<div class="bbWrapper">I noticed nobody has really touched on one HUGE factor that is seriously affecting your credibility: Your social media pages.<br />
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<b>Facebook</b><br />
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<i>Landing Page<br />
</i>Your Facebook needs a MAJOR overhaul. The landing page should present a clear call to action (LIKE the page) with an incentive to do so. OK, you have a Bat holding a banner. Am I going to receive an immediate benefit for liking your page? How about an exclusive offer? <br />
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I recommend outsourcing the creative. I applaud you at your effort, but your MS Paint graphic and copy/pasted bat illustration screams unprofessional. Lastly, Facebook has since replaced the Static FBML app with iFrames. Your current FBML app takes you to the Photobucket account your picture is hosted on. <br />
<br />
I use this app instead. And so do 55+ million other users <img src="/community/imgs/emoticons/em-wink.png" class="smilie" loading="lazy" alt=";)" title="Wink ;)" data-shortname=";)" /><br />
<a href="http://www.facebook.com/apps/application.php?id=190322544333196" target="_blank" class="link link--external" rel="nofollow ugc noopener">Static HTML: iframe tabs | Facebook</a><br />
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Next, content. What is your purpose behind having a Batads.com page? For SEO? Because everyone else has one? If either of those are your answers I recommend removing the page immediately. A brand's Facebook page should engage, add value, be relevant, communicate with fans, and influence people to purchase products/services without directly selling. <br />
<br />
You are in the ONLINE MARKETING industry. Your Facebook page should reflect your knowledge on new media topics, advertising trends or at the least show you know ANYTHING about Marketing. Consider asking questions to encourage interaction. The more people interact with your page = the higher your edge rank = the more eyes will see it. Your wall is cluttered with outgoing SPAM messages by you to other Las Vegas network Facebook pages. Looks pretty sketch. <br />
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<b>Twitter</b><br />
<br />
Unless you are re-tweeting thought-provoking posts from notable Marketing gurus/news sources, you should be tweeting special offers or other engaging content. Remember, the voice you use through social media (from the tone/language of the writing to the way you communicate with fans) all contribute to people's perception of your brand. My honest recommendation is to take your twitter down.<br />
<br />
<b>Blog</b><br />
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<a href="http://batads.com/advertisingblog/" target="_blank" class="link link--external" rel="nofollow ugc noopener">BatAds Advertising Connections</a><br />
<br />
If you have nothing of value to share, don't share at all. Your blog is filled with uneducated (and slightly ignorant) opinions. For instance, in:<br />
<br />
Facebook update needs to learn from Myspace’s mistakes.<br />
<br />
You discuss why the new changes are annoying and confusing from a personal standpoint, rather than from a functionality standpoint. There were very specific reasons behind an interface update, and in fact it is about to change AGAIN.<br />
<br />
And in:<br />
<br />
I noticed nobody has really touched on one HUGE factor that is seriously affecting your credibility: Your social media pages.<br />
<br />
<b>Facebook</b><br />
<br />
<i>Landing Page<br />
</i>Your Facebook needs a MAJOR overhaul. First, the landing page is not very creative, or influential. The landing page should present a clear/immediate call to action and an incentive to do so. OK, you have a Bat holding a 'Like this' banner, but WHY should I like this page? Am I going to receive an immediate benefit to do so? Exclusive offers? <br />
<br />
I recommend outsourcing the creative. I applaud you at your effort, but your MS Paint graphic and copy/pasted bat illustration scream unprofessional. Lastly, Facebook has since replaced the Static FBML app with iFrames. Your current FBML app takes you to the Photobucket account your picture is hosted on. <br />
<br />
I use this app instead. And so do 55+ million other users <img src="/community/imgs/emoticons/em-wink.png" class="smilie" loading="lazy" alt=";)" title="Wink ;)" data-shortname=";)" /><br />
<a href="http://www.facebook.com/apps/application.php?id=190322544333196" target="_blank" class="link link--external" rel="nofollow ugc noopener">http://www.facebook.com/apps/application.php?id=190322544333196</a><br />
<br />
<br />
Next, content. What is your purpose behind having a Batads.com page? To make it more searchable? Because everyone else has one? If either of those are your answers I recommend removing the page immediately. A brand's Facebook page should engage, add value, be relevant, communicate with fans, and influence people to purchase products/services without directly selling. <br />
<br />
You are in the ONLINE MARKETING industry. Your Facebook page should reflect your knowledge on new media topics, advertising trends or at the least show you know ANYTHING about Marketing. Yours serves no purpose. Consider asking questions to encourage interaction. The more people interact with your page, the higher your edge rank will be, the higher your unique impression counts (the more eyes see it). All you are using it for is to SPAM other Las Vegas network Facebook pages. Looks pretty sketch. <br />
<br />
<b>Twitter</b><br />
<br />
Unless you are re-tweeting thought-provoking posts from notable Marketing gurus/news sources, you should be tweeting special offers and. Remember, the voice you use through social media (from the tone/language of the writing to the things you actually say to fans) all contribute to people's perception of your brand. My honest recommendation is to take your twitter down.<br />
<br />
<b>Blog</b><br />
<br />
<a href="http://batads.com/advertisingblog/" target="_blank" class="link link--external" rel="nofollow ugc noopener">http://batads.com/advertisingblog/</a><br />
<br />
If you have nothing of value to share, don't share at all. Your blog is filled with uneducated (and slightly ignorant) opinions. For instance, in:<br />
<br />
<i>Facebook update needs to learn from Myspace’s mistakes.</i><br />
<br />
You discuss why the new changes are annoying and confusing from a personal standpoint, rather from a functionality standpoint. There were very specific reasons behind an interface update, and in fact it is about to change AGAIN.<br />
<br />
In your <i>How To: Advertising Slogans</i>. Well. I don't even know where to start. Full of misinformation and overly general explanations.<br />
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Additionally, your wordpress template needs some customization. It is clear you are using a default header and have virtually no widgets or menu bars. <br />
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My recommendation is you take down the blog as well. At least for the time being. People WILL click-through to your blog, and I guarantee it will hurt your credibility.<br />
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My honest opinion: I feel that you had the right idea in implementing MJ's business model. However, your lack of knowledge in the media space/buying industry is painfully obvious. Advertiser vs. Promoter? This is where the confusion lies. I still don't understand the difference. A promoter is advertising. An advertiser <i>could </i>be promoting. I recommend doing serious research into the correct terminology for these topics. <br />
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I hope you have found this helpful. I didn't mean to insult you. I just hate to see you invest your time and efforts in the wrong areas. Good luck!<br />
<br />
- Josh</div>
