate to math.

Specialized Skill VS Specialized Unit
Mort time = More Money
VS More Units = More Money

If someone wants a summation of my 3 books and the philosophy contained therein, this chart does a masterful job.

99-vs-1pct-mindset.png

There are other things missing from the list, so feel free to add.

For example, another item that isn't included is related to the Commandment of Control....

99% Thought Form: Following
1% Thought Form: Leading

99% Thought Form: Copying
1% Thought Form: Innovating

DUE TO REQUEST, THIS IS NOW AVAILABLE FOR SALE AS WALL ART...



wall-art.jpg
 
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Last edited:

MJ DeMarco

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I don't think I could ever get the Fastlane/Unscripted philosophy on 1 page, but this chart does it.

I'm going to frame this and put one in my office since I have about 2 dozen shelves to decorate.

Shall I make these available for sale in a black framed version? If there is interest, I can do it.

991 Percent (18 x 24 in).jpg
 

rpeck90

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- 99% rigid vs 1% fluid
- 99% disorganized vs 1% organized
- 99% no focus vs 1% laser focus
- 99% transaction oriented vs 1% performance oriented
- 99% surface level vs 1% deep
- 99% buys convenience vs 1% buys value
- 99% money centric vs 1% equity centric
- 99% external locus vs 1% internal locus
- 99% "authority" figures vs 1% independent conclusions
- 99% existential ambition vs 1% pursuit of excellence
- 99% no creativity vs 1% creativity essential to success
- 99% days vs 1% years
- 99% entertainment vs 1% self-mastery
- 99% hates thinking vs 1% thinking basis of all growth
- 99% try vs 1% until it's done
- 99% spend vs 1% invest
- 99% incapable of passion vs 1% passionate about growth
- 99% fits into what's already built vs 1% builds their own
- 99% dreams vs 1% action
- 99% puts self first vs 1% puts process first
- 99% work vs 1% build
- 99% complains vs 1% adapts
- 99% pays vs 1% buys
- 99% money > time vs 1% quality > money
- 99% work within social hierarchy/framework vs 1% go their own way
- 99% job vs 1% craft
- 99% work/life balance vs 1% focused on single goal + invests life into its achievement
- 99% wait to be told vs 1% start doing anyway
- 99% impress others vs 1% become someone you admire
- 99% hates work vs 1% hates lethargy
- 99% good enough vs 1% greatness
- 99% escape vs 1% engage
- 99% more things vs 1% minimalism
- 99% qualifications vs 1% body of work
 

MJ DeMarco

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Can you please explain why the process should be challenging? In my opinion, the process should only be challenging for the competitors but can be easy for you.

Would losing 100 kg of fat be challenging, or easy?
Would training for a marathon be challenging, or easy?
Would learning how to play maestro level piano be challenging, or easy?

Any growth and extraordinary results involve a challenge.
 

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99% point out a problem, complain about the situation, and blame others for it.

1% acknowledges the problem, takes responsibility, and finds a solution (and gets paid well to do so).
 

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Money loses value and doesn't pay you, the goal is to put the money to work through assets and investments. Idle money will be wasted. It pays to be broke.
Interesting.

I was thinking it was in reference to positive and negative charges.
Assuming $ is positive, being positively charged to $ would repel it (Consumption) vs being negatively charged to $ would attract it (Production).

Like the opposing Poles on 2 magnets.
 

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This is brilliant!
Succinct. Spot on.

thanks MJ
 

MJ DeMarco

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Another...

Fixed mindset vs Growth mindset...
 

MJ DeMarco

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Due to request, this poster is now available for sale in various sizes and color (black/white frame) at Viperion.


Here's mine as seen in my office.
wall-art.jpg
 

Kevin88660

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When I went to college, I was constantly taught that plagiarism is bad and innovation is good. Thank you for reminding us how governments want us to fail.
Different context. You are not supposed pirate contents and reproduce them as your own, not even in business.

But sometimes you are right in a certain way. School teachers do have a fixation with creating original solutions.

I once requested a work solution answers from my high school math teacher. We do have the numerical answer but not the work solution. He refused to give me saying you should learn to “struggle” instead of trying to re-engineer, which today I still think is total bullshit. Mindless struggling is a waste of time if you can quickly gain insights (not advocating blindly copying). The point is you want to train yourself as quickly as possible so that you can produce the answers without guidance.
 
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MaxT

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Very cool, thank you MJ for everything you do !
 

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MJ DeMarco

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Nice office MJ is the Gun & The Art of war a tip of the hat to Gordon Gekko ?

Hmmm, don't think so. Is Gekko associated with that? More like a tribute to Michael Corleone ... here's the other side...
 

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pat9000

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The 1% negatively charged to $?

Can someone help explain this ?

Great list ...really had to think thru each distinction

Money loses value and doesn't pay you, the goal is to put the money to work through assets and investments. Idle money will be wasted. It pays to be broke.
 

MJ DeMarco

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The 1% negatively charged to $?

Can someone help explain this ?

Great list ...really had to think thru each distinction

Cmon man, I explained it in the book! ;)

And yes, it does seem counterintuitive, but I assure you, it isn't an error.
 
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KenDunlop

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I pulled this from my new book, The Great Rat Race Escape , namely from the Perseverance Strategy (#114).

This chart truly embodies the entire Unscripted philosophy and Fastlane Entrepreneurship and what separates the 99% (rat-racers) from the 1% (scientific producers).

While a lot of this is explained earlier in TGRRE (this chart appears near the end) it is pretty self explanatory.

The two most important, IMO, relate to math.

Specialized Skill VS Specialized Unit
Mort time = More Money
VS More Units = More Money

If someone wants a summation of my 3 books and the philosophy contained therein, this chart does a masterful job.

View attachment 40688

There are other things missing from the list, so feel free to add.

For example, another item that isn't included is related to the Commandment of Control....

99% Thought Form: Following
1% Thought Form: Leading

99% Thought Form: Innovating
1% Thought Form: Copying
Awesome list, MJ! This is kind of exciting and comforting to see for me, because I made a very similar list years ago of 'Losers vs Winners'. I put a shortened version on the forum here.
I put things like 'Thinks it's luck / Knows it's skill' and 'Fears change / Makes change happen'. I even put 'consumers', but it took me a long time to realize that the good equivalent was a producer. I was kind of shocked when your books told me the same thing!
 

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99%: Becoming wealthy is a zero-sum game.
1%: Wealth is created and you can grow the entire pool without taking from others.
 
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MJ DeMarco

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RyanSki

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I pulled this from my new book, The Great Rat Race Escape , namely from the Perseverance Strategy (#114).

This chart truly embodies the entire Unscripted philosophy and Fastlane Entrepreneurship and what separates the 99% (rat-racers) from the 1% (scientific producers).

While a lot of this is explained earlier in TGRRE (this chart appears near the end) it is pretty self explanatory.

The two most important, IMO, relate to math.

Specialized Skill VS Specialized Unit
Mort time = More Money
VS More Units = More Money

If someone wants a summation of my 3 books and the philosophy contained therein, this chart does a masterful job.

View attachment 40688

There are other things missing from the list, so feel free to add.

For example, another item that isn't included is related to the Commandment of Control....

99% Thought Form: Following
1% Thought Form: Leading

99% Thought Form: Innovating
1% Thought Form: Copying
I understand all of these concepts except one. I’m having some trouble wrapping my head around it.

The 99% Thought: Innovating vs. 1% Thought: Copying.

I understand I shouldn’t try to create a entirely new thing. But innovating is a large component to value skew. Just copying won’t get you there. When you copy, people only look at price. What am I getting wrong, MJ? Or anyone else who would like to respond?
 

jdm667

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I understand all of these concepts except one. I’m having some trouble wrapping my head around it.

The 99% Thought: Innovating vs. 1% Thought: Copying.

I understand I shouldn’t try to create a entirely new thing. But innovating is a large component to value skew. Just copying won’t get you there. When you copy, people only look at price. What am I getting wrong, MJ? Or anyone else who would like to respond?
I think innovation in a small way is important for success.

Don't copy your competitor 100%. Instead, do something similar, but improve the parts people don't like (based on reviews, market research, etc.)

If your idea is too new and unlike anything else, you now have the job of creating a market for it (instead of just selling it to part of an existing market).
 
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eramart

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It is backward... 1% = Innovating, 99% copying.
It can actually work both ways, can’t it? ) Adjusting value instead of trying to think of new shiny idea, and finding useful disruptive idea in a sea of copycats. Context matters )
 

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Great points. For the point Specialized Skill VS Specialized Unit

I like to remind people that if you have a specialized skill you can develop a Specialized unit around that skill. For example, instead of spending time coding websites for clients, make a website that solves a problem and that people can pay for.
 

Student

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I don't think I could ever get the Fastlane/Unscripted philosophy on 1 page, but this chart does it.

I'm going to frame this and put one in my office since I have about 2 dozen shelves to decorate.

Shall I make these available for sale in a black framed version? If there is interest, I can do it.

View attachment 40719
Hello MJ DeMarco,

Great summary of your entrepreneur philosophy! I agree with your quote "If you want to live like the 1%, you can't think like the 99%." If you do the opposite of what everyone else is doing, you'll always succeed; since you'll have no competition.

By the way, I'm currently reading your book "Unscripted ," and I must say that you did a great job writing this book. In fact, this book should be required reading for every high school and college student in the United States. There should be a mandatory Entrepreneurship 101 curriculum for the young and clueless.
 
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jdm667

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Can you please explain why the process should be challenging? In my opinion, the process should only be challenging for the competitors but can be easy for you.
If the process were not challenging at all, anyone could do it. That violates the "E" (entry) in CENTS.

As an example, if you have a degree in engineering, it might help you to invent something new with slightly fewer struggles. However, the process will still be challenging - just maybe not as difficult as if you did not have the degree/training/background to help you along.
 
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G

Guest-5ty5s4

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I think that lots of people already have performed some parts of particular processes before discovering entrepreneurship. The process of learning how to play piano from scratch is challenging. But if you have been playing maestro-level piano as a child, I don't think that the remaining process is challenging anymore. In this particular case the process is not just slightly easier but much easier. This is why lots of people are trying to create a business in a field they already know.


Growth is great. But why should I pursue for extraordinary results? Do you consider your results as extraordinary?

After having read NOTABLE! - Successful Slowlaner Rebukes Fastlane (My Response...) several months ago I think that it might be a better idea to do ordinary things with a slight value skew rather than trying something extraordinary.
Even that is not easy.

Nothing worth having in life comes easy. It always involves effort. Just remove "easy" from your vocabulary.
 

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