Andy Black
Help people. Get paid. Help more people.
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Free registration at the forum removes this block.You're way to deep into thinking about actual tactics instead of getting to know the needs and desires of your sites visitors (at least that seems to be the case).
No one would opt in their email if the product isn't what they need or if the landing page isn't able to convey in a meaningful way how the product or service improves the "life" of the customer.
Don't think about actual tactics for now. Get an understanding on how you can convey your most compelling benefits -- and in which way.
Just wanted to give you heads up in case if this is your first "landing page" and to save you time and money from running in the wrong direction.
My only suggestion is measure, measure, measure and test, test, test! Think of your landing page as an active experiment, come up with hypotheses, and constantly evolve your landing page. Use an A/B tool or a landing page tool that comes with A/B testing built in. Good luck!
My suggestion is to start by getting people who want to buy to the page and then get out of their way (have as little as possible on the page).Thanks Andy!
I saw and I read this thread before and its super useful.
Definitely I'm gonna study it more before I'll go live.
The reason why I created this thread is to focus more on technical aspect of the landing page.
Like you said, landing page doesn't convert, but we can use some tools to make it look better, or we have to keep in mind about do's and don'ts .
Thanks!
Adam
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