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Podcasting CENTS?

Tone

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Seems like podcasting doesn’t fit the cents criteria - has anyone built a fast lane business around a podcast? Seems like internet companies in general/ social media influencing would violate E, right? i couldn’t find the answer when I searched but curious what the consensus is. Thanks!
 
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Akaushra

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Control can also be violated - but some podcasts are hyperspecific and might still have an N. IF there is a really good N and maybe T plus an ok C and S, then yeah, you can lack on entry. The thing to note is that along with CENTS, if E is low, your content just has to be better than everyone else's.
 

MJ DeMarco

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A personal brand can be very Fastlane.

Podcasts support a personal brand.
Blogs support a personal brand.
YT channels support a personal brand.

You're confusing a business model with a channel.
 

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